How to Create a Great Squidoo Lens
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Potential Squidoo Giants, Step Right Up!
The Giant Squid Program is a prestigous honor and a completely attainable goal. With 50 lenses published under your belt, you'll be much better at crafting amazing lenses, selling products, promoting your website, and raising money for charity. Many Squidoo lensmasters have made 50 or more lenses in 60 days, 50 days or less. Do you already have a bunch of great lenses? Great! Then you're already on your way.
Here are a few of the things that all Giant Squids have in common that you should strive for:
*Include a lens introduction picture, especially an interesting one!
*Change default module titles to something that suits the lens. This is very important!
*Not all lensmasters have one, but a bio page or lensography is good to have, and kind of like your own site map and biography in one.
*And there's more tips down below!
If you're on your way to becoming a Giant Squid, I'm here to help. Just contact me and I can review your lenses (include a link to a few of the ones you think need work) and I'll take a look!
Ten Easy Fixes for your Lenses that will Help you on your Giant Squid Quest
And help you forever on Squidoo!

Making Giant Squid is a great accomplishment. 50 amazing, interesting, thought provoking, well-illustrated, and useful lenses will get you noticed, but there are some small things that might deter you from making the cut. What are these tiny things that you should take care of on all of your lenses? We'll list some them out here...
Need your lenses reviewed or stuck on something?
I would be happy to help out any potential Giant Squid by reviewing your lenses. Contact me along with links to a few of the lenses you'd like help with and I'll tell you what I think!
1. Upload a Bio Picture on your Lenses or Bio Page!
Also, be sure to fill in a description!

Uploading a picture is easy, and a very important step in having your lenses get noticed. Using the default Squid picture is a bad idea. You want to build a following here on Squidoo and create an online presence, so your bio picture will be your symbol...and be something they'd like to associate with interesting lenses, websites, blogs, etc.
2. Balance your Text and Pictures to Make it Interesting!
Add some visual interest to your lenses!
Online readers aren't exactly the same type of reader that walks into a bookstore. They want visual stimulation. Think of a Squidoo lens like a magazine or newspaper. It needs pictures to add to the excitement and to get the point across better. The front page picture of a newspaper is like the introduction picture...it entices you to either keep on reading, or go somewhere else.

You'll also want to disperse images throughout your lens to break up big blocks of text. This is one of the biggest mistakes newbie Squidoo lensmasters make. Break up those big blocks of text into additional text modules and add pictures. Or, you can add your own picture that you host on a site elsewhere, like Flickr.

Squidoo has many unique, visually appealing modules for you to keep the reader's attention. Try the Polaroid module, YouTube module, Video module, Sticky notes, Black boxes, and even product modules like Amazon, eBay or CafePress. This module is a Flickr module. You can let Flickr pick each image based on tags you enter, or you can choose your own photos. Choosing your own guarantees you'll have the same photos on the lens every time, and puts you in more control. To find pictures on Flickr suitable for use here on Squidoo, click the "advanced search" on Flickr and check off "Only search within Creative Commons-licensed content ...Find content to use commercially" at the bottom. Then, pick from these results and add them to your Flickr module!
3. Put Interesting, Unique Products on your Lenses!
Pick your own products and you'll get better results and make more money!
Pick your own eBay, CafePress and Amazon items to give your readers a better experience. Using the automated results has its uses, but you may find that the lens looks better and you'll get more click throughs with products that you hand pick instead of letting the module do the work for you.

For the eBay module, try searching through the eBay stores section and entering in the item number of the product. For CafePress, search for items that relate to what your lens is about, and for Amazon, books are always a big seller. It's easy to find books on the same topic as your lens, and there are plenty of different ways to feature the products (Amazon Plexo, Amazon Spotlight, Search...).
Meet the Giant Squid Greeters!
Faces that will greet you and welcome you with open arms to Squidoo!
4. Do Less Self Promotion, Create More Interesting Lenses
Offer your opinions and cut out the spam!

