How To Use Twitter
Welcome to How To Use Twitter! Before we get into the detail let me make one thing very clear!
Twitter is a way of connecting with other people who share your interests or who might be interested in what you have to say.
Please do not view it simply as a source of traffic for your Squidoo Lenses, Blogs or other Websites.
Something new has happened online and if you are not making use of it, you are missing out.
That new thing I am talking about is Twitter.
Twitter, is a free service available at Twitter, and is essentially a combination of a microblogging tool and a social networking site.
Twitter is a great way to generate more traffic for your blog and through which to build a real relationship with your readers.
If you are brand new to Twitter, or even if you have been using the site for some time, you will find out in this lens how you could use it to generate traffic to your Squidoo Lenses and your blogs and open the doors to brand new subscribers.
Download your FREE Copy of How To Use Twitter Effectively by right clicking on the link and saving the PDF to your own computer.
Twitter is a way of connecting with other people who share your interests or who might be interested in what you have to say.
Please do not view it simply as a source of traffic for your Squidoo Lenses, Blogs or other Websites.
Something new has happened online and if you are not making use of it, you are missing out.
That new thing I am talking about is Twitter.
Twitter, is a free service available at Twitter, and is essentially a combination of a microblogging tool and a social networking site.
Twitter is a great way to generate more traffic for your blog and through which to build a real relationship with your readers.
If you are brand new to Twitter, or even if you have been using the site for some time, you will find out in this lens how you could use it to generate traffic to your Squidoo Lenses and your blogs and open the doors to brand new subscribers.
Download your FREE Copy of How To Use Twitter Effectively by right clicking on the link and saving the PDF to your own computer.
What is Twitter and How Can it Help Me?
Twitter is changing the way that many people connect and communicate online and should be an indispensable part of your overall marketing plan for your Squidoo Lenses, blogs and websites. Twitter is free to join and you can get set up with an account in a matter of just a few minutes.Twitter has two main components. Just like social networking sites such as MySpace or Facebook, you can add "followers" and follow other people as well. They'll receive your updates and you'll receive theirs.
What is unique is that your messages are limited just to 140 characters, which is why some people call it a "microblogging" tool. You have to keep your messages brief and to the point.
Sometimes it's a real challenge to get the point across in the allotted space, but it also leaves room for a lot of creativity! Coming up with ways to say what you have to say in that small space is part of the fun of Twitter. It makes you think about the core aspects of the message you are trying to convey. You may also find, like me, that it helps you write shorter reports and emails generally!
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4 Ways Twitter Can Help Jumpstart Your Traffic!
Before you set up your account, let's go over a few of the ways that you can use Twitter:1. Getting traffic to your Squidoo Lenses, websites and blog posts - With a simple post to Twitter, you can have lots of readers come to your lens, blog or site. Even though feeds do the same thing, you can often find new readers on Twitter or remind current readers to re-visit your lens, blog or site.
2. Connecting with your readership - When you write, you're speaking to your readership from a distance. You write your lens or post, edit it and then post it. During all of these activities, you're removed from your audience. But when you use Twitter to communicate, it becomes a conversation. You can show more of your personality to your followers and truly communicate with them on a different level. This can get them more interested in you and your writings which will build more traffic over time.
3. Building your brand - In order to stand out amidst the large amount of Twitter accounts online, you need to develop a persona for people to connect to and identify with. You can further your branding by using a Twitter account. You need to figure out what makes you unique in your niche and then extend these differences between you and others in you Twitter posts. Decide what your persona or approach is and then make sure your Twitter posts reflect that.
4. Researching - With Twitter, your target market can be at your be at your fingertips. You can spy on their interests, ask them about their needs and automatically get ideas for your blog posts.
How To Use Twitter
140 Characters: A Style Guide for the Short Form
Just out and a definitive guide to using Twitter!
140 Characters: A Style Guide for the Short Form
Amazon Price: $3.69 (as of 02/12/2012)
Make the most of your messages on Twitter, Facebook, and other social networking sites
The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill.
In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.
* Covers basic grammar rules for short-form writing
* The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages
* Helps you develop your own unique short-form writing style
140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.
