John Lawson - 3rd Power Outlet & ColderICE.com

Ranked #10,491 in Business & Work, #248,677 overall

Internet Commerce Education by John Lawson of ColderICE.com and 3rd Power Outlet

John was a keynote speaker at the 2010 eBay Radio Party held at the Paris in Las Vegas, which my husband and I had the pleasure of attending earlier this year. We were unfamiliar with his work prior to that address, but were delighted that we got to meet him and hear what he had to say. To call his talk spectacular would be an understatement, but what superlatives can accurately convey how much important and accurate information was dispensed that day? His is a most compelling story - starting out in 2001 on the kitchen table selling some textbooks on eBay, forced to succeed out of sheer need, and learning as he went along, John Lawson is a success story worthy of Horatio Alger.

He now is an E-commerce expert who specializes in social marketing for small businesses. He is also the President & CEO of 3rd Power Outlet, Inc., and his blog (colderice.com) has become an industry icon. You may have already seen him on television in the nationally broadcast American Express commercial he starred in, or perhaps you saw him being dubbed "The Undisputed Guru of eBay" by the host of Fox 5's Good Day Atlanta. This national recognition was because he was and is one of eBay's most productive sellers. He didn't stop there, though. Not only is he a certified eBay Platinum Powerseller with more than 100,000 transactions and 135,000 views on YouTube, he also has developed sales channels on Amazon, Yahoo Stores and his own company web site.

His popularity grows with each passing day as more people wanting to learn how to market online discover him on Twitter, Facebook, Linked In, and YouTube. Literally tens of thousands of people look to him for accurate and timely information about marketing, trusting in his knowledge because they know he has been in the trenches. John didn't buy his success on a CD or by scamming anyone. Unlike many of the Internet Marketing "Gurus" you may come across, he earned his success one sale at a time starting on eBay. He may have started out at the kitchen table, but these days he is responsible for millions of dollars in sales. His is a success story worth studying.

For that reason, this lens is devoted to connecting you with John Lawson - may he inspire you to grow an honest business like his.

Photo Credit: http://www.smallbiztechtour.com/speakers#16

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ColderICE.com Blog

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Connect with John Lawson

The blue titles are clickable links

3rdPowerOutlet.com
John Lawson's Online Store
John Lawson | Facebook
This is John's Facebook Page.
eBay - Reviews & Guides by 3rdpoweroutlet
Reviews and Guides, Read eBay Reviews and Guides by 3rdpoweroutlet
3rdPower is John Lawson on YouTube
The portal for online seller education and business news for the small to medium side business owner and entrepreneur.
John Lawson - LinkedIn
View John Lawson's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like John Lawson discover inside connections to recommended job candidates, industry experts, and business partners.
John Lawson - Atlanta Online Merchants (Atlanta, GA) - Meetup
Owner of 3rd Power Outlet (3rdPO.com)
Digg - John Lawson (colderice) - Profile
Connect with John on Digg

Can You Spot John In This OpenForum Commercial?

Hint - he's there at least twice ...

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John's eBay Store

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John Was At eBay's 15th Anniversary in San Jose 2010

Sure Wish I Could Have Been There, too.

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More of John's Back Story

I do love a good back story, don't you?

Cardmember Profile: 3rd Power Outlet : Technology :: American Express OPEN Forum
John Lawson offers tips for succeeding on eBay, where he built an online store for his urban accessories and apparel line, 3rd Power Outlet.
Channel Advisor Case Study - 3rd Power Outlet
All about how John used Channel Advisor to ramp up his sales presence online. .pdf document
5 Minutes With John Lawson | eBay Ink
John did something unorthodox but effective to help raise money for breast cancer research.
John Lawson Presentations (SlideShare.net)
View all of John Lawson's Presentations. ecommerce,social media,marketing,social,technology,education, edutainment
John on DocStock
Lots of news clippings here - many links!
John Lawson | Trading Assistant Journal
John's Guest Author Posts on the Trading Assistant Journal
Critique My Site Follow-up: 3rdPowerOutlet.com Powers Up!
John Lawson submitted his site to AuctionBytes' Critique My Site last summer for advice on how to improve his ecommerce site that features urban gear. Since then, John has revamped 3rdPowerOutlet.com. Today we check in with John ...
Black Genius Network - John Lawson - Entrepreneur and Ebay Platinum Seller; A Success Story
John Lawson - Entrepreneur and Ebay Platinum Seller... A Success Story
RRB Radio Show Guests John Lawson ColderICE | The River, the Ranch & The Bay
John ColderICE Lawson joins RRB Radio to recap eBay on Location San Jose! Also on RRB, Bryan Goodman, Danni Ackerman, & Kathy Simpson
John on TalkShoe
John's Talk Show

Example of a Useful Video to Drive Traffic

How To Fold A Bandana

At the time of this writing, this video has been online only 3 years and boasts nearly 150 THOUSAND views. That's 150,000 people who may have purchased a product because John's video provided something USEFUL to them. That's food for thought.
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Stay Legal - Read This Book! 

Your eBay Business May Be At Stake.

The eBay Seller's Tax and Legal Answer Book: Everything You Need to Know to Keep the Government Off Your Back and Out of Your Wallet

Amazon Price: (as of 02/23/2012)Buy Now

Cliff was another speaker at the 2010 eBay Radio Party in Las Vegas, and I bought my copy of this book directly from him. I can vouch for the fact that he covers things I had never even considered, and I'm sure that his advice in this book is a must read for anybody who wants to sell on eBay. I thought I knew a lot about the dos and don'ts, but I had no idea there was so much I did NOT know.

This is Another Good Read  

Want To Sell on eBay? Need This, too

Titanium eBay, 2nd Edition: A Tactical Guide to Becoming a Millionaire Powerseller

Amazon Price: $14.05 (as of 02/23/2012)Buy Now

Skip McGrath is an authority on eBay and is extremely well known and respected. You can trust his advice.

Another Skip McGrath Book For Your Library 

One of the FEW names I trust!

The Complete Idiot's Guide to eBay, 2nd Edition

Amazon Price: $10.74 (as of 02/23/2012)Buy Now