Occasionally you might come across a lens where the lensmaster has decided to put a link or banner every two sentences to their own website, or for an affiliate product. This isn't very effective, exciting, or useful, and is largely considered to be spamming. The efforts of the lensmasters will either go unnoticed and the lens will sink to the bottom of Squidoo, or the lens might even get banned. It's okay to promote your own business or cause, but do in a way that is interesting for readers. What would you consider interesting?
Interesting can be visual, it can be something that hasn't been done before, it can be easy to read bulleted tips, it can be a huge resource of information. But chances are, if it isn't interesting, it will be ignored. So make it interesting, and sprinkle your self promotion through your lenses, don't overwhelm us. We'll see the link.
Break up big blocks of text
with cool modules like this black box or the Sticky Note module. It looks good, it sticks out, and it seperates the content nicely.
Read All About the Giant Squids!
So...you wanna be a Giant Squid?
These Lensmasters Have Lots of Great Lenses!
Take a look at their lenses and get inspired!
More Lensmasters that Know Their Stuff!
Tip: Link your Lenses Together!
Don't forget, Squidoo is a great place to get links to your own lenses, too! Join groups, add your link to plexos of other lenses that you visit (if its meant for the Plexo), and feature your lenses on your own lenses w/the featured lenses module, text links, and lensrolling!
6. Check to See if its Original...if it isn't, Make it Stand Out!
If your lens topic has been done before, you might have a hard time finding an audience.

There are hundreds if not thousands of lenses for Clickbank products here on Squidoo for the exact same ebooks. For instance, the convert your car to run on water is a good example. The automotives category is overrun with these lenses on the exact same topic. Before you decide to write a lens, check and see if the topic has been written about using Squidoo's search box. If it has been written about again and again, maybe you might want to try something else. If it's been done, but not very well, give it a try. If it's never been done, perfect! You've found a good lens topic.
If you've already published a lens and just found out that there's another out there on the same exact topic, add more content to yours to make it better, more unique and great! You can always improve upon things.
And this is a huge lightlulb to represent a good idea >>>
and it's probably been before, so that's a bad example...woops!
Take Some Inspiration from Successful Lensmasters...
7. Participate in the Forums to Tweak your Lenses and Make them Better!
Don't be shy about your lenses, come be social all around Squidoo!

Squidoo is a very social community. Squidoo thrives off of lensmasters visiting the forums, commenting on guestbooks, taking part in duels, voting on link plexos, taking polls, favoriting lenses, lensrolling and rating lenses. Visiting the forums (that's SquidU) is a great place to learn more about making lenses, to see what the community is up to, and get some critique for your lenses. The "critique me" forum is one of the most valuable places to head to that often times is ignored. There's plenty of lensmasters willing to take a look at your lens and tell you what looks great and what can be improved upon. Before you go there, maybe you might want to read this lens on SquidU forum help.
Some Giant Squids do just fine with no interaction at all with the Squidoo community, but it never hurts to get out there and mingle with other lensmasters! But these lensmasters aren't usually all about self promotion, they've still made great lenses worthy of Giant Squid status (and that's what is most important!).
More Lenses About Giant Squids!
There's a whole forum dedicated to supporting potential Giant Squids!
Come on over and visit to get some support and to post your progress in the quest to become Giant Squid! You're not alone, there are many lensmasters heading for the goal every quarter. Stop by SquidU to see what's happening!
8. Your Lens Could Use a Little HTML
Those four letters are terrifying to someone who doesn't know how to use HTML. Luckily, there are many lensmasters that have written incredible, easy to follow tutorials to make your lens look more interesting using HTML here on Squidoo like these:
Linking Outside Helps with Traffic!
Giants, Giants, and More Giants!
9. No Guestbook!
Guestbooks are a big part of the Squidoo community...
The Guestbook isn't absolutely necessary for lenses on Squidoo, but if you're starting out and on your way to Giant Squid, it's a great form of feedback to see who is visiting your lenses, what they think, and receive some feedback. It also generates extra content for your lens, which is always a plus with search engines. To lessen spam, approve all comments one by one by selecting "ask me first" for pending guestbook blurbs. You can also choose to strip the HTML out of your guestbook entries to discourage or reduce the impact of spamming.
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JaguarJulie
Nov 11, 2009 @ 12:18 pm | delete
- It is so encouraging and uplifting to know that we have mentors to turn to to help us on Squidoo. I'm hoping that all lensmasters who need some help or have questions can freely turn to the wonderful mentors who are available to help. Love that special can of spam! ;)
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A_RovingReporter
Oct 5, 2009 @ 12:50 am | delete
- Wow, another great lens of yours.5*. I've also favorited it.
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BevsPaper
Apr 9, 2009 @ 5:43 pm | delete
- Very useful and informative. Thank you for recommending that I visit. I'll fave it so that I'll be able to refer back to it in the future.
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More Lenses About Giant Squids...
10. You Have No Links to your Squidoo Lenses, So No One Can Find You!
A little more about my giant squid mentoring
Giant Squid mentoring doesn't cost money, but there are a few criteria you must meet:
* You can't already be a Giant Squid
* It would be best if you had a few lenses under your belt already so I can best critique you/offer advice.
Lensmasters That Care About Quality Lenses!
Are you on your Path to Becoming A Giant Squid?
Or are you already a Giant Squid? Tell everyone about how cool it is to be a Giant!