More Twitter Resources
How To Use Twitter Effectively
What Should You Be Tweeting About?
Many of us have taken on the social networks as marketing tools for our businesses. And in doing so, we have decided to use Twitter. Now we have accounts, at which we stare blankly.
What should we be tweeting about?
We have 140 characters to work with and while that seems easy, it can prove more difficult to provide a valuable post in 140 characters or less. We want to engage our audience, but the question then becomes how.
What should you be sharing with your followers? What is it that they want to see?
They want great conversation. Give them a statement worth replying to. Reply in kind and open the lines of communication.
They want to get to know the person behind the tweets. Give them the opportunity to get to know you, your personality, as well as your company and services.
They want links to great sites, videos or information. If you find it relevant and useful, chances are someone else will appreciate the resource as well.
They want a tweet worthy of sharing with their own followers. Whether that comes in the form of a particularly humorous quip or a great article you have read, give them something they can retweet.
While you want to engage your followers, they want to engage you as well. Don't be afraid to jump in and get involved yourself. Join in on the conversations, thank a fellow Twitterer for sharing a resource you found helpful. Retweet their posts as well.
In any good relationship there is balance, give and take. Don't ask anything of your audience that you are unwilling to give yourself. If you are afraid to take your social networking to the next level, don't expect that others will find you approachable and worthy of their time and effort.
Give them what they want and what you will get in turn will be invaluable to you and your business.
Using Twitter
Now that you know some of what Twitter can do for you, it's time to get your Twitter account set up. If you don't already have a Twitter account, head on over to Twitter. You register by using your e-mail address and picking a user name.
If you want to use Twitter in conjunction with your lenses or blog, you should use a user name that reflects them or do as I have done and use your real name!
Once you've registered, you'll need to upload a picture to use as your avatar. You can use a picture of yourself or an illustration that reflects your blog as your avatar. Make sure it's a clear picture and one that will show up well in a column with other pictures surrounding it.
On Twitter, you can search for other users and then request to follow their updates. Once someone approves you to follow them, more often than not they will choose to follow you as well. You can build your followers list by searching for keywords on the Twitter site that relates to your blog. If you find that the Twitter search function isn't working then use www.summize.com which shows you who is talking about a particular topic once you search on a keyword(s). This way you can build a list of followers that are interested in your topic. Once you start posting updates on Twitter about your blog, you'll automatically get more traffic.
When you join, you'll probably get follow requests as well from other users who are using the search tools. You can choose to follow these people if they seem interesting and that they could be a potential traffic source for your blog. Make sure that your follow list doesn't get too crowded.
Twitter works best when you can actually communicate with the people that you are following, and vice versa. If you crowd your list with thousands of people you may initially get more traffic but you'll lose out on many of the other benefits of using the site.
Before you get started with posting Twitter updates, you need to decide your primary purpose for using Twitter. If you're focused before you get started, you'll be able to produce better quality lenses or blog posts and get the right kind of traffic.
There are many different ways you can use Twitter, and everyone uses it a little bit different. Consider these different ways of using the platform when you decide how you're going to use it:
-To build your expertise and your authority in a niche
-To drive more traffic to your lenses, blogs, and websites
-To brand yourself
-To be more social with your readers
-To make your lenses and blogs more of a community experience
You can do all of this and more with your Twitter account, or you can choose just one aspect and run with that. Keep in mind though that if you decide that you're going to use it just to post links to your blog, you're going to be a bit disappointed.
Since Twitter is a social networking tool, people will quickly unsubscribe from your updates. On Twitter, people want to know more about you and see a more personal side of you. This is why it's such a powerful way to drive traffic to your blog.
If you want to use Twitter in conjunction with your lenses or blog, you should use a user name that reflects them or do as I have done and use your real name!
Once you've registered, you'll need to upload a picture to use as your avatar. You can use a picture of yourself or an illustration that reflects your blog as your avatar. Make sure it's a clear picture and one that will show up well in a column with other pictures surrounding it.
