The Real Info on Interactive Advertising Agencies

Interactive Advertising Agencies are not web design firms.  Simply put, Interactive Advertising Agencies take a business strategy approach to solving business problems and fostering overall company growth via the online medium.  Most commonly providing services in the areas of Strategic Planning, Marketing Services, and Creative (Websites, Rich Media, GUI, 3D Animation, Video Production, Motion Graphics,
Audio Engineering, and decisive Copywriting)

The approach, methods, and execution at Interactive Advertising Agencies are geared towards planning, building and supporting business objectives, not just making websites.

Perhaps one of the most effective implementations of interactive advertising is Viral marketing. This technique uses images, texts, web links, Flash animations, audio/video clips etc. 

An Example of a modern Interactive Advertising Agency is Boxx3G
They succeed by helping you capitalize on the emerging trends and technologies that are quietly daring the web towards a future that is both imaginative and personal. Working closely by your side, they'll help you understand why they recommend the things they do. They're consultants first and wickedgood creative guys next.

wick?ed / [wik?id]/ adj.: going beyond reasonable or predictable limits : of exceptional quality
good / [g ood]/ adj. : of a favorable character : honorable or worthy; that [which] can be relied on : deserving of respect