Twitter: how to use twitter.com for marketing and business
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How to use Twitter for business and marketing
"Twitter" is a social networking site that enables you to do micro-blogging. You can post messages of just 140 characters long which can be seen either by all the people on Twitter or just by the people who have chosen to "follow" you. Your "followers" are people who choose to read your messages on Twitter ("tweets") and who wish to communicate directly with you via the Twitter interface. You can use Twitter for fun or for business. This lens focuses on how to use Twitter for marketing.
Follow Ron on Twitter
Photo Credit: Twitter Visualization by Ross Mayfield on Flickr
Follow Ron on Twitter
Photo Credit: Twitter Visualization by Ross Mayfield on Flickr
Twitter Traffic Machine
What appeals to me about the Twitter Traffic Machine:
1. it is viral
2. rapidly builds targeted Twitter followers
3. leverages other marketing strategies I am using
4. easy to use and install
5. can be readily adjusted.
I am rapidly building up my targeted Twitter followers with this tool. It really leverages my article marketing, blogging, Squidoo lenses updates and other RSS feeds that I identify as relevant. It is a very adaptable, but well integrated marketing system that uses the strengths of Twitter to advantage.
Check it ou NOW before the creators decide to limit the users:
Twitter Traffic Machine
1. it is viral
2. rapidly builds targeted Twitter followers
3. leverages other marketing strategies I am using
4. easy to use and install
5. can be readily adjusted.
I am rapidly building up my targeted Twitter followers with this tool. It really leverages my article marketing, blogging, Squidoo lenses updates and other RSS feeds that I identify as relevant. It is a very adaptable, but well integrated marketing system that uses the strengths of Twitter to advantage.
Check it ou NOW before the creators decide to limit the users:
Twitter Traffic Machine
How to use Twitter for marketing
- Add the "Twitter" module to your Squidoo lens with your own Twitter feed (see Ron's Tweets on this lens)
- Add the Twitter widget to your blog so that your tweets appear on the sidebar of your blog and serve as a regular update (if you use Twitter at least daily). See the widget in action on my Blogger.com blog:
Affiliate Marketing Coach. - Find the right balance between sharing what you are up to and self-promotion (a balancing act)
- Avoid Twitter spam like the plague or you will be ostrasized!
- Join "Twitter Strategies and Connections Group" on Facebook for up-to-date information.
- Think about Twitter as a conversation and share with this in mind.
- What image are you creating on Twitter? - be very conscious of your desired internet profile and make sure that your Twitter posts are congruent/consistent with this image.
- Share your creative process - "I have just created a new lens", "developing a new website", "exploring how to..."
- Use the "reply to" button adjacent to each post to engage others in conversation.
- Don't be slow to stop following people who just create "noise".
- You do not have to follow everyone who follows you - be selective or you will drown in Twitter posts and miss the more valuable nuggets.
- Add a website/lens link to your tweets - Twitter automatically hotlinks them for you (and shortens them). Remember, though, that the links count towards your 140 characters. Warning - don't overdo the links!
- Mention your new blog post (with a link) on Twitter to create more blog visitors and Twitter followers.
- Add comments re interesting articles, posts or videos you have read or seen...and add a link to them for others to follow (don't just promote your own links).
- Mix it up - a bit of personal info (so people get to know you), sharing of others' resources and ideas and sharing some of your own links and resources. Don't forget that your aim is to build relationships via Twitter.
- Create a Squidoo feed to Twitter so that your Squidoo updates get advised automatically on Twitter as an update post. Lewis shows you how:
Squidoo Cool post re Squidoo feed to Twitter - Make your last post of the day, the one with your important hyperlink (courtesy of John Reese)
- Convert your URL to a shorter version with www.tinyurl.com - it gives you more words to use in your Twitter post which has a limit of 140 characters (one of my recent articles had a URL that was 144 characters long!)
- Post your articles on Twitter - your Tweet may end up on Page 1 of Google results for your keyword.
Twitter Hints
RETWEET: RT your way to success on Twitter
Bill Crosby, creator of the Twitter Traffic Machine, discusses the importance of re-tweeting on Twitter and how to actually do it.
