How To Use 21st Century SEO Tactics Combined With The Power Of Web 2.0 To Create An Avalanche Of Highly Targeted, Ready-To-Buy Traffic To Your Website!
uilding high quality targeted traffic to your website without using cutting edge Web2.0 strategies is like driving across America in a horse and buggy when you could be flying in a supersonic jet!
If you follow Jason's step by step instructions he'll show you how you can get ranked on the first page of search engines like Google, Yahoo and MSN while you're capturing a ton of free traffic from sites like MySpace, YouTube and Wikipedia...
It doesn't take a rocket scientist to know that getting traffic from the search engines using old fashioned techniques is just not working any more...
Discover Long Tail Traffic Secrets
Free Traffic With Step by Step Instructions
Free Website Traffic from MySpace, YouTube, and Wikipedia
Follow the Long Tail Traffic Secrets step by step instructions on how you can get ranked on the first page of search engines like Google, Yahoo and MSN while you're capturing a ton of free traffic from sites like MySpace, YouTube and Wikipedia...
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Search Engine Optimization Techniques
SEO Tactics that work like gangbusters
Your copy of Long Tail Traffic Secrets will reveal Safe, "white hat" search engine optimization techniques that work like gangbusters now and will keep on working for years to come.
Long Tail Traffic Marketing Strategy
Generate free traffic with 3 different barely used strategies
3 different strategies barely used to generate traffic and super power your Long Tail Traffic marketing strategy including my own proven methods for capitalizing on the traffic power of Squidoo, Wikipedia and 5 other key sites.
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Capture Top Search Engine Rankings
Discover how to find hidden search terms
Unique step by step instructions for flying under the radar and capturing top search engine rankings at will for the hidden search terms that will make you real money...
5 Steps For Creating High Converting Web Content
Use these when employing Web2.0 tactics.
5 steps you MUST follow when you create content for your web pages... If you're ignoring just one of these steps all your efforts employing Web2.0 tactics to rank high in the search engines can be a complete waste of time...
Simple Content Page For Creating Backlinks
Backlinks are the key to long term traffic
The simple content page you can create in minutes that will have website owners falling over themselves to link to you and the 5 intriguing hooks that almost force backlinks to your web site...
Harness the Power of Social Bookmarking
2 proven strategies for harnessing the link power of "social bookmarking" sites like del.icio.us, digg, Spurl, reddit and Blinklist.
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Build Credibility in Your Niche With These 6 Simple Strategies
Discover how to build your reputation with the search engines
Follow 6 simple strategies and you can build credibility in your niche, capture highly targeted prospects and build your own website's reputation with the search engines as an authority source...
Discover Powerful Content Sites That Will Drive Traffic To Your Site.
36 of the most powerful content sites revealed
36 of the most powerful content sites. YouTube is fantastic but you'll be blown away by the marketing power you can create when you multiply your submissions on these carefully selected sites...
Discover Long Tail Traffic Secrets
What is Long Tail Marketing?
By Kathy Burns-MillyardIf you do any kind of Internet or Affiliate Marketing, you may have heard of the term "long tail". There's a print hardback book and a website where the original discussions on this started, but in general it's similar to a "low hanging fruit" marketing strategy.
Now just in case you haven't heard that term before either, let me try to explain, because this is the same thing as targeting a "niche" market as well. Let's say you decide to target the weight loss market with your internet or affiliate marketing efforts. Maybe you plan to make an information based website to generate income from AdSense, or maybe you plan to create a weight loss ebook to sell outright, or maybe you want to create an affiliate product shopping site to sell weight loss products.
No matter how you plan to make money with this market, you probably know from the start that it's extremely competitive. And that's because it's a very broad market. Weight loss can mean any number of things. So if you know a little bit about marketing online, you might quickly decide to tackle just one small piece of that market to start with. So you'll start looking for smaller niches within that bigger one. Losing fat, Losing ten pounds, or Lowering calories for example. These are smaller niches within the weight loss niche, but they have less competition.
Now to get the "long tail" or "low hanging fruit", you need to zero in even further. Something like "lose ten pounds in ten days" for instance. This phrase is longer, thus it's likely to have much less competition than "weight loss". At the same time, it's not likely to get nearly as many searches each day either. But that's where the long tail, or low hanging fruit strategies come into play.
In short: You try to generate traffic to pages and websites that have very small searches each month. And you try to make as many of those pages and sites as you can. This way, you have a better chance to rank well for each page, and you can combine the power of the trickle effect.