On Twitter, you can search for other users and then request to follow their updates. Once someone approves you to follow them, more often than not they will choose to follow you as well. You can build your followers list by searching for keywords on the Twitter site that relates to your blog. If you find that the Twitter search function isn't working then use www.summize.com which shows you who is talking about a particular topic once you search on a keyword(s). This way you can build a list of followers that are interested in your topic. Once you start posting updates on Twitter about your blog, you'll automatically get more traffic.
When you join, you'll probably get follow requests as well from other users who are using the search tools. You can choose to follow these people if they seem interesting and that they could be a potential traffic source for your blog. Make sure that your follow list doesn't get too crowded.
Twitter works best when you can actually communicate with the people that you are following, and vice versa. If you crowd your list with thousands of people you may initially get more traffic but you'll lose out on many of the other benefits of using the site.
Before you get started with posting Twitter updates, you need to decide your primary purpose for using Twitter. If you're focused before you get started, you'll be able to produce better quality lenses or blog posts and get the right kind of traffic.
There are many different ways you can use Twitter, and everyone uses it a little bit different. Consider these different ways of using the platform when you decide how you're going to use it:
-To build your expertise and your authority in a niche
-To drive more traffic to your lenses, blogs, and websites
-To brand yourself
-To be more social with your readers
-To make your lenses and blogs more of a community experience
You can do all of this and more with your Twitter account, or you can choose just one aspect and run with that. Keep in mind though that if you decide that you're going to use it just to post links to your blog, you're going to be a bit disappointed.
Since Twitter is a social networking tool, people will quickly unsubscribe from your updates. On Twitter, people want to know more about you and see a more personal side of you. This is why it's such a powerful way to drive traffic to your blog.
How To Tweet - How To Post on Twitter
Tweeting Away
Let's next take a look at exactly how to go about using Twitter. What exactly is the language of Twitter? What does it mean to Tweet? All will be revealed!There are a few different ways of posting on Twitter that you need to know about.
*First, there's a regular post. When you type in a message to Twitter and hit "update" it will be viewable by all the people who are following you.
*The next type of post is a reply. When you type in a regular message, people may reply to your post. You'll see your user name with the symbol @ before it when someone replies to your message. You can respond to other people the same way. You simply type @ and then their user name directly after that. Replies are viewable by everyone who is following you or the other person you are replying to.
*Finally, there' a direct message. If you want to send a private message to someone that no one else can see, you can send a direct message. To do so, simply type the letters dm with the person's user name. You'll receive messages from others on a special page of Twitter and be notified via e-mail when someone direct messages you.
How to Post for Success on Twitter
The most basic way of using Twitter to build traffic to your lens is to post updates on Twitter whenever you create or significantly update a lens or when you make a blog post. But there's so much more to Twitter than that. The Twitter site has one question and one question only - What are you doing? How you answer this question is completely up to you.
A lot of people simply post about what they are up to. You'll see a lot of posts like "Just finished eating lunch." or "Working on a project." But you'll also see a whole lot more. If you're having trouble answering the question "what are you doing" try thinking of it in terms of "what are you interested in" or "what has you attention."
To start out with, you'll want to post things that are related to you personally and not your blog directly. Remember, first and foremost Twitter is a social networking utility. People have a low tolerance for blatant advertising.
Here are some ideas for non-promotional related Twitter posts:
-Share information. You can post links related to your niche, or just interesting things you find around the Internet.
-Ask questions. You can increase your relationship with your followers by asking questions. Ask people what they ate for lunch, what they think of the latest news story or their opinion on a topic.
-Share your opinion. You can post links to recent news stories, especially those related to your niche, and offer your opinion.
-Post tips related to your niche. Add to the value of your twitter feed by sharing tips that aren't on your blog. 140 characters are a great space to share a short, helpful tip.
-Share links to other people's sites and explain your view.
When you do post a link to your blog, make sure to add more to your Twitter post than just the link. Explain what it's about and tell your audience what is coming next on your blog. This way you won't just be spamming your link all over the "Twittersphere."
Following the Etiquette of Twitter
All social networking sites have a certain etiquette that you need to follow, and Twitter is no different. Before you commit a Twitter faux-pas be sure to keep these rules in mind:
* Don't be a spam twit. When you post nothing but your blog posts, or posts to your other sites, your followers will lose interest fast. Don't spam your followers. Be sure to talk about something other than yourself so that you don't come across as a spammer.
