Get Found On Google

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Search Engine Optimization

Search Engine Optimization. Whatever you think about it, it's essential to doing business on the Internet today.

Search Engine Optimization (or SEO for short) is the art and science of crafting our Web pages in order that they rank well in the major search engines. The ultimate goal for any Internet Marketer is to get a front page listing on the King of all search engines - Google.

This page is designed to arm you with some of the best, cutting edge tools and information to enable you to optimise your own sites without having to pay other people to do the work for you. In short, my aim in creating this page is to help you to Get Found On Google!

Finally, if you like this lens, please rate it at the top of the page and leave me a comment so that I can visit your lenses. If you don't like it, please leave me a comment so that I can improve things!

Review of SEO Mindset 

(Brad Callen)

Brad Callen is well-known and well-regarded in SEO circles. With this product, he literally has written the book on Search Engine Optimization! In 'The SEO Mindset', Brad reveals his tried and tested methods for not only getting found on Google, but getting to the top of all of the major search engines (and some of the lesser ones, too!). The best of it is, unlike many of the so-called gurus, he doesn't charge a fortune to share this information!

So what exactly will you learn from this product? Well, a few of the highlights are:
  • It goes into the detail of how Search Engine's think - crucial information to understand if you want to get ranked well

  • We learn how to make a few simple tweaks to our sites so that Google starts listing them much sooner than normal

  • You've probably heard of "Google Slaps" - The SEO Mindset approach will make your site immune from them!

  • Brad's learned through hard experience what the Search Engines like, and what they don't - apply this information to your own site to accelerate your clikb to the front pages

All in all, the SEO Mindset helps you create a "Master SEO Plan", based around a simple formula:

               Target Traffic + Conversion = Money

Does that sound interesting to you? Do you like the look of it? Wouldn't it feel great if you were living this formula on all your sites???

This is not some fad that will help you to "get listed quick", rather it's a whole approach to building your sites with SEO at the forefront of your mind. It may take a little longer to get that coveted first page listing, but once you make it, you can be confident that your place is secure!

Click here to find out more about SEO Mindset

Recommended Links 

The SEO Mindset
The SEO Mindset is the definitive guide for anything realted to search engine optimization!
SEO Elite
SEO Elite is a software package that automates and super-charges your search engine optimization work!
SEO Equalizer
SEO Equalizer is another software package that automates your search engine optimization work!
The Get Found On Google Blog
Keep up to date with SEO on the "Get Found On Google" blog!
KeywordDiscovery - Keyword Research Tool
Keyword research is crucial for successful search engine website site optimization, managing pay per click keywords and achieving top search engine rankings. Try this great search term suggestion tool.
Keyword Research and Competitive Intelligence
Trellian compiles and analyzes internet usage statistics to create a powerful Business Intelligence solution and a Competitive Intelligence tool that no business should be without. This is the ultimate in Competitive Intelligence on the Market Today!

Review of SEO Elite 

(Brad Callen)

Search Engine Optimization covers a vast number of areas, all of which are described in detail in The SEO Mindset (see above). It's becoming less necessary though, to learn all of this due to cutting-edge software like SEO Elite, from Brad Callen. It's no accident that this is the same person who wrote The SEO Mindset - he's the foremost expert on search engine optimization!

In the past, the only options that you had for getting found on Google was to pay big SEO firms extortionate sums of money each month, with no guarantees! This made it extremely difficult for those of us who were just getting started in Internet Marketing to compete. The only other option was to figure it out ourselves - usually a long, hard, painful experience!

This started to change as more and more information became available (once you sifted through and found the real information) but there's no getting away from the amount that we need to learn to take the DIY approach. It is still, however, the most cost effective way of increasing your rankings.

SEO Elite dramatically changes the landscape for the rest of us! Now, we can have access to software more powerful than that formerly used by the big SEO firms which for a tiny fraction of a single month of their ridiculous fees - and no recurring fees! This is hands-on software for those of us who want the exposure that SEO brings us, without having to take the time to learn everything taught in The SEO Mindset.

SEO Elite puts the critical business information at our fingertips with just a few mouse-clicks. It's like a secret weapon in our SEO arsenal that gives us a strategic advantage over our competition.

I'm sure that you like me, have felt like throwing in the towel at some point in your Internet Marketing career. It felt like everything was so hard and that nothing we learned from the "gurus" worked for our own sites. Well, Brad Callen shared this pain with us whilst he figured it all out for himself. Thankfully, he stuck with it and now we get to reap the rewards!

Remember the formula that I mentioned above?

        Target Traffic + Conversion = Money

SEO Elite makes that almost effortless!

"So which one should I buy???" Well, my answer would be both! I highly recommend SEO Elite as it's the fastest route to high rankings, but it's also the most expensive. However, it comes with a "Success Blueprint" to teach you the basics of SEO to get you started. I would recommend The SEO Mindset as supplementary reading, as this is a subject on which you can never know too much. As one of my mentors used to say, "The day you stop learning is the day you stop earning!".

Look, if you're on a really tight budget then start with The SEO Mindset and aim to purchase SEO Elite out of your initial profits, but be prepared to do all the hard work yourself! If there's any way at all that you can afford the $167 (currently) for SEO Elite, then find it - it will massively accelerate your business!

(Oh, and Brad provides an amazingly comprehensive set of training videos as part of the package!)

