The Joel Warady Library -- Business and Marketing Case Studies

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Welcome to our Case Study Library!

Our case study library features a list of recommended books on business and marketing case studies we keep here at the John and Betty's Cafe - or the coffee-area of the Joel Warady Group office.

To check our our other collections of books on marketing, technology, business, consumer insights , branding and other interesting topics, click here.

Click Here for books on Business Case Studies
Click Here for books on Marketing Case Studies

The Joel Warady Library 

Business Case Studies 

Part 1 of 4

America's Corner Store

Teaches reader how superb management, modern merchandising, innovative store design, fair pricing, outstanding customer service, and exceedingly high-quality pharmacy have fueled Walgreen's astounding growth and continued success.

Amazon Price: (as of 01/07/2010) Buy Now

Blue Streak: Inside jetBlue, the Upstart that Rocked an Industry

Explains why jetBlue is now a role model for ambitious upstarts in every industry.

Amazon Price: (as of 01/07/2010) Buy Now

Direct Marketing Success Stories: ...And the Strategies That Built the Businesses

Introduces the reader to the people who engineered the phenomenal accomplishments of thirteen top direct marketers.

Amazon Price: (as of 01/07/2010) Buy Now

Future Focus: How 21 Companies are Capturing 21st Century Success

Demonstrates the power of the historical approach in predicting the future of the market.

Amazon Price: (as of 01/07/2010) Buy Now

Good to Great: Why Some Companies Make the Leap... and Others Don't

Case studies of companies that have managed to implement great improvements.

Amazon Price: $17.54 (as of 01/07/2010) Buy Now

Business Case Studies 

Part 2 of 4

Leading By Design: The Ikea Story

The Ikea Story

Amazon Price: (as of 01/07/2010) Buy Now

Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success

Explains how Southwest Airlines' has great success despite risky business decisions

Amazon Price: $12.21 (as of 01/07/2010) Buy Now

On Target: How the World's Hottest Retailer Hit a Bull's-Eye

Through vivid firsthand stories, candid interviews, and in-depth research- the strategies, motivations, and leaders behind the Target phenomenon, and examines how the have led to such runaway success.

Amazon Price: $18.95 (as of 01/07/2010) Buy Now

Small Giants: Companies That Choose to Be Great Instead of Big

Takes us deep inside fourteen remarkiable privately held companies, in widely varying industries across the country, that have chosen to march to their own drummer.

Amazon Price: $10.40 (as of 01/07/2010) Buy Now

Soap Opera : The Inside Story of Procter & Gamble

The true story behind P&G

Amazon Price: $23.35 (as of 01/07/2010) Buy Now

Business Case Studies 

Part 3 of 4

The Big Switch: Rewiring the World, from Edison to Google

Rewiring the world, from Edison to Google.

Amazon Price: $11.53 (as of 01/07/2010) Buy Now

The Education of an Accidental CEO: Lessons Learned from the Trailer Park to the Corner Office

Provides the opportunity to learn and get better at what you do, because the author says you never know what you're capable of.

Amazon Price: $25.95 (as of 01/07/2010) Buy Now

The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary

Contains a robust blend of home-brewed ingenuity and people driven philosophies that have made Starbucks one of the world's "most admired" companies.

Amazon Price: $16.47 (as of 01/07/2010) Buy Now

The Trader Joe's Adventure: Turning a Unique Approach to Business into a Retail and Cultural Phenomenon

How Trader Joe managed to turn a unique approach to business into a cultural and retail phenomenon.

Amazon Price: (as of 01/07/2010) Buy Now

The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy

How the world's most powerful company really works-and how it's transforming the American economy.

Amazon Price: $10.20 (as of 01/07/2010) Buy Now

Marketing Case Studies 

Part 1 of 2

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs

Uncover the extraordinary opportunities that lead to business breakthroughs.

Amazon Price: $17.61 (as of 01/07/2010) Buy Now

Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki

Why companies lose their authenticity and how great brands get it back.

Amazon Price: $15.61 (as of 01/07/2010) Buy Now

Bare Essentials: The ALDI Way of Retailing

Lessons on retail marketing success from the founder of ALDI.

Amazon Price: (as of 01/07/2010) Buy Now

Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time

Takes a look at what happens when global giants like McDonald's and Coca-Cola launch major brands which fail spectacularly, and at great cost.

Amazon Price: $11.90 (as of 01/07/2010) Buy Now

Radical Marketing: From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big

Identify the unconventional strategies that have enables ten innovative companies to usurp valuable market share from traditional industry leaders.

Amazon Price: $10.19 (as of 01/07/2010) Buy Now

Marketing Case Studies 

Part 2 of 2

Rising Tide : Lessons from 165 Years of Brand Building at Procter & Gamble

Helps the reader understand the valuable lessons from P&G 165 years of history.

Amazon Price: $19.77 (as of 01/07/2010) Buy Now

Guestbook 

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by JoelWarady

Joel D. Warady is Principal of Joel Warady Group, a Marketing and Business Growth consulting firm with offices in Evanston, IL. In addition to his con... (more)

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