Legitimate Internet Marketing Strategies

The benefits of operating an online business are endless. You have an unlimited customer base. Numerous methods from which to choose how you will earn your income. Much lower start up costs than running a basic real world business would run. You can diversify without a great deal of additional cost thereby receiving income from a number of sources rather than just one, and best of all, you get to work from home.

Risks of operating an online business are very similar to those involved with the opening of any business venture with a few added security issues thrown in. It all comes down to the same basic result, you lose the hours that you spent trying to make the venture work, and you lose the dollars that you invested into the venture.

The greatest challenge of running an online business is having your product, website or storefront found by the people that you want there. When you open a store in your hometown people walk buy the business, see it, and if it is a product that they are interested in then they come in to browse. On the internet it is actually quite difficult to have someone just stumble across your product, storefront or website. You have to spend a tremendous amount of time and energy insuring that you lead them into your neighborhood.

Now this is where diversification comes into play. I'm a firm believer in that old saying "never put all your eggs in one basket" and really, why should you when you don't have to? There is safety in numbers and this saying is even more accurate when it refers to the conduction of business on the internet.

So maybe you are a farmer. Now you went out shopping for chicken wire to keep the little peepers penned but you couldn't find the chicken wire that you were looking for anywhere and darn it, it is the best chicken wire out there!

So you decide to go right to the manufacturer, open a web site, and sell it yourself. So you make a deal to have the product dropshipped on your behalf and you create a website devoted to selling "RUSTY'S CHICKEN WIRE!"

So you have your website up, pretty pretty, you are in business! Now you have to promote yourself. You have to get on the search engines!

So you submit your link to the major search engines. But they can only find you under chicken wire so you decide to add a little more information to your site. That way they'll find you under a few different headings. This is also the start of you beginning to diversify.

You write an article on different species of chickens, another on different types of pens for chickens, and yet another on rearing chicks. Then you figure that you might diversify a bit more because you are already heading into that neighborhood anyways, so you start selling incubators. Then you add in chicken feed.

Now you are being picked up on the search engines in a number of areas but you are still sitting too far down on the ratings to get noticed. Oh darn!

You set up a Google Analytics account with Google so that you can track the visitors to your site. More importantly, you verify your site with Google and create Google site maps so Google will be able to find you easier. You also add Google ads to your site to insure that Google will check into your site on a regular basis.

Nice thing is that by adding Google ads to your store frontage you have also created an additional income stream from Google Ads. Every time someone clicks on an ad you get paid. You figure these additional moves might be the little bit of extra insurance that your internet business needs to succeed.

(Just in case the big chicken deal doesn't work out quite as planned it would you will still have some income coming in!)





You begin creating linkage to make yourself more important in the eyes of the search engines by writing blogs. At the bottom of each blog you list "Rusty's Chicken Wire" website. For every blog or article that you write on the joys of farming and raising chickens, you get another link leading people into your storefront, and with each one another opportunity for someone to accidentally stumble your direction. You trade links with a few other business people and you create a few more opportunities. The search engines are starting to notice that you are out there and they are raising you up a little higher in their directories.

Then you start to notice that you are actually making more money with Google ads then chicken wire so you open yet another web site. This one you decide to devote to entirely to affiliate marketing.

You are catching on that the more often that you appear out there in Cyberspace, than the more important you appear to the major search engines, which is what adds up to extra traffic traveling to your websites.

Your blogs carry affiliate ads which bring you in a little extra money, but then you discover that you can also place links to these same blogs on sites that will actually pay you, to provide you with linkage to your blogs. Double payment for exactly what you want to do.... create linkage.

So you head on over to RedGage to place links to the blogs that you have already written and you discover that you can also earn money by posting photographs. Well the old chicken farm is very picturesque so you start downloading to RedGage thirty years worth of your farm photos. Things are looking pretty good for linkage there.

You then stop by Gather.com and place links to these very same blogs on that site. On Gather.com you will not only earn a few freebies for your time and effort but you will also be creating additional linkage to your blogs once again.

Your next stops should be to Mixx.com, Delicious.com and Digg.com to pop your link in on these sites.

Things are really starting to move.....

You are now pulling in a little money. Funny thing is that the money is coming in a little here and a little there off all the sites. The wife is starting to notice all the little checks coming in the mail........

She decides that she would like to try her hand at Internet marketing. She likes to crochet so she opens an information site on what she deems as her favorite pastime, then she adds Google ads, as well as other related affiliate marketing to it. She lists her crochet patterns for sale on it.

Meanwhile you decide to open a few new sites, the cost is very low so what the heck, why not? You are using drop shipping to supply your customers with their products so you do not even have to purchase stock. The drop shipper even handles the returns so you pretty much just build the website and then sit back and create linkage (which is kind of fun). You now have six websites and the wife has three when suddenly one goes wild. It seems that this is the one site that every wants to visit! Instead of counting sleep in your sheep you are now counting ways that you can spend that next check when it arrives.

My point is that there is safety in numbers. The first web site that you build might not work, the second one may not either but that third one just might be the one that will pay for them all! You are also pulling in maybe $100. a month from blogging, $75. a month from chicken wire, the wife $200. a month selling crochet patterns, etc etc. Because costs of doing business on the internet are low, you get to keep more of what you earn, so don't be afraid to branch out a bit.

Have fun and good luck!

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Knowing the power that the written word holds. How can a person not write........Read Full Article.

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My little magic penny tale is a little off the wall, but it does fall under the category of wishes, so here is my slightly smudged tale of wishing wells and magic pennies..............Read Full Article.

Squirrels squirrel away food. They pack it away, hide it, store it, bury it and then dig it out again on a rainy day. If you are a dog than this squirrel madness is just great. Our dog spends a great deal of her day sniffing out the little patches of 3 or 4 dog food kernels that are strategically buried throughout our property. She loves having her food source turned into a game of hide and seek. But then there is me and my idea of what I want buried and where........Read Full Article.