For example, let's say you create a product shopping site using affiliate datafeeds. Almost by default, these pages are optimized for the long tail marketing strategy, because they're optimized for very specific phrases. When someone searches for a specific product name, your website or page is more likely to come up in the search engine results above a general or related topic page.
Using broader marketing strategies, you might create a page designed to generate traffic from an overall niche. And while niche may get searched on 100,000 times each month, you'll struggle to get even part of one percent of that traffic.
If instead you zero in and target a tiny specific area of that niche, you'll have much less competition to deal with and your page or site will be lazer targeted. And the specific page phrase you target might only be searched for 10 times each month instead, you're more likely to get a much larger portion of that traffic straight to your page.
So if you create 1000 pages all designed to specifically target one individual phrase that isn't searched for too often, that adds up. 1000 things being searched for 10 times each month is the equivalent of 10,000 searches. And if your site or page comes up in the top 5-10 results in the search engines, you'll be much more likely to get a large chunk of that traffic.
In other words: Targeting tiny little, seemingly unimportant words or phrases can add up to a lot more traffic and income than targeting large, popular markets.
© 2006, Kathy Burns-Millyard. Kathy has worked online full time since 1997, and the bulk of her income is generated using affiliate datafeeds. Her web-based software:
The Affiliate Datafeed Profit System, helps almost anyone create a fully automated affiliate datafeed product site using standard WordPress blog software and The Share a Sale network.
Article Source: Kathy Burns-Millyard
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Using broader marketing strategies, you might create a page designed to generate traffic from an overall niche. And while niche may get searched on 100,000 times each month, you'll struggle to get even part of one percent of that traffic.
If instead you zero in and target a tiny specific area of that niche, you'll have much less competition to deal with and your page or site will be lazer targeted. And the specific page phrase you target might only be searched for 10 times each month instead, you're more likely to get a much larger portion of that traffic straight to your page.
So if you create 1000 pages all designed to specifically target one individual phrase that isn't searched for too often, that adds up. 1000 things being searched for 10 times each month is the equivalent of 10,000 searches. And if your site or page comes up in the top 5-10 results in the search engines, you'll be much more likely to get a large chunk of that traffic.
In other words: Targeting tiny little, seemingly unimportant words or phrases can add up to a lot more traffic and income than targeting large, popular markets.
© 2006, Kathy Burns-Millyard. Kathy has worked online full time since 1997, and the bulk of her income is generated using affiliate datafeeds. Her web-based software:
The Affiliate Datafeed Profit System, helps almost anyone create a fully automated affiliate datafeed product site using standard WordPress blog software and The Share a Sale network.
Article Source: Kathy Burns-Millyard
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Discover Long Tail Traffic Secrets
Pay Per Click Success Tip: Long Tail Keywords Convert Better
By Colin Lim
The Pay Per Click (PPC) Marketing or Advertising space of internet marketing is littered with sad stories of many who have tried their hand to make money in this area, only to making a lot less money than what their costs were to buy keywords on various search engines.
Whilst there are many key things to ensuring your success in Pay Per Click marketing here is one that has increased the success of many PPC marketers - long tail keywords convert better. For those of you who dont know, a long tail keyword is a keyword made up of generally three of more words that better qualify what a person is looking for. For example, a primary keyword may be video camera, a long tail example of this may be Sony video camera 3CCD hard drive.
Whilst its important to spend time doing keyword research for whatever form of affiliate marketing you are pursuing, spending a good portion of this time tracking down long tail keywords is a key to increasing your success and this is no different in PPC marketing.
When someone is doing a search on a long tail keyword, the probability of them wanting to buy is generally much higher than anyone searching on a general keyword. In the example above, the person knows exactly what they are searching for whereas a person searching on the term video camera is generally just browsing to see whats out there. If you had a website promoting Sony 3CCD video cameras with hard drives, then the person who found your link would generally be more inclined to either purchase whatever you are selling or fill out a Cost Per Action form. If you are advertising something that is regionally based, for example you are advertising computer repairs, then a good suggested long tail keyword would be something that is geographically based, for example, computer repairs in sydney or computer repairs in las vegas, as you can be pretty confident that someone searching on regionally based keywords are motivated to make a purchase.
A caution here is that whilst the long tail keyword converts better, you should still make sure your research shows that the long tail has good search history as you dont want to be buying obscure long tails that people never search for.
The Pay Per Click (PPC) Marketing or Advertising space of internet marketing is littered with sad stories of many who have tried their hand to make money in this area, only to making a lot less money than what their costs were to buy keywords on various search engines.
