Increasing Squeeze Page Conversion

Get rich schemes aside, getting the right headline for your sales copy is crucual, especially when you are spending top dollar to advertise. The example above is quite extraordinary, it's unlikely that you are going to see that kind of increase in response by changing one word of your sales copy... but even if you can increase sales by 5% or 2% or even just 1% it can make a massive difference to your bottom line.

The only way to really know which headline will convert the best is to test. You never know until you test, you may think that you know which headline will perform the best, but until you have tested all your headline ideas, you will never really know which headline will make the most sales for you.

The tool that I use to do A-B split heats on my headlines is Google Website Optimizer It's a fantastic tool that displays and tracks all your different sales page combination and automatically send your traffic to the winning result, but the best thing that I like about this tool is that it is free!

However, it is not free really, because in order to use it effectively, you need good, responsive traffic. The kind of traffic that Google sell through their Adwords program. And you need a lot of it. When doing a simple A-B split test to find out which of 2 headlines is the best at making sales, you really need to send enough visitors to your page to generate AT LEAST 100 conversions. If you page has say a 10% response rate on average, you'd need to send 1000 targeted visitors to your page in order to complete the test.

If you're paying say 50 cents per click on Google Adwords, that traffic would cost you $500, if you were paying $2 per click it would cost you $2000. (You could pay a lot more).

The more responsive your sales page is, the faster and cheaper it is to run marketing tests. If for example, you are getting a 50% response rate on your sales pages, instead of a 10% response rate, this makes a massive difference to the amount of traffic that you need to send to the test in order to find a winner.

With a 10% response rate, we need to send 1000 visitors to the page in order to complete the test. This costs $500 at 50 cents per click, but if the page has a 50% response rate, we only need to send 200 visitors to the page in order to get the 100 responses that we need to complete the test. This only costs $100 at 50 cents per click.

So the more responsive your page is, the cheaper it is to get the data that you need to complete your A-B headline split test.

Using Squeeze-U-Lator -- "The List Inflator" anyone can increase the response rate of their "squeeze pages" to 50% or above, quickly and easily.

Notice that I did not say "any page" I said "squeeze page".

What is a Squeeze Page?

A Squeeze Page is another name for a "lead capture page". A page that offers visitors something of value for free, if they simply fill out their name and email address into the form provided. Marketers use them to build a mailing list from which they can form a relationship with their audience and generate traffic and sales of products.

Building a list of customers and prospects is arguably the most vital thing that any marketer has to do in order to make money online. Which is why these "squeeze pages" are so popular.

What is Squeeze-U-Lator?

Squeeze-U-Lator is a really cool software application which "wraps up" (almost) any kind of content into an instantly downloadable exe file, which is "locked" with a subscribe form. When you "squeeze-u-late" a PDF file, exe file, ebook, software installer, or video, you can offer it as an "instant download" instead of asking people to subscribe to your mailing list first.

This, as I am sure you can imagine, dramatically increases the response rate of your squeeze pages. If you can't imagine that then just trust me. More people will click on a "click here to download instantly" link or button, than will ever fill out a web form with their personal information.

A LOT more people will!

In fact, when you "squeeze-u-late" your content and offer it as an instant download instead of asking people to enter their name and email address into a form, you will probably get even more than 50% of your visitors clicking.

After downloading your squeeze-u-lated content, everyone will have to subscribe to your mailing list in order to open the file. Not everyone will do this, but a lot of people will, at least everyone who would have subscribed on your squeeze page and probably a few more... but the relevant value here is comes as soon as they click.

As soon as someone clicks to download your file, you have a result in your A-B split test. Your pages gather data for your marketing tests MUCH faster because you have lowered the requirement to get a response. Instead of having to fill out their name and email address, all they need to do it click. Of course more people are going to do that.

You can still track everyone into your autoresponder and know exactly how many of the people who click actually download your file, how many people open it and how many people actually register it and end up on your list.

You can download Squeeze-U-Lator, instantly, right now and use it for 14 days before having we ask you to pay for it. I think you will find it an absolutely fantastic tool for both building the mailing lists that you need to succeed, and getting faster results for the A-B Split tests that you run on your headline ideas.