I CAN Sell This House: Secrets to Selling Quickly in a Buyers' Market

A few years ago when home values were soaring and it seemed like there was no end in sight, multiple prospective buyers would engage in impromptu bidding wars at houses that were for sale. Sellers watched like they were watching a tennis match, smiling broadly while they calculated their ever-growing profit. Ah, yes! Those were giddy times!

Alas, those times are long gone. As folks began to default in greater and greater numbers on mortgages that they couldn't afford, the whole house of cards came tumbling down. Now, selling is a serious business. It must include creative marketing strategies and a specific action plan to get the house sold.

While you might not have needed a Realtor in years past, past is the operative word. More than ever, it is important to have someone on your side who knows the market in which you're selling.

With as many houses as are choking the MLS listings right now, it is imperative to have a professional working with you and for you whose business it is to make your house stand out in a crowd. Someone who has spent years building relationships with others in the business and someone who can professionally market your house, using not only print ads but also the power of the Internet to get the word out.

And what is the word? Here is your new house! Not "This house is for sale." So what? There are tons of houses for sale. You and your Realtor have to work as a team to market the house you are selling as a potential buyer's dream home. This takes loads of work--and more than you probably want to deal with alone.

In today's market, don't be a rugged individualist. Take my advice and hire the best Realtor you can to help sell this house.

I large part of my action plan to sell our house in Orlando was to make sure that all of the steps we took had focused intention behind it. When we decided to take a step, we believed that it would help us sell the house.

We didn't wonder, "Gee, will this help us sell?" We knew, "This well help us sell this house." It makes a huge difference. I think that there are so many resources--great ones--out there that give you great tips on how to sell a house, but I don't think that many of them focus on acting with intention.

So, I started a blog to go along with my I CAN Sell This House website. It has practical advice, but it also highlights ways to use your intuition to help you make the right selling decisions as well as tips for acting with intention. I think you will find it useful and informative. Plus, I think it is written in a rather enjoyable style, if I do say so myself.

If you swing by, please be sure to leave a comment. I'd love to know what you think.

Check it out here.

When depersonalizing your house to sell, the answer to that question should always be: "I can't tell anything about the person who lives here other than they are clean and tidy."