How To Squeeze Page | How are squeeze pages used?

How To Squeeze Page
Effective squeeze pages need to have information that not only interests readers, but also has to be compelling enough that they want to enter in their email address to get more information from you. This way they will not be just giving their email address away, but visitors will be getting something in return which is of value. That thing in return is the information you provide them. It can come in a form of free ebooks, monthly newsletters, or tips and tricks on your particular niche product.

The copy in the squeeze page needs to be compelling and grab the visitor's attention right away. If you are not good are writing, it is probably suggested to hire a copywriter to write something for you. A copywriter may be expensive, usually at around $0.10 a word, but it may pay off dividends in the long term. You do not want visitors to be scared away and leave the site because the message that comes across isn't compelling enough. Keep that in mind in this how to squeeze page.

The headline at the top of the squeeze page has to be large enough to catch the eye and must have words that are eye catching to the reader. Other elements in the page need to have the same focus to get the visitor to enter in their email address.

The sub-heading underneath the headline needs to futher support the claims made in the heading. The sub-heading has a slightly smaller font size than the heading and is usually a different color to give a contrasting color that catches the eye.

The squeeze page also needs to have keywords that have SEO (Search Engine Optimization) in mind. The visitor needs to find your squeeze page some way and the best way to get traffic is free traffic. If the visitor searches for something and lands on your squeeze page, that would be the best way for you to get traffic.

Some internet marketers even use videos and audio in their squeeze pages to further enhance the page and get the readers interest going. The goal is to have the visitor keep reading and ultimately enter in their email address and information.

A squeeze page to work properly is like this in a nutshell. How to squeeze page:

1. A visitor searches for certain keywords in your niche and stumbles on your squeeze page.

2. The visitor's attention is grabbed by the copy on your squeeze page. He/she continues reading because the message is compelling and continues to interest the visitor.

3. The visitor wants more information about the niche or product or is enticed by a free offer such as a free ebook. The visitor enters in their information and email address.

The marketer in the above situation now has a highly targeted email address from a visitor who is interested. The marketer's squeeze page is highly effective and was able to capture that email address to build their list.

It sounds easy on paper, but there are a lot of different factors to keep in mind. One of the most important things is that you have very little time to impress a visitor. First impressions are key in squeeze pages. Anything that looks unprofessional, unclean, messy, or too cluttered will be detrimental to your site. Keep it clean and to the point to try and capture some leads. That's the basic premise in this how to squeeze page.

How to squeeze page