* Respond to all replies. When someone replies to your message, make sure to respond to them to let them know you got their message. Since messages move so fast on Twitter, especially when you have a lot of followers, it can be difficult to keep up with replies. Fortunately, Twitter has a handy function that will track your replies for you. However, do keep in mind that if your replies start to become overly personal tone, make sure to use the dm function. You don't want to clutter up your follower's update feeds with your personal prejudices, opinions or rants!
* Don't use all caps in your updates. This is one of those general online etiquette tips that applies to Twitter as well.
* Check in from time to time with your account. Don't start a Twitter account only to check in with it every few days or once a week. Make it a part of your daily routine so you can connect with your followers.
* Don't post the same link more than once. If people are really interested in your blog and your links, they'll visit it the first time you post it. You don't need to post your link multiple times.
If this lense hasn't convinced you that Twitter is a great way to get traffic to your lenses, websites and blogs, you should try it out yourself. It's free and easy to use. You'll be suprised by how much traffic you'll build from this simple tool.
* Don't be a spam twit. When you post nothing but your blog posts, or posts to your other sites, your followers will lose interest fast. Don't spam your followers. Be sure to talk about something other than yourself so that you don't come across as a spammer.
* Respond to all replies. When someone replies to your message, make sure to respond to them to let them know you got their message. Since messages move so fast on Twitter, especially when you have a lot of followers, it can be difficult to keep up with replies. Fortunately, Twitter has a handy function that will track your replies for you. However, do keep in mind that if your replies start to become overly personal tone, make sure to use the dm function. You don't want to clutter up your follower's update feeds with your personal prejudices, opinions or rants!
* Don't use all caps in your updates. This is one of those general online etiquette tips that applies to Twitter as well.
* Check in from time to time with your account. Don't start a Twitter account only to check in with it every few days or once a week. Make it a part of your daily routine so you can connect with your followers.
* Don't post the same link more than once. If people are really interested in your blog and your links, they'll visit it the first time you post it. You don't need to post your link multiple times.
If this lense hasn't convinced you that Twitter is a great way to get traffic to your lenses, websites and blogs, you should try it out yourself. It's free and easy to use. You'll be suprised by how much traffic you'll build from this simple tool.
Top Ways Of Promotion Through Twitter
Everybody has heard about, seen and used social networking sites but a very few have thought of it as a viable business marketing tool. Why spend on advertising when you have your customers' are right there in front of you on these sites?
You can connect with them personally and grow your business. Twitter is the most popular of such social networking sites. While others such as facebook and orkut took time to establish themselves twitter was a hit from the beginning. People are glued to it worldwide and it can serve as a medium to expand your business.
HOW?
1) TAKE FROM IT-
Do a search to see if there is anything related to your product which is being discussed on twitter. Learn what expectations customers have from your product and what their core requirement is. Watch closely what others are doing wrong and avoid those mistakes. Use twitter as a research tool to look out for what to do in marketing for your product.
2) BACK KICK -
In twitter everything is in your face. You can use it to get feedback on your product. Use the positive responses to plan for the future and the very possible negative ones to stop making more mistakes. Negative responses can be very harsh and straightforward at times so you have to brace yourself for that. But this will help you ultimately.
3) CHAIN REACTION-
What you get from twitter is instant word of mouth publicity and references if your products or services are good. You have to start by contacting a few people at first. They will tell others about your business if they are impressed. This will eventually form a chain reaction. Always remember word of mouth is the best form of publicity.
4) INSTANT SERVICE-
On twitter you do not have to wait to get your discussion going. What you are doing now is sending emails, newsletters etc to your customers and hope for their response. Twitter dissolves this waiting part. Here everything is immediate. You contact your audience and instantly you will get your answers.
5) PROMOTIONAL TOOL-
Twitter is best for promoting your product. You just have to be consistent with your posts. Well written posts that inform clearly about your products can work wonders for your business.
6) FREE-
Best part of twitter is that it is absolutely free. You can do your promotion at no cost whatsoever.