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gonzalezdenise Aug 12, 2011 @ 9:07 am | delete
- Thank you so muccch. Very helpful information.
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Strawberryangel Jun 28, 2011 @ 10:55 am | delete
- Thank you SO much! I've saved this link so I can refer to it as I'm building my squid tentacles. I like the idea of creating 50 lenses in 60 days. Blessings! Strawberryangel.
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ChapelHillFiddler
Sep 2, 2009 @ 7:34 am | delete
- This is super helpful and of interest to me since I'm applying for Giant this time round. I do have a few lenses almost nobody has ever visited and am wondering about how to help them out. Also wondering about whether it's possible at all to leverage the huge amount of work I've put into this to promote my music, which was my original goal when I joined squidoo! Doesn't matter though because it's fun for its own sake. Thanks for visiting my puppet lens of the day.
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stargazer00
Jun 15, 2009 @ 2:39 pm | delete
- What a great resource you have put together here. Great for squidoo newbies but also a good refresher course for older squids.
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GoodBug
May 2, 2009 @ 2:38 am | delete
- Very nice lens. Have learned a lot from it. From one kiwi to another!
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KimGiancaterino Mar 4, 2009 @ 12:33 am | delete
- Well done! I've added your information to my old Greeter lens (Mission: Possible...)
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rms
Mar 2, 2009 @ 10:18 am | delete
- This great lens is being spotlighted at the Giant Squid Community Showcase today!
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AdrienneJenkins
Feb 28, 2009 @ 1:40 am | delete
- I love this Top Ten Lenses by Kiwisoutback Right Now....
Does this automatically update and if so, what do you use to do so?
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AlexandraHubbard
Feb 7, 2009 @ 12:33 pm | delete
- Love this lens! It has some great information on it. I think I will favorite it and come back again and again.
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spirituality
Jan 17, 2009 @ 5:49 am | delete
- I'm a giant squid top 100 member now :) [just joined the club] - great mentoring lens, and thanks for mentioning one of mine.
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luvmyludwig
Jan 16, 2009 @ 9:46 am | delete
- This is very informative, I bookmarked it so I can read more when my son is napping. I am looking for a mentor because I really want to become a giant squid. Thank you for the hard work that went into this lens!
crystal touchton
luvmyludwig
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bdkz
Jan 9, 2009 @ 1:35 pm | delete
- What a great mentoring lens! 5 Stars and a Squid Angel Blessing!
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grayth
Jan 7, 2009 @ 12:50 pm | delete
- Great tips here on lens promotion and improving as little squids in a big squid pond. Thanks for the tips now to spend countless hours updating and tweaking me lenses for the better.
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lockflow
Jan 5, 2009 @ 4:35 pm | delete
- love this! such good info! I saw your post on the University Forum, would you take a look at my lens? http://www.squidoo.com/Add-Myspace-Friends
TIA - Me!
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ThomasC
Jan 4, 2009 @ 11:36 pm | delete
- This is the best mentoring lens I have seen yet! Very well done! If you want to send your mentors to me after your done with them, I will be glad to offer any tips I might have for them!
Rated and blessed for a job well done!
ThomasC
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The Top Ten Lenses by Kiwisoutback Right Now...
At least according to lensrank...
Fetching RSS feed... please stand byAbout the Author
I now also write on Zujava, a website I co-founded. There you can publish online articles for free, earn royalties, and earn passive income with the generous referral plan we offer. I hope to see you there!Sign up for Zujava today!
by kiwisoutback
Hi, we're Kiwisoutback! We're into writing on Squidoo here on topics like road trips, eBay, endangered species, and other random topics that are stuck... more »
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