Whilst there are many key things to ensuring your success in Pay Per Click marketing here is one that has increased the success of many PPC marketers - long tail keywords convert better. For those of you who dont know, a long tail keyword is a keyword made up of generally three of more words that better qualify what a person is looking for. For example, a primary keyword may be video camera, a long tail example of this may be Sony video camera 3CCD hard drive.
Whilst its important to spend time doing keyword research for whatever form of affiliate marketing you are pursuing, spending a good portion of this time tracking down long tail keywords is a key to increasing your success and this is no different in PPC marketing.
When someone is doing a search on a long tail keyword, the probability of them wanting to buy is generally much higher than anyone searching on a general keyword. In the example above, the person knows exactly what they are searching for whereas a person searching on the term video camera is generally just browsing to see whats out there. If you had a website promoting Sony 3CCD video cameras with hard drives, then the person who found your link would generally be more inclined to either purchase whatever you are selling or fill out a Cost Per Action form. If you are advertising something that is regionally based, for example you are advertising computer repairs, then a good suggested long tail keyword would be something that is geographically based, for example, computer repairs in sydney or computer repairs in las vegas, as you can be pretty confident that someone searching on regionally based keywords are motivated to make a purchase.
A caution here is that whilst the long tail keyword converts better, you should still make sure your research shows that the long tail has good search history as you dont want to be buying obscure long tails that people never search for.
For more reviews, information and advice on how to generate a passive income in Australia or anywhere in the world, visit PassiveIncomeInOz
Article Source: Ezine Articles
Article Source: Ezine Articles
Discover Long Tail Traffic Secrets
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Tapping Into Traffic With Long Tail Keywords
By Jeff Alderson
When website traffic is up, owners can experience greater sales or increased ad revenue. Knowing this and actually making it happen requires a little strategizing. This is where the use of long tail keywords can be extremely helpful.
The idea that gave birth to the use of long tail keywords came from an article Chris Anderson published in Wired Magazine. Anderson put forth the notion that the collective sales of niche products could outpace the sale of popular products - especially since so much competition exists on the popular front. This idea has since been applied to the Internet and methods for driving traffic to sites.
Before diving into the concept, it helps to understand what long tail keywords are. They are nothing more than longer keyword phrases that people use during their Internet searches to help them find sites of interest. Rather than single keywords that most website owners and managers are used to optimizing for, the long tail involves the less frequently searched keyword phrases. These keywords tend to be more focused and targeted than a single world search. They also tend to reflect exactly what a searcher needs to find. So, in essence, they are the "niche."
If a person searching is looking for information on training a dog, for example, it's possible they would go beyond typing in "dog training". Their actual search might include terms such as "training a golden retriever", "housebreaking Labrador puppies", "agility training for dogs". These particular terms might not have the ranking or traffic potential that that main keywords do, but they have proven very useful for tapping into traffic in a different way. The trick here is that these phrases don't have the competition that main words might.
Long tail keywords deliver on the benefits. These can, when used correctly, drive more targeted traffic over the long haul. The benefits of using long tail keywords include a potential for a higher conversion rate (since the exact focus of the searcher's request has been met), easier ranking on search engine sites, increased traffic and, consequently, increased revenue. Basically, the benefits come from tapping into a lot of different tailored searches, rather than trying to compete with thousands of other sites that focus solely on the main single-word keywords.
When website traffic is up, owners can experience greater sales or increased ad revenue. Knowing this and actually making it happen requires a little strategizing. This is where the use of long tail keywords can be extremely helpful.
The idea that gave birth to the use of long tail keywords came from an article Chris Anderson published in Wired Magazine. Anderson put forth the notion that the collective sales of niche products could outpace the sale of popular products - especially since so much competition exists on the popular front. This idea has since been applied to the Internet and methods for driving traffic to sites.
Before diving into the concept, it helps to understand what long tail keywords are. They are nothing more than longer keyword phrases that people use during their Internet searches to help them find sites of interest. Rather than single keywords that most website owners and managers are used to optimizing for, the long tail involves the less frequently searched keyword phrases. These keywords tend to be more focused and targeted than a single world search. They also tend to reflect exactly what a searcher needs to find. So, in essence, they are the "niche."
If a person searching is looking for information on training a dog, for example, it's possible they would go beyond typing in "dog training". Their actual search might include terms such as "training a golden retriever", "housebreaking Labrador puppies", "agility training for dogs". These particular terms might not have the ranking or traffic potential that that main keywords do, but they have proven very useful for tapping into traffic in a different way. The trick here is that these phrases don't have the competition that main words might.
