Keyword Research Tools To Generate Quality Keyword Lists

The latest tool in the keyword toolbox from Brad Callen is his PPC Web Spy. This is a FREE tool that allows you to see what keywords are associated with the Google sponsored adverts that appear in the far right column of Google search results.

Imagine being able to click on an advert and seeing the advertiser's keyword list appear instantly! That's exactly what PPC Web Spy was designed to do.

The really convenient feature of this software is that it simply alters the functionality of your Firefox browser so that when you do a Google search, the results come back with an added "view keywords" button for every sponsored link that appears on the page.

You get to see EXACTLY what keywords your competitors are using - immediately.

So why not grab it, it's FREE:

Download PPC Web Spy

Topmost in your list will likely be the Free WordTracker Keyword Suggestion Tool. For a given keyword phrase, this tool will return the estimated number of searches per day, plus variations on the keyword phrase. This is great for generating ideas about related keywords. Most importantly, you can see immediately whether or not people are searching on the terms you have in mind. If not, you might want to change the direction of your keyword targeting.

Sooner or later, though, you are going to want to do advanced keyword analysis, and the free tools are not going to be sufficient for your purposes.

The most well-known commercial tool, which is within the budget of us ordinary mortals, and which is particularly geared toward the pay per click marketer, is Keyword Elite. With KE you can perform an entire suite of keyword operations such as:

1. Generate truly massive keyword lists of up to 10,000 keywords or more


2. Uncover hidden niches and keywords by analyzing your pay per click competition in Google, Yahoo, Miva, And Enhance


3. Automatically create laser targeted adsense webpages with a click of a button


4. Instantly learn how competitive a market is by analyzing top ranked websites in Google


5. Steal your competitors profitable adwords keywords by discovering exactly which keywords are making them money

Top pay per click marketers, such as Gauher Chaudry, are known to use no other keyword research tool than Keyword Elite. Gauher makes more than $150,000 per month using his techniques, which is pretty strong endorsement of Keyword Elite as a serious keyword research tool!

If you want to see fully developed tutorials on what Keyword Elite can really do for you, there are a couple of freely downloadable ebooks that the software's creator, Brad Callen has made available in an attempt to convince you of the seriousness of his software.

These ebooks are top quality. Even if you decide against purchasing the software there is still a lot you can learn about keyword research just by reading these books. They are well worth a look. The first is a case study in Adsense Arbitrage which shows you how to place inexpensive Adwords ads which generate clicks on relatively expensive Adsense ads that sit on your web pages. In fact, this case study shows you how Michael Plante is making an absolute killing using the Google Arbitrage Method. The tutorial shows you how he is able to spend around $1500 in Adwords revenue and pull in an Adsense return from that of around $4500. It goes without saying that any repeatable method that can double your investment is well worth a look!

The second book, Google Adwords Made Easy, is a more general discussion of how to exploit Adwords for profit. This book has actually been updated from its original release, and now contains a very comprehensive discussion of all the facets of Google Adwords campaigns. Instead of shelling out $47 or more for an ebook on the same subject, I recommend grabbing this free Adwords tutorial and learning the ins and outs of pay per click marketing WITHOUT spending a dime. You won't regret it.

As you can see, Keyword Elite can keep you busy!

If your primary interest is not keyword analysis for pay per click campaigns you may not need the full power of Keyword Elite. Instead, another tool that runs about half the price is Ad Word Analyzer.

I had heard of this piece of software some time ago, but did not pay it much attention until I came across Travis Sago's bum marketing techniques, so named because the methods avoid PPC campaigns and concentrate on promotional methods that require no upfront investment.

Article marketing features at the top of Sago's list, and an important part of the technique involves determining a suitable article title that should be based on a keyword phrase that is well searched but for which there are not too many competing web pages.

For this purpose, it turns out that Sago's tool of choice is Ad Word Analyzer. So if you do not intend to throw money into Adwords campaigns, this might be exactly the right tool for you.

If you find you need to target audience segments by geographical location, then this Geographical Keyword Research Tool might be the ticket. It works by prepending geographical locations to retrieved keyword lists.




If you intend to capitalize on keyword misspellings, then Misspelled Keywords is your best bet for covering this section of your keyword space.