Retweeting on Twitter, Why You Must Do This to Be Successful
http://BillCrosby.com Retweeting on Twitter is one of the single most important things you can do to get recognized, to build your following, and to engage people. Please make sure you comment below, thanks!
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- ronpass
- aka Ron Passfield
- 2,929 followers
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powered by Twitter
YouTube videos about how to use Twitter
Links to posts and resources about Twitter
Twitter is extensible, and many third-party developers are creating tools around the simple data being exported for a variety of unique applications.
- Mari Smith on Twitter for marketing
- Mari Smith, author of "Facebook for Professionals", offers quick tips for us business peeps to optimize Twitter for branding, visibility, outreach, etc. (search for Twitter on her blog).
- Add your Squidoo feed to Twitter
- Lewis, SquidooCool, shows us how to add a Squidoo feed to Twitter to automatically advise whenever we update a lens - this creates an auto-post on Twitter.
- How to use Twitter for your career promotion
- A well written and easy to read article that focuses on the use of Twitter for career promotion and recruiting.
- Twittering her way from Mom-at-home to Global Presence
- Laura Fitton, founder & CEO of Pistachio Consulting, discusses how she used Twitter to develop her global presence.
- What the web strategist should know about Twitter
- Jeremiah Owyang discusses Twitter do's and dont's and offers strategies and useful tips.
- 100 World's Greatest Twitter Tips & Twitter Secrets
- Dan Hollings detailed tips list - great stuff and very thorough - free resource.
- Twitter Tools
- Brian Solis' easy-on-the-eyes guide to Twitter tools for communication and engagement. Brian also has some superb, free resources (PDFs) on other aspects of Web 2.0, PR and customer service. Well worth checking out - you will be impressed - I was!
- If I Started Today with Social Media
- Chris Brogan gives his views on where to start with social media. He overlooks Squidoo which is something of an oversight (see my comment - no. 85).
- 8 Twitter Networking Tips: From Online to In-the-Flesh
- Read on for tips on how to use Twitter to take networking from online to in-the-flesh.
- Essential Twitter Tools
- Twitter is extensible, and many third-party developers are creating tools around the simple data being exported for a variety of unique applications.
- Twitter lists, resources & how to's
- From Mashable - the social media site - heaps of Twitter resources here (3 pages of them when I last visited!).
- Twitter Guide
- Clare Lancaster, Twitter Elite from Brisbane, has this dedicated site to give you some basic hints about using Twitter. She also has a paid Twitter Guide for Business. This site has a great, personal feel.
Featured Lenses about Twitter
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How To Make Money With Twitter?
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Twitter is one of the most popular microblogging sites online and many people use Twitter to connect and communicate with other users. If you use Twitter you have probably wondered how can I make money using Twitter? On this page I will talk about th...
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Twitter Traffic
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Brevity. It’s what’s hot on the web right now. You have a split second to grab your target audience by the eyeballs and pull them into your lair – and if you can’t manage to do it, you’ll be back flipping bur...
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Twittersweet Music - Tracking the Social Music Buzz on Twitter.com
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A social media toolkit for publishing and tracking music tweets on Twitter.com. Discover music related conversations, follow popular music channels and find people with similar interests. Add your music related twitter channels to the plexo lists to...
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50 Ways To Use Twitter
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Twitter is an amazingly powerful tool for promoting your Squidoo Lens, Blog, Business and more. So check out these cool ways to educate, inform, enlighten and amuse people. Just remember, you've only got 140 Characters so stay on your topic!
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Power Twitter - Leveraging Twitter
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If you are using twitter to keep your friends in the know on what you are up to and keeping track of them then you might like to know what else you can do with twitter. Since twitter is a stream of short text messages and it allows you to send direc...
More featured Lenses on Twitter
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Twitter Applications List You'll Ever Need
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Welcome to Twitterapps! - I have 275 Twitter applications at the moment Twitter applications can be called by different names. They are sometimes called as "twitter tools", "twitter add-ons" and the likes. But whatever the name they are called, they...
