Invalid AdSense Clicks

It's when a publisher clicks on their own ads to earn themselves money.

It's also when a publisher asks others to click on their ads just to raise their revenue. It also raises the advertiser's costs and Google won't tolerate this. Google has state of the art technology and they know what's going on.

Invalid clicks also happen when someone uses robots to click on ads or automated software. It is any deceptive practice used to click on ads.

Invalid clicks are unnecessary as there are plenty of money-making opportunities with valid clicks. With an optimized website, useful content, and attractive ads, there's no reason for anybody to even entertain the idea of using invalid clicks.