Long tail keywords deliver on the benefits. These can, when used correctly, drive more targeted traffic over the long haul. The benefits of using long tail keywords include a potential for a higher conversion rate (since the exact focus of the searcher's request has been met), easier ranking on search engine sites, increased traffic and, consequently, increased revenue. Basically, the benefits come from tapping into a lot of different tailored searches, rather than trying to compete with thousands of other sites that focus solely on the main single-word keywords.
Putting the Long Tail Keyword Strategy to Work
Other options for optimizing traffic with the right keyword phrases
Putting the long tail keyword strategy to work on a website requires finding the right words to use. There are several easy ways to do this.
One way that site managers often use is to purchase or use a tracking program such as HitTail This program analyze a site and makes suggestions on long tail phrases that might work. HitTail is easy to use and very helpful. Another method involves actually looking at the phrases visitors to a website type in for internal searches. This can be a great way to find out exactly what things visitors are searching for, which can lead to better optimization. The Google Adwords Keyword Tool and other similar programs like Ad Word Analyzer software can also be quite beneficial.
Other options for optimizing traffic with the right phrases exist. They include looking at the competition to see what long tail keywords they use and even just allowing a natural development to take place. The latter involves simply adding more content to a website on a regular basis, using core keywords and phrases as the backbone.
Getting started in optimizing a website with long tail keywords isn't very difficult. Most people suggest looking at competition sites to see what they do and then figuring out the best phrases to use in the optimization process. Next comes a need to increase content that could help in tapping into the traffic. And of course, do consider using keyword tools to speed up the research process.
Driving traffic to a website isn't always easy. Going through the backdoor by targeting niches can be one way to make this happen. Long tail keywords are the key that can unlock it all. It is extremely important to use them.
Jeff Alderson is a Florida based Internet marketer. He is an expert on PPC and SEO strategies. To boost sales, Jeff advises using a keyword tool to uncover profitable keywords
Article Source
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One way that site managers often use is to purchase or use a tracking program such as HitTail This program analyze a site and makes suggestions on long tail phrases that might work. HitTail is easy to use and very helpful. Another method involves actually looking at the phrases visitors to a website type in for internal searches. This can be a great way to find out exactly what things visitors are searching for, which can lead to better optimization. The Google Adwords Keyword Tool and other similar programs like Ad Word Analyzer software can also be quite beneficial.
Other options for optimizing traffic with the right phrases exist. They include looking at the competition to see what long tail keywords they use and even just allowing a natural development to take place. The latter involves simply adding more content to a website on a regular basis, using core keywords and phrases as the backbone.
Getting started in optimizing a website with long tail keywords isn't very difficult. Most people suggest looking at competition sites to see what they do and then figuring out the best phrases to use in the optimization process. Next comes a need to increase content that could help in tapping into the traffic. And of course, do consider using keyword tools to speed up the research process.
Driving traffic to a website isn't always easy. Going through the backdoor by targeting niches can be one way to make this happen. Long tail keywords are the key that can unlock it all. It is extremely important to use them.
Jeff Alderson is a Florida based Internet marketer. He is an expert on PPC and SEO strategies. To boost sales, Jeff advises using a keyword tool to uncover profitable keywords
Article Source
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Discover Long Tail Traffic Secrets
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Traffic Avalanche -- Take Advantage Of Your Long Tail
By Chimezirim Chinecherem Odimba
Yes, you have a long tail. You just don't know you do. If you're in a niche, then you have a long tail that you may not have been aware of. And the interesting part of the whole long tail issue is that that is where you will get the most for your efforts.
You must have heard of keywords, haven't you? If you have done serious keyword research on a theme, you'll discover that there are keywords that have very huge search volumes, those could be called the head. The head refers to the main keyword for a niche.
Now, for every main keyword, there are many (hundreds and perhaps, thousands) small keywords that trail the main keyword. Those key phrases that trail the main keyword are the tail. This is a rather empirical definition but it should put you on the same plate with me.
They usually have more laser-focused traffic and usually have less competition than the main keywords. Inexperienced folks don't go for them because of their low search volumes.
Apart from the fact that you'll have far less competition with these laser-targetted keywords, you'll experience better conversion.
But imagine ranking between 1 and 10 for hundreds of such keywords? If each sends just 100 visitors monthly, it will amount to tens of thousands.
The best part is that by their search term, you can tell more precisely what they want. And you know what happens when you give your site visitors what they're looking for.