Twitter has become a milestone in social networking today. It is a very useful marketing tool. Use it to connect with customers, update them with your services and have discussions on it. Take advantage of it as soon as possible because many others are doing the same.
You can connect with them personally and grow your business. Twitter is the most popular of such social networking sites. While others such as facebook and orkut took time to establish themselves twitter was a hit from the beginning. People are glued to it worldwide and it can serve as a medium to expand your business.
HOW?
1) TAKE FROM IT-
Do a search to see if there is anything related to your product which is being discussed on twitter. Learn what expectations customers have from your product and what their core requirement is. Watch closely what others are doing wrong and avoid those mistakes. Use twitter as a research tool to look out for what to do in marketing for your product.
2) BACK KICK -
In twitter everything is in your face. You can use it to get feedback on your product. Use the positive responses to plan for the future and the very possible negative ones to stop making more mistakes. Negative responses can be very harsh and straightforward at times so you have to brace yourself for that. But this will help you ultimately.
3) CHAIN REACTION-
What you get from twitter is instant word of mouth publicity and references if your products or services are good. You have to start by contacting a few people at first. They will tell others about your business if they are impressed. This will eventually form a chain reaction. Always remember word of mouth is the best form of publicity.
4) INSTANT SERVICE-
On twitter you do not have to wait to get your discussion going. What you are doing now is sending emails, newsletters etc to your customers and hope for their response. Twitter dissolves this waiting part. Here everything is immediate. You contact your audience and instantly you will get your answers.
5) PROMOTIONAL TOOL-
Twitter is best for promoting your product. You just have to be consistent with your posts. Well written posts that inform clearly about your products can work wonders for your business.
6) FREE-
Best part of twitter is that it is absolutely free. You can do your promotion at no cost whatsoever.
Twitter has become a milestone in social networking today. It is a very useful marketing tool. Use it to connect with customers, update them with your services and have discussions on it. Take advantage of it as soon as possible because many others are doing the same.
How to Use Twitter Effectively!
There is a massive range of resources available to support Twitter and your tweeting. Let's take a look at them and you can decide which are going to help you with how you use Twitter
As previously mentioned, using Twitter allows you to connect with your readers in a new way. You can also gain new blog readers as well. When you use Twitter, you'll be able to tap into parts of your existing market that you weren't aware of before.
The first step in using Twitter to improve your lenses and blogs is to "listen" to other people by reading their updates. A lot of new Twitter marketers make the mistake of posting too much about themselves and not responding or paying attention to others. As long as you keep in mind that Twitter is a social tool and not just a traffic machine, you'll be able to keep things in perspective and pay attention to others.
Interact with other people, answer their questions and ask them questions back. This way you can become part of the community.
There's also another good reason for paying attention to what other people have to say on Twitter. If you add a lot of people to your follow list who are in your niche, pay attention to their problems, their questions and the type of things that they share. This can all be part of your niche research and you can incorporate what you find there in your blog or in the form of a new product. You'll find that your Twitter account can be a treasure trove for blog post ideas.
You can use the information that you find on Twitter to create blog posts that meet the needs of your readership. You can also address specific questions or concerns. You'll be surprised at what a great brainstorming tool your Twitter account can be. You'll read someone's update and then it will get the wheels turning for a blog post, or even a series of blog posts.
The next step to using Twitter effectively is to be useful to your followers. The information that you post should be relevant, helpful and interesting. Set yourself apart from the pack by finding interesting news stories that relate to your niche. Post tips related to your blog. But don't forget to be personal and connect with your followers. If you just burned your lunch, feel free to share it! You may start an interesting conversation.
Be sure to ask lots of questions! When you ask questions of your followers, you'll get a chance to hear what they have to say. Asking questions is a great way to source information for blog posts, or just to get to know those who are following you. Sometimes Twitter functions like a water cooler at work. Don't be afraid to have fun with your questions.
Another benefit of asking questions is that when people respond, it's like free advertising. They will reply to your question with the @ symbol and your user name. Other people who are following them but not you will see your user name and may join your followers list.