How to use Twitter - links and resources
- How to use Twitter for business
- Chris Brogan and Valeria Maltoni offer heaps of suggestions on ways to use Twitter for business.
- Twitter 101
- Connie Bensen, Community Strategist, has developed this superb post about Twitter. Connie brings together resources and links covering corporate use of Twitter, the best guides, "must follow" people and ways to find interesting people.
- Connie Bensen - my evolution with Twitter
- Connie provides a series of articles she has created that demonstrate the evolution of her use of Twitter as a community developer and strategist. Her first article begins:
Twitter is a great tool. It has allowed me to develop relationships with people on a personal level. The power is that it's a conversation that is only as disruptive as you allow it to be. And rich relationships can be fostered because Twitter allows a window into other people's lives. - Twitter tools to boost your traffic and income
- In this lens, Junyuan shows you how to use 35 free Twitter tools to help you to not only boost your websites' traffic but also your income.
- Article Marketing and Twitter
- When you bring article marketing into the picture and tweet your articles to your friends on twitter you can really begin to attract allot of attention to your articles. If you are using twitter and have people following you and are also following many you can use your articles to tweet and contribute quality information to them.
- Article Marketing and Twitter
- Forum post discusses the advantages of using Twitter to tweet about your articles.
- 25 Twitter Apps to Manage Multiple Accounts
- Here are several options to help you tweet now or later from different accounts on your desktop, via the Web, and while on the run. We've also included a few browser add-ons and business-specific clients to help you find the right application to suit your Twittering needs.
- Top 5 Ways to Share Videos on Twitter
- Since we're seeing a lot of healthy competition in the "TwitPic (Twitpic reviews) for video" space, we thought that we'd give you the lowdown on five different services that you can use to upload video to Twitter. You'll even see a few that support photo and video uploads, allow for webcam recordings, and track video mentions across Twitter...from Mashable.
Blog Posts about Twitter
- HOW TO: Combine Facebook and Twitter for Live Chat
- There aren't a lot of solutions that connect Facebook friends to Twitter followers. In general, these two groups are separate, but there a lot times where we.
- Apps for Windows: Silverlight 3 based Twitter Client by Sobees ...
- Sobees web is a web version of bDule ? a Twitter/Facebook client for Windows with a new twist though. It's made of Silverlight 3 and supports Silverlight.
- Twitter Suspends NewsBusters; UPDATE: NewsBusters is Back ...
- Twitter, Facebook, etc. need to follow the innocent until proven guilty principle before suspending any account. They should have enough investigators to check out the claim and make a determination for themselves. ...
- Twitter Updates for 2009-07-11
- RT @GregMitch: More from Wash Post ombud on "salon" scandal: interviews w/ Post chiefs and advice from outside editors. http://bit.ly/QZwnV 55 mins ago; [blog post] Twitter Updates for 2009-07-11: cottage is complete: boat finally in ...
Twitter Marketing - Free E-Book
CLICK the Banner to Get Your Free Report
More YouTube videos about Twitter
News about Twitter from Google
- Media Moguls Twitter Over Slump, Not Takeovers, in Sun Valley
- Internet companies including San Francisco-based Twitter and Google Inc.'s youtube will need to sell subscriptions to make money, Malone said. ...
- Check Twitter for Bargains
- By JONNELLE MARTE Businesses from your preferred airline to your favorite cafe are using Twitter to trumpet last-minute discounts and giveaways. ...
- British Royal family now on Twitter
- Buckingham Palace has noted today that the British Royal Family has now joined Twitter, just another addition in the long line of big names that have joined ...
- Tour de France spreads the Twitter bug
- Yep, myself and the other 1360619 who follow his posts on Twitter got the hint something special might happen in Friday's stage, the first real test in the ...
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Reader Feedback
twelfthhouse wrote...
I just made a directory of authors on Twitter. I have a list (plus bio and pics) of over 50 published fiction writers so far. Find your favorite authors to follow at http://www.squidoo.com/TwitterAuthors
Posted March 17, 2009
by ronpass
Ron here from Brisbane, Australia. I love tennis. walking, reading, cycling and writing.
My major preoccupation is internet marketing via Squidoo, art...
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