Finally, on the long run, they'll build up your ranking for your major keywords and even your niche's main keyword.
If you'll like to learn how to build massive website traffic and more, join this group I am currently showing how anyone can get 100,000 high quality visitors monthly within a year. Subscribe to my newsletter and learn how to get massive traffic (100,000 visitors monthly within 12 months)
Chimezirim Odimba writes to help hardworking folks succeed online.
Article Source:
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Yes, you have a long tail. You just don't know you do. If you're in a niche, then you have a long tail that you may not have been aware of. And the interesting part of the whole long tail issue is that that is where you will get the most for your efforts.
You must have heard of keywords, haven't you? If you have done serious keyword research on a theme, you'll discover that there are keywords that have very huge search volumes, those could be called the head. The head refers to the main keyword for a niche.
Now, for every main keyword, there are many (hundreds and perhaps, thousands) small keywords that trail the main keyword. Those key phrases that trail the main keyword are the tail. This is a rather empirical definition but it should put you on the same plate with me.
They usually have more laser-focused traffic and usually have less competition than the main keywords. Inexperienced folks don't go for them because of their low search volumes.
Apart from the fact that you'll have far less competition with these laser-targetted keywords, you'll experience better conversion.
But imagine ranking between 1 and 10 for hundreds of such keywords? If each sends just 100 visitors monthly, it will amount to tens of thousands.
The best part is that by their search term, you can tell more precisely what they want. And you know what happens when you give your site visitors what they're looking for.
Finally, on the long run, they'll build up your ranking for your major keywords and even your niche's main keyword.
If you'll like to learn how to build massive website traffic and more, join this group I am currently showing how anyone can get 100,000 high quality visitors monthly within a year. Subscribe to my newsletter and learn how to get massive traffic (100,000 visitors monthly within 12 months)
Chimezirim Odimba writes to help hardworking folks succeed online.
Article Source:
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Discover Long Tail Traffic Secrets
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Turn Your Website Into A Traffic Generating Powerhouse
By Sean Kenaston
Don't waste your time trying to get your website a top rank for the most popular search terms in the search engines; if your site is fairly new, this will be next to impossible. Your competition will already have the top search terms dominated and unless you have a massive advertising budget, it's not worthwhile to attempt to target these terms - at least not at first.
When you're creating content for your website, focus each page on a different set of lesser searched keywords and keyword phrases. While these keywords won't bring in massive amounts of traffic on their own, having multiple pages - each with its own keywords - can produce a sizeable amount of traffic.
The power of the long-tail
The long-tail refers to the large numbers of keywords (and keyword phrases) with small numbers of searches on the search engines. While there are only a handful of popular keywords, related to a particular niche, that have the highest number of searches, there are plenty of keywords related to the same niche that are searched for fewer times (the long-tail).
If you target the keywords in the long-tail there is much less competition, so its easy for you to dominate the search engines for these terms. And if you rank well for enough of the long-tail keywords, you can produce the same amounts of traffic that you could see if you were to rank well for the more popular keywords.
When you're targeting long-tail keywords, don't try to stuff too many onto one page. Split them up into related categories and create separate pages with content that targets a category containing only two or three keywords at most.
Do not underestimate the power of the long-tail; a large list of less frequently searched keywords can generate just as much traffic as a small list of popular keywords.
Discover how to get your website indexed quickly by the search engines.
Learn how you can find the insider scoop on the latest Internet Marketing products before you buy them! - RatingsHub
Don't waste your time trying to get your website a top rank for the most popular search terms in the search engines; if your site is fairly new, this will be next to impossible. Your competition will already have the top search terms dominated and unless you have a massive advertising budget, it's not worthwhile to attempt to target these terms - at least not at first.
When you're creating content for your website, focus each page on a different set of lesser searched keywords and keyword phrases. While these keywords won't bring in massive amounts of traffic on their own, having multiple pages - each with its own keywords - can produce a sizeable amount of traffic.
The power of the long-tail
The long-tail refers to the large numbers of keywords (and keyword phrases) with small numbers of searches on the search engines. While there are only a handful of popular keywords, related to a particular niche, that have the highest number of searches, there are plenty of keywords related to the same niche that are searched for fewer times (the long-tail).
If you target the keywords in the long-tail there is much less competition, so its easy for you to dominate the search engines for these terms. And if you rank well for enough of the long-tail keywords, you can produce the same amounts of traffic that you could see if you were to rank well for the more popular keywords.
