How To Create An Online Business

1. Develop or discover a product. You must find a product that meets today's needs and wants. A 5 year old product whose resell rights you can buy for a dollar or get for free probably won't meet the needs of today's consumers. You must be willing to either invest the time and energy to develop a product that meets the demands of today's consumers, pay for the rights to sell a current , useful product, or become an affiliate marketer, where you promote a popular product, and in exchange are paid a percentage of the income from the sale.

2. Determine how the potential customers can view your product and see a sales presentation. If you develop your own product or purchase the rights to sell someone else's, you will need a website. A few tips here: Rather than accept free web hosting, purchase your own domain name and pay to have your domain name and web site hosted by a professional web hosting company with a reputable history. If your free web hosting company goes bankrupt, they generally take your fledgling business with them.

3. Once you have your web site up and running, unless you are using an affiliate program that supplies a sales page, you must develop a sales script and web copy. Aside from your web hosting decision, this is probably the most important thing you can do. You may be tempted at first to write a sales pitch on your own, but unless you already have a lot of experience in the offline market writing effective sales letters, you need to, absolutely must, invest in a few courses on web copywriting. Be willing to spend some money upfront on learning this skill. Too many marketers try to wing it in this area and after a few months of losing money online, finally break down and purchase the knowledge to write a good sales pitch. Do it the other way around-buy the knowledge first, and start making sales from the beginning. Customers will not buy just because you have a web site---they buy from the web site that does the best job of convincing them it has the best product for their need.

4. You must develop a traffic source that works. When you first begin, you may be on a shoestring, and that is OK. Assuming you have been willing to spend some money on sales letter writing and a decent web host, you may be able to skimp in the traffic arena for awhile, if you have plenty of time. If you do not have money to advertise, nor time to seek out low cost advertising, you probably shouldn't be attempting an online business. If you do choose to go the low-cost route-know two things up front-the returns are really low and you will spend vast amounts of time on traffic generation. Once you begin to make
sales, you must invest your income in paid forms of traffic generation. If you do not, you will run out of enthusiasm for generating the free traffic, and without reinvesting the income from your first sales into advertising, you are sure to fail. Good sources of low-cost, but time consuming traffic are:writing articles and posting them to article directories, low cost classified ads, and ezine ads. You may see hyped-up ads for thousands or visitors for a
low cost or millions of banner ads for another reasonable price-both of these methods may have worked 2 years ago, but they are a sure waste today.

5. Once you begin to get traffic to your online business site, you must keep detailed records of where the traffic comes from, and what percentage of visitors from each source are purchasing your product. If you have visitors that cost you $50 per hundred to come to your web site, but on average they only purchase $25 per hundred visitors, the income may feel good, but you are not profitable, and are losing money. By tracking your expenses on each type of visitor and by tracking your revenue on the same sources of visitors, you can determine which campaigns need changes or need to be eliminated and which need to be increased in intensity.

6. By following this pattern of steps, and by keeping diligent records (there is plenty of good web site tracking software on the market that can help you do that), you can develop a profitable online business. Again, it will not happen overnight, and you will not get rich quick. However, if you build a solid online business with a solid foundation, and are willing to spend some money learning how to do it right, you really can become successful in business online.

Summary:

1. Develop a much needed product or service - your own creation or someone else's

2. Develop your own site in the niche that you know and love.

3. Fill that site with high-value content.

4. Use that content to attract your own niche-target traffic.

5. Build trust and credibility with all your visitors.

6. Use content that "presells" your targeted visitors.

7. Convert "presold", willing-to-buy traffic into sales.

8. Track, test and improve

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O.K. You have found the 'perfect' product, the 'perfect' market.

You still need to know how to "persuade" your visitors to take the action you require them to take.

Think about it like this...

If your traffic remains constant but you manage to double your conversion rate - say, from 1% to 2% - you essentially DOUBLE the amount of money you make.

Now, wouldn't that be nice!?

There's one MAJOR element that most affiliate internet marketers struggle with...

Which is writing a presell.

If you have time, you can read a more detailed article I have written for my website "Powerful Practical Preselling" ...

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I must admit - writing a presell can be difficult.

If you don't have a presell page yet, or have never even written one - EVER. We would like to show you exactly how to, and how to do it "right".

Think about it...

What if you had just '1' more sale out of 100 visitors? What about 2 more? That would be even nicer!

In money terms, what's that over 1000 clicks? 1 extra sale per 100 = 10 more sales x $25 (commission example) = $250 more cash in your back pocket! Now image if that was 2.

Preselling is a technique and when shown properly, techniques can be mastered. I am not suggesting for one moment that you can become the best copy writer overnight BUT I know I can definitely make you a much more effective and profit increasing preseller.

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Now You Can Have The Same Step-By-Step System I Use Each Day To Succeed in Affiliate Marketing

Whether you are a struggling affiliate or not, I have information that is worth spending a few minutes going through.

As most of you know from my bio, I live in southern Spain. I recently met with an internet marketer, Mark Acutt, who also lives in Spain, but further up the east coast. We have been talking to each other over Skype for some time sharing ideas especially focused on affiliate marketing.

Through one of our conversations, Mark asked me if I would be good enough to review one of his products.

Having said yes, I was initially intrigued at the very low price tag and actually wondered (given the amount of recycled rubbish sold on the 'net) how much value would this product deliver?

Was I pleasantly surprised or what? Mind you, I shouldn't have been based on Mark's insight and what we had been discussing so far.

The biggest bonus for me is that it consolidates a lot of bits and pieces offered by the so called experts into a step by step process that actually works.

Before completing the review, I bought a copy. Yes, I could have just kept the review copy but we are all here to make a living.

Anyway, I needn't have worried, since following this method, my own income has increased dramatically.

So, what's this system all about?

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