How to Make Money with Jewelry Parties

Home jewelry parties are lots of fun and can be quite lucrative! I am the author of a blog to help jewelry designers market and sell their handmade jewelry. Some of my readers have sold several thousand dollars worth of jewelry at a single party!

If you're ready to learn the ins and outs of the home jewelry party business, I'm here to help. :-)

Home parties are big business these days! Did you know that the home party business was almost a 30 billion dollar business in 2004? Even some of the larger, more traditional retailers have jumped on the home party bandwagon.

Home parties can be the perfect medium for selling handmade jewelry. Why is this so? A home party gives your potential customer the chance to touch and try on your pieces. No other form of marketing will gives such a direct, tactile encounter with the product. Plus, a home party is selling in a fun and relaxed environment among friends. Your potential customers feel comfortable buying in such an setting. They also avoid the traffic and hassles of making the trip to their local mall to shop. It's the ultimate combination of shopping, socializing, and entertainment!

When I was in college, I earned extra money in a home jewelry party business for a jewelry line called Lady Remington. I'm sure this line is now defunct but at the time it was quite lucrative. Although the jewelry was a bit overpriced for costume jewelry, it had a ready market. Once party participants tried on the jewelry pieces, they were often sold. Plus, many wanted to host a party themselves once they found out they could earn free jewelry that way. Those jewelry parties paid for alot of textbooks!

A friend of mine who hosts jewelry parties for her own handmade jewelry has been extremely successful with this marketing method. Her sales average around $800 per show. She is well established but it shows the potential for this market. Her holiday boutique shows are particularly well attended at which time her sales often triple. We'll talk about holiday boutique shows in more detail at a later date.

There's also the potential for making money through hosting custom jewelry parties. You would bring your beads and findings to the party and allow your customers to design their own pieces. You would then put them together while they wait. Be prepared for lots of jewelry making! It might be a good idea to bring along an extra person who can help with the jewelry assembly in case you're overwhelmed. People love the idea of having a custom jewelry piece designed just for them.

To make your home party business a success, you're going to want to recruit other people to host parties for your handmade jewelry. Once your
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