When you're targeting long-tail keywords, don't try to stuff too many onto one page. Split them up into related categories and create separate pages with content that targets a category containing only two or three keywords at most.
Do not underestimate the power of the long-tail; a large list of less frequently searched keywords can generate just as much traffic as a small list of popular keywords.
Discover how to get your website indexed quickly by the search engines.
Learn how you can find the insider scoop on the latest Internet Marketing products before you buy them! - RatingsHub
About the Author:
Sean Kenaston is the senior editor of No-Nonsense-Marketing.com; a website that offers the information you need on Internet marketing without all the hype and nonsense.
Article Source: Sean Kenaston
Article Source: Sean Kenaston
Discover Long Tail Traffic Secrets
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Keywords Tracking Improves Your Websites Conversions Rate - Cut Pay Per Click Cost
By Bill Tartaris
If you find it hard to make money trough affiliate marketing these days it might be because you are spending your money at non converting keywords. The use of Pay Per Click services can be a great means of getting lots of traffic to your website but it can also mean spending a lot more money than what you should actually be spending.
Now if you are a new affiliate marketer that can be very discouraging and can very fast make you lose lots of money. If you are going to promote affiliate products trough pay per click (PPC) services you definitely have to do a lot of research first. How can you do that? Guess what? Forums are the best place to do your market research.
Nowadays there is a forum for anything you could imagine. So just do a search for a popular forum that has to do with the niche that you are thinking to get involved into and do your research in there. What are these people talking about? What are the main concerns that they have? What are they searching for? And when you 'll answer all these questions you 'll have a fully researched niche to dive into. You 'll have your customers needs, what your customers are asking to use as your ppc keywords and what is exactly that they are searching for.
If you don't have this information then you're going to have to spend a little bit of money and find out by testing. Because without this information you are really fighting a losing battle. Now when you've done your research and you are ready to go and setup your pay per click campaign there is one thing that you should keep in mind. Not all keywords are created equal. Don't do the same mistake that everybody else is doing.
You should go for the longtail terms and find where are the cheap clicks. Try to find those keywords that all these people where typing in the forums when you did your research. Those will be longtail keywords and will most probably have low competition if none.
If you find it hard to make money trough affiliate marketing these days it might be because you are spending your money at non converting keywords. The use of Pay Per Click services can be a great means of getting lots of traffic to your website but it can also mean spending a lot more money than what you should actually be spending.
Now if you are a new affiliate marketer that can be very discouraging and can very fast make you lose lots of money. If you are going to promote affiliate products trough pay per click (PPC) services you definitely have to do a lot of research first. How can you do that? Guess what? Forums are the best place to do your market research.
Nowadays there is a forum for anything you could imagine. So just do a search for a popular forum that has to do with the niche that you are thinking to get involved into and do your research in there. What are these people talking about? What are the main concerns that they have? What are they searching for? And when you 'll answer all these questions you 'll have a fully researched niche to dive into. You 'll have your customers needs, what your customers are asking to use as your ppc keywords and what is exactly that they are searching for.
If you don't have this information then you're going to have to spend a little bit of money and find out by testing. Because without this information you are really fighting a losing battle. Now when you've done your research and you are ready to go and setup your pay per click campaign there is one thing that you should keep in mind. Not all keywords are created equal. Don't do the same mistake that everybody else is doing.
You should go for the longtail terms and find where are the cheap clicks. Try to find those keywords that all these people where typing in the forums when you did your research. Those will be longtail keywords and will most probably have low competition if none.
Xtreme Conversions With Longtail Keyword Tracking System
One more thing that you might want to consider is that you don't have to rank first with your keywords. In fact I personally like to rank third or forth with my keywords, what happens then is you will have a slightly lower click-through rate, but your conversion rate will be higher. I think that this happens because of the fact that people that are more discriminating and not clicking the first ad they see, But rather looking and reading a bit tend not to be click on impulse, making for a more serious consumer, wich means more conversions.
And the most important thing you should be doing when you are promoting affiliate products is use a keywords tracking software. You should be definitely tracking your keywords to see which ones are the winners and which ones are losing you money. There has been a hype late days about a handful of programs that claim to do that. We've tried almost everyone of them. Our conclusion? The best Value for Money software for keywords tracking is XtremeConversions by far.
Visit the official website to get a clue of this software can actually do for a fraction of the cost of all the other competing programs.
Xtremeconversions is the top keyword tracking program to help you boost your affiliate sales.
Visit the xtremeconversions.net website to get a idea of the programs potentials.
