Re: Sales Training and Sales Books

A Brief History:

Since 1990 The Sales Board, Inc. has researched the skills and performance of over 300,000 salespeople. Performance change of these salespeople has been tracked and correlated to specific sales skills. Our research shows of all the sales skills salespeople use, only five have consistently proven to be most critical for top sales productivity. In...

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Re: Sales Training and Sales Books

A Brief History:

Since 1990 The Sales Board, Inc. has researched the skills and performance of over 300,000 salespeople. Performance change of these salespeople has been tracked and correlated to specific sales skills. Our research shows of all the sales skills salespeople use, only five have consistently proven to be most critical for top sales productivity. In addition, The Sales Board has researched and documented the fact that all buyers use the same decision-making process during the course of all major sales.

To help salespeople master these sales skills and synchronize their presentations to the buyer's decision-making process, Duane Sparks, chairman of The Sales Board, developed a sales process called Action Selling; a process that utilizes the five critical sales skills within a systemized nine-act drama. Over 300,000 salespeople, from all industries have become top sellers by simply following this process.

One of the most effective ways to introduce salespeople to this amazing sales process is through the Action Selling books:

- Action Selling: How to sell like a professional, even if you think you are one.
- Selling Your Price: The race to the bargain basement.
- Questions: The Answer to Sales
- Masters of Loyalty: How to turn your sales force into a loyalty force.
- Sales Strategy From The Inside Out

Each book, written in story format, takes about 90 minutes to read. "Readers tell us they are the only sales books they've ever read cover-to-cover," says author Duane Sparks,"Salespeople say they find them fun and engaging, but also painfully true because of costly errors they unknowingly commit. The story format lets us show them, instead of just telling them, how they can make more money and enjoy their jobs more fully," Sparks says.

These short, easy-to-read sales books, have become very popular because they show salespeople an easy to follow process they can use to win more sales, protect their margin, and build long-term customer loyalty.

See a brief description of each sales book. 

763-473-2540 / 800-232-3485
http://www.thesalesboard.com

http://www.actionselling.com