Word of Mouth Marketing: How Smart Companies Get People Talking
Word of mouth is the greatest kind of marketing. It is affordable, effective ... and based on getting your customers to fall in love with you.
When a company treats people right ... those fans advertise for them, for free.
This lens is full of useful, easy resouces to help you get started.
Also check out my book - it's the perfect guide for beginner and advanced marketers.
Read my blog: Damn, I Wish I'd Thought of That, to get tons of word of mouth marketing ideas.
Great Word of Mouth Marketing Books
Word of Mouth Marketing: How Smart Companies Get People Talking
Amazon Price: (as of 12/26/2009) 
Selling the Dream
Amazon Price: $10.20 (as of 12/26/2009)
Unleashing the Ideavirus
Amazon Price: $14.00 (as of 12/26/2009)
The Anatomy of Buzz: How to Create Word of Mouth Marketing
Amazon Price: (as of 12/26/2009)
The Ultimate Question: Driving Good Profits and True Growth
Amazon Price: $19.77 (as of 12/26/2009)
Damn, I Wish I'd Thought of That
Andy Sernovitz's blog
Fetching RSS feed... please stand byWord of Mouth Marketing Resources
Places to learn more about word of mouth marketing
Word of Mouth Marketing 101
A great intro to word of mouth marketing.0 points
Word of Mouth Marketing Ethics
Word of Mouth Marketing Association's ethics resou more...0 points
Word of Mouth Marketing Association
Word of Mouth Marketing Association is the officia more...0 points
Word of Mouth Marketing Research
Word of Mouth Marketing Association's library of f more...0 points
Videos about word of mouth
Share this with a friend = $1.6 billion
Word of Mouth Marketing: Finding a Great Topic
Word of Mouth Marketing: Finding a Great Topic
Word of Mouth Marketing Books #2
PyroMarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life
Amazon Price: $19.32 (as of 12/26/2009)
Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Amazon Price: $18.25 (as of 12/26/2009)
Buzzmarketing: Get People to Talk About Your Stuff
Amazon Price: $16.29 (as of 12/26/2009)
Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
Amazon Price: $16.47 (as of 12/26/2009)
The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth
Amazon Price: $12.21 (as of 12/26/2009)
Word of Mouth Marketing Resources & Ideas
- Happiness, Respect, and Word of Mouth
- Thoughts from Guy Kawasaki, Seth Godin, Bob Garfield, Keith Hammonds, Geoff Ramsey, and more share their ideas.
- The Five T's of Word of Mouth Marketing
- Use this handy worksheet to plan your word of mouth campaign.
- Free Email Newsletter
- The best newsletter about word of mouth marketing.
Word of Mouth Marketing Books #3
The Tipping Point: How Little Things Can Make a Big Difference
Amazon Price: $9.11 (as of 12/26/2009)
The Influentials: One American in Ten Tells the Other Nine How to Vote, Where to Eat, and What to Buy
Amazon Price: $21.84 (as of 12/26/2009)
The Culting of Brands: When Customers Become True Believers
Amazon Price: (as of 12/26/2009)
The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right
Amazon Price: (as of 12/26/2009)
Return on Customer: Creating Maximum Value From Your Scarcest Resource
Amazon Price: $21.33 (as of 12/26/2009)
by Andy Sernovitz
I am author of "Word of Mouth Marketing: How Smart Companies Get People Talking".
I believe that great word of mouth comes from getting customers to fa...
(more)Explore related pages
Pixel Ads- Is the pixel ad a fad? Perhaps. In the short term, however, pixel ads are genera...
Employee Buzz Creation- Employees can be an organization's strongest advocacy group. If you focus on mak...
Dimano Marketing- Dimano Marketing The Dimano Marketing team searches the web to locate and provid...
Buzzoodle Ron McDaniel : Marketing Speaker, Author- Author and Professional SEO Speaker Ron combines SEO, Content Marketing and Lead...