Article Source: Bill Tartaris
Not all Longtail Keywords will be profitable in a PPC campaign so you still need to track them to ensure that you are not wasting money on non converting keywords.
Track Your Longtail Keywords With The Xtreme Conversions Tracking System It's A New Technology That Shows You The Exact Keywords That Generate Sales For You. The Entire Conversion Tracking Process Is Automated! This Is A Tool That Every Affiliate Needs.
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And the most important thing you should be doing when you are promoting affiliate products is use a keywords tracking software. You should be definitely tracking your keywords to see which ones are the winners and which ones are losing you money. There has been a hype late days about a handful of programs that claim to do that. We've tried almost everyone of them. Our conclusion? The best Value for Money software for keywords tracking is XtremeConversions by far.
Visit the official website to get a clue of this software can actually do for a fraction of the cost of all the other competing programs.
Xtremeconversions is the top keyword tracking program to help you boost your affiliate sales.
Visit the xtremeconversions.net website to get a idea of the programs potentials.
Article Source: Bill Tartaris
Not all Longtail Keywords will be profitable in a PPC campaign so you still need to track them to ensure that you are not wasting money on non converting keywords.
Track Your Longtail Keywords With The Xtreme Conversions Tracking System It's A New Technology That Shows You The Exact Keywords That Generate Sales For You. The Entire Conversion Tracking Process Is Automated! This Is A Tool That Every Affiliate Needs.
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Discover Long Tail Traffic Secrets
Related Internet Marketing Links
- Affiliate Marketing Today
- Affiliate marketing is probably the easiest method of getting a online business started. It certainly can be started with the least financial investment and have the least risk. It is also easy to do.
- The Secrets to Their Online Success
- Each month, two "regular" people are interviewed who have madt it BIG online. Not, people with large massive advertising budgets, like the Fortune 500 companies, but rather "average people" who often started their first web sites with less than $100, and who now earn anywhere from $30,000 to $2,500,000 every year from their Internet businesses...from the confort of their own homes!
Why Are Long Tail Keywords So Important?
By James Woolley
Long tail keywords is a term you will often come across in SEO circles, and basically refers to the less popular keywords that get fewer searches per month in the search engines, but are easier to rank highly for, because there are far fewer sites competing for that term. In short, they can be the difference between getting little or no traffic, and getting hordes of traffic to your website.
Let me explain in more depth why they are so important.
If you think of each keyword as a potential doorway into your site from the search engines, then obviously the more keywords you are optimizing your site and it's respective pages for, then the more traffic you should expect to receive.
That's correct in theory, but the reality is that if you are optimizing every page of your site for the most popular keywords in your niche, then even if you are heavily optimizing your site, you are still looking at many months before you start ranking anywhere near the top of the search engines.
So while you should target the most popular keywords in the long-term, you have to think about getting traffic in the immediate future. This can be best achieved by targeting the less popular keywords that have far less competition in the search engines.
You can use any number of keyword research tools to discover these keywords and phrases. They are usually between two and five word phrases long, and as I've already mentioned have far less websites competing for that particular phrase.
So what you will want to do is to find a popular keyword that you want to rank highly for for every page of your site, but also look for three or four of these long tail keywords or phrases, and focus on optimizing for these terms initially. This way by adopting the usual SEO methods, and having a good internal linking structure, you will start attracting traffic from the search engines to numerous pages of your site from these various different long tail keywords.
Long tail keywords is a term you will often come across in SEO circles, and basically refers to the less popular keywords that get fewer searches per month in the search engines, but are easier to rank highly for, because there are far fewer sites competing for that term. In short, they can be the difference between getting little or no traffic, and getting hordes of traffic to your website.
Let me explain in more depth why they are so important.
If you think of each keyword as a potential doorway into your site from the search engines, then obviously the more keywords you are optimizing your site and it's respective pages for, then the more traffic you should expect to receive.
That's correct in theory, but the reality is that if you are optimizing every page of your site for the most popular keywords in your niche, then even if you are heavily optimizing your site, you are still looking at many months before you start ranking anywhere near the top of the search engines.
So while you should target the most popular keywords in the long-term, you have to think about getting traffic in the immediate future. This can be best achieved by targeting the less popular keywords that have far less competition in the search engines.
You can use any number of keyword research tools to discover these keywords and phrases. They are usually between two and five word phrases long, and as I've already mentioned have far less websites competing for that particular phrase.
