LinkedIn Profile Findability & Optimization

Ranked #1,914 in Internet, #112,517 overall

LinkedIn is one of the most useful tools to implement in your business.

If you want your efforts to extend beyond the LinkedIn social network to a more findable and larger audience than you need to optimize your LinkedIn profile for findability. The resources here will give you the knowledge and tools you need to customize your LinkedIn profile for optimal findability on LinkedIn.com and more importantly to rank in search engines.

"FINDABILITY"; (v), refers to the quality of being locatable or navigable, particularly on the Internet

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Articles of Interest

LinkedIn Findability & Optimization

LinkedIn Secrets to Success | Website Magazine
Plenty has been written about Facebook and Twitter, and how those sites can help you make more money online. Yet, LinkedIn - a very powerful tool to target business professionals - remains under the radar.

If you are looking to get your products and services in front of the general mass audience, then Facebook and Twitter are good solutions. But if you want to attract wealthy, influential professionals then you need a LinkedIn presence.
Top 10 Ways to Drive Traffic to Your Blog Using LinkedIn | ProBlogger
Driving traffic to your blog with LinkedIn. LinkedIn is the most powerful, yet under-utilised social networking platform on the web.
How To Get Huge Traffic From LinkedIn | WebProNews
LinkedIn can be a tremendous source of web traffic, and perhaps more importantly, it can be a tremendous source of highly targeted web traffic, given the professional nature of the network.
Learning LinkedIn From the Experts: How to Build a Powerful Business Presence on LinkedIn | Hubspot.com
Free Ebook Written by Five LinkedIn Experts

In HubSpot's newest ebook, Learning LinkedIn from the Experts, five LinkedIn specialists provide key insight into how you can use LinkedIn to successfully grow your network and business.

With this ebook, you will learn how to:

Build Your LinkedIn Foundation, by Stephanie Sammons
Grow Your LinkedIn Network, by Jan Vermeiren
Use LinkedIn to Market Business, by Neal Schaffer
Use LinkedIn to Market Yourself, by Lewis Howes
Measure the Return-on-Investment (ROI) of Your Efforts, by Rebecca Corliss

'The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing'

Author Heather Lutze

Heather Lutze has spent the last decade helping business owners get their enterprises noticed on the web by their target audience. She is a regular contributor to Website Magazine and is the author of 'The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing' Visit FindabilityFormula.com for tools and resources to increase your sites findability.
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Reader Feedback

  • findabilitygrp Mar 19, 2012 @ 5:51 pm | delete
    Great lens! LinkedIn is really popular, but not always used correctly/advantageously. Findability is important for individuals AND businesses. Check out Findability Group Internet Marketing's lens about "The FIndability Formula" for more info!
  • Groundswell Mar 19, 2012 @ 6:48 pm | delete
    Thanks for leaving feedback! Very impressed with what your company does and Heather Lutz is a very good resource for social media optimization. Much success to you!

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Groundswell

I am a freelance Web Designer, Social Media and Search Engine Marketing Strategist with a background in Media Arts. I'm an audiophile, a husband, a father... more »

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