Click here to find out more about SEO Elite

"Must Have" books for SEO... 

SEO: Search Engine Optimization Bible

Amazon Price: $29.19 (as of 11/07/2009) Buy Now

SEO Made Simple: Strategies For Dominating The World's Largest Search Engine

Amazon Price: $19.96 (as of 11/07/2009) Buy Now

Insider Seo & Ppc: Get Your Website to the Top of the Search Engines

Amazon Price: $30.00 (as of 11/07/2009) Buy Now

Search Engine Optimization

Amazon Price: $99.95 (as of 11/07/2009) Buy Now

Get Found On Google Blog Posts 

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SEO Equalizer 

SEO Software

If you've just read everything about SEO Elite and love the concept, but aren't able to commit $167 to purchasing it, then SEO Equalizer may well be a good solution for you. This offers similar tools with an initial investment of only $7, with a final payment of $40 after 30 days. It looks cheap in comparison to SEO Elite, but this is used by some big names, including Armand Morin, Dr. Joe Vitale, and Howie Shcwarz to name just a few.

In terms of functionality, it's also very similar to SEO Elite in that allows you to:

  • Discover how any website ranks well

  • Find good niche sites that accept links

  • Do a backlink search, to see who's linking to your competitors

  • Find authority websites

Ultimately, both of the tools described on this page are designed to allow you to figure out the top ranking sites in your niche are doing to rank well, then help you to do the same (if not better) with your own sites! What more could you ask for?

Now, it's worth mentioning at this point that you could do all of this manually simply using the knowledge in The SEO Mindset, but it'll take you far longer. Consider though, that SEO Equalizer only costs $10 more (actually $30 less for the first 30 days) and it starts to get interesting.

Another consideration is that whilst Brad Callen is an out-and-out SEO expert, Jeff Alderson (the creator of SEO Equalizer) is a self proclaimed 'King of Traffic Generating Software', which is an apt title once you see the huge range of complementary products that he's created to support you in your online endeavors (see below).

After reading this review, you might ask me why I seem to prefer SEO Elite? Quite simply, my introdcution to search engine optimization came through reading The SEO Mindset so SEO Elite seemed like a natural progression, and follows the same concepts that Brad describes in his e-Book. That's not to say that SEO Equalizer isn't just as good, but my preference is to stick with the software produced by the SEO King rather than the Traffic Software King.

Please feel free to disagree or comment using the guestbook at the bottom of this page! :)

Click here to findout more about SEO Equalizer

Other Software by Jeff Alderson 

The Self-Proclaimed King of Traffic-Generating Software

Ad Word Analyzer
Maximize your keyword research and AdWords ad campaigns using Ad Word Analyzer.
AdWord Strategies
Ad Word Strategies is a complete look at how to profit from Google using pay-per-click
Craiglist Blackhat Videos
An 'easy to duplicate' system to start your own online business and put thousands upon thousands of dollars in your bank account
Competition Equalizer
This Software Is Unlike ANYTHING You've Ever Seen...
With The Click Of A Button You Can INSTANTLY Uncover Your Competitors Strengths And Weaknesses!
Expired Domain Riches
Take advantage of the most overlooked resource for gaining unlimited targeted traffic and 'Instant' Cash!
Marketing Equalizer
A concise step-by-step, ultimate guide to beating your internet competition
RSS Equalizer
Amazing technology that will give you an unfair advantage over your competitors and increase your rankings
Search Engine Phantom
Search Engine Phantom is quite possibly THE most important and effective system you'll ever encounter at such an affordable price
Silomatic
Build sites for search engines the right way to bring in more profits and dominate the rankings!
Social Media Inspector
Get Your Link Inside Prized Search Engine Listings Within Minutes Using A Highly-Effective Social Marketing Tool That Taps Into The Incredible Power Of Squidoo.com and Hubpages.com
Tag Spyder
Forbidden Squidoo & Hub Pages Secret Tag Software!
Tag Spyder will tell you the best Squidoo and Hubpages tags that other high traffic pages are using to drive traffic to their sites.
Traffic Equalizer
Get Your Link Inside Prized Search Engine Traffic Equalizer is a highly sophisticated yet simplistic system that creates search engine friendly, content-rich pages
Website Equalizer
Cutting edge sales technology for your website!

Comments 

If you like this lens, please drop me a note below and consider giving me a nice rating to say "good job, John!". If you don't like it, please leave me a note on how you think I can improve it!

Either way, if you rate me, leave a note and I'll drop by your lens and rate you back! :)

jlandells wrote...

in reply to mikerboi123 Thanks for the comment! :)

-John.

ReplyPosted October 01, 2009

mikerboi123 wrote...

They are great tips which will help propel websites up search engine rankings however can take time to master. Other than outsourcing these SEO tasks to an agency you can purchase software which will automatically scan your website, blog, ppc campaigns and alert you where and how SEO tips should be implemented. All you have to do is simple accept or decline the SEO enhancement the software is trying to make: for more info see : http://www.contextured.com/product-tour/

ReplyPosted October 01, 2009

Golfmatic wrote...

Nice lens, thanks

ReplyPosted July 06, 2009

jlandells wrote...

Thanks, Samy! :)

ReplyPosted April 08, 2009

SamyRoumieh wrote...

GreatLens!

ReplyPosted April 07, 2009

by jlandells

John is the author of John's Tech Blog at
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