Finally, make sure that you get readers from your blog to follow your Twitter feeds. There are widgets that you can add to the sidebar of your blog, and you can remind people in your posts to follow you on Twitter.
As previously mentioned, using Twitter allows you to connect with your readers in a new way. You can also gain new blog readers as well. When you use Twitter, you'll be able to tap into parts of your existing market that you weren't aware of before.
The first step in using Twitter to improve your lenses and blogs is to "listen" to other people by reading their updates. A lot of new Twitter marketers make the mistake of posting too much about themselves and not responding or paying attention to others. As long as you keep in mind that Twitter is a social tool and not just a traffic machine, you'll be able to keep things in perspective and pay attention to others.
Interact with other people, answer their questions and ask them questions back. This way you can become part of the community.
There's also another good reason for paying attention to what other people have to say on Twitter. If you add a lot of people to your follow list who are in your niche, pay attention to their problems, their questions and the type of things that they share. This can all be part of your niche research and you can incorporate what you find there in your blog or in the form of a new product. You'll find that your Twitter account can be a treasure trove for blog post ideas.
You can use the information that you find on Twitter to create blog posts that meet the needs of your readership. You can also address specific questions or concerns. You'll be surprised at what a great brainstorming tool your Twitter account can be. You'll read someone's update and then it will get the wheels turning for a blog post, or even a series of blog posts.
The next step to using Twitter effectively is to be useful to your followers. The information that you post should be relevant, helpful and interesting. Set yourself apart from the pack by finding interesting news stories that relate to your niche. Post tips related to your blog. But don't forget to be personal and connect with your followers. If you just burned your lunch, feel free to share it! You may start an interesting conversation.
Be sure to ask lots of questions! When you ask questions of your followers, you'll get a chance to hear what they have to say. Asking questions is a great way to source information for blog posts, or just to get to know those who are following you. Sometimes Twitter functions like a water cooler at work. Don't be afraid to have fun with your questions.
Another benefit of asking questions is that when people respond, it's like free advertising. They will reply to your question with the @ symbol and your user name. Other people who are following them but not you will see your user name and may join your followers list.
Finally, make sure that you get readers from your blog to follow your Twitter feeds. There are widgets that you can add to the sidebar of your blog, and you can remind people in your posts to follow you on Twitter.
How To Use Twitter Resources
1
How To Use Twitter For Marketing
Here we will consider how you can use Twitter for more...14 points
2
How to Use Twitter Search Engine
Do you Twitter? Twitter is perhaps the largest and more...10 points
3
How To Get Followers On Twitter
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How To Use Twitter For Business
Can you Use Twitter for Business?You've probably b more...6 points
5
How To Use Twitter
Welcome to How To Use Twitter! Before we get into more...5 points
Discover More About Twitter
Great Twitter Resources
Twitter Grader | Score Your Profile
Twitter Grader : Measure the power of your twitter more...8 points
twhirl | the social software client
twhirl is a desktop client for the Twitter microbl more...6 points
My Tweeple
Find out who is following you and whether those yo more...5 points
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All about Hashtags on Twitter and why you should u more...1 point
Do Let Us Know That You Called By Our How To Use Twitter Lens
If you would like to tweet this lens on Twitter like others have done then feel free to use our retweet button :-)
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KathyT
Feb 12, 2012 @ 8:44 am | delete
- Hi Paul, This is good, useful info about Twitter. I must admit I find it rather boring when I see one or two people doing nothing but tweeting the same link over and over - so that's good advice you give regarding the promotional aspects of Twitter. I don't use it as much as I did before, but I still pop over once in a while.
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Reply
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grannysage
Feb 12, 2012 @ 6:09 am | delete
- I'm tweet challenged and I admit it. It just seems so overwhelming.
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Janiece
Feb 12, 2012 @ 5:52 am | delete
- I've visited your Twitter lens before, and am now returning with a Squid Angel Blessing.
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Reply
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Brite-Ideas
Feb 11, 2012 @ 1:54 pm | delete
- very informative - I'm not a total twitter fan (yet), but this helps!
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Pukeko
Feb 11, 2012 @ 1:40 pm | delete
- So much useful information. Thanks.
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