So what you will want to do is to find a popular keyword that you want to rank highly for for every page of your site, but also look for three or four of these long tail keywords or phrases, and focus on optimizing for these terms initially. This way by adopting the usual SEO methods, and having a good internal linking structure, you will start attracting traffic from the search engines to numerous pages of your site from these various different long tail keywords.
Long Tail Keywords Convert Better
That basically explains why long tail keywords are so important in relation to SEO, but I should also point out that these longer terms are also good selling terms, and therefore convert very well. This is because these longer terms often better convey exactly what the searcher is looking for.
For example, let's say your site collects leads for a particular dentist in San Diego. Now a page optimized for the term 'San Diego dentist' would obviously have very high conversions, whereas a page optimized for the broader term 'dentists' would receive a lot more traffic (if ranked highly) but would see minimal, if any conversions. So this is another reason why you should target those long tail keywords.
This also ties in with pay-per-click advertising because while most inexperienced advertisers will target the highly searched broader terms, the advertisers who are cleaning up are those bidding on the long tail keywords that get less traffic, but are far more targeted and have far less competition.
So to conclude, if you have any kind of website and are only optimizing your site and it's respective pages for the most popular, and most competitive search terms, then you are missing out on a lot of free and targeted traffic from the search engines. This is equally applicable to pay-per-click advertising, so the importance of long tail keywords cannot be underestimated.
James Woolley is a full-time marketer who runs a website and newsletter dedicated to helping people make money online through internet marking and website promotion.
Article Source: James Woolley
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For example, let's say your site collects leads for a particular dentist in San Diego. Now a page optimized for the term 'San Diego dentist' would obviously have very high conversions, whereas a page optimized for the broader term 'dentists' would receive a lot more traffic (if ranked highly) but would see minimal, if any conversions. So this is another reason why you should target those long tail keywords.
This also ties in with pay-per-click advertising because while most inexperienced advertisers will target the highly searched broader terms, the advertisers who are cleaning up are those bidding on the long tail keywords that get less traffic, but are far more targeted and have far less competition.
So to conclude, if you have any kind of website and are only optimizing your site and it's respective pages for the most popular, and most competitive search terms, then you are missing out on a lot of free and targeted traffic from the search engines. This is equally applicable to pay-per-click advertising, so the importance of long tail keywords cannot be underestimated.
James Woolley is a full-time marketer who runs a website and newsletter dedicated to helping people make money online through internet marking and website promotion.
Article Source: James Woolley
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Discover Long Tail Traffic Secrets
Related Website Traffic and Conversion Websites
- Website Traffic Regenerator System
- If you are an Internet Marketer trying to do business online, do you realize that over 90% of your visitors leave your site without taking the action you desire them to take? Traffic regeneration helps you recapture these lost visitors.
- Website Traffic and Advertising Testers
- Wnat to know what traffic generating sites or systems really work and which ones don't? Which advertising sources are worth their money and which ones are just like throwing your money away? Then this is the place to go.
How Long Should Your Long Tail Be?
by Stephanie Foster
One of the hot topics in search engine optimization right now is the long tail; that is, the 3-5 word keyphrases that can be less competitive and bring you in more visitors. However, what qualifies as "long tail" can depend on your niche.
Let's take a look at "home business" as a keyphrase. Two words.
Increasing "home business" into three words expands a little bit into the long tail but in many cases isn't decreasing the competition that much.
Now take "search engine optimization." Three words, but definitely not a long tailed phrase for that particular industry. We're talking some serious competition for those three words.
This is the case in many an industry. Don't limit your long tail thinking to just 3-5 word phrases. In some industries you're barely describing it at 3 words. Things don't even start to get interesting until you have at least 5 words in the phrase.
The entire point of the long tail is to get the attention of the serious searchers, the ones who know what they want. People typing in"home business" and similar phrases into a search engine are just exploring. They generally aren't ready to buy. Someone typing in "affiliate home business" or "home business party sales" is somewhat more ready to go, but perhaps not completely certain. But as the words get more definite you can quickly recognize that someone is searching for something they are really interested in.
Rather than thinking of the long tail as a 3-5 word keyphrase, I suggest trying to think of it as a keyphrase 2 or more words longer than your primary keyphrase. In many industries a single keyword doesn't come close to being relevant; in fact many times 2 words don't do much better.
The challenge with the long tail then becomes "how long." How long a phrase should you aim at?
You cannot get every phrase typed into a search engine for your topic. It's just not possible and every day phrases that no one has ever typed in before are used. What you want to do is pick phrases that are still typed in regularly. You want phrases that will be productive, not that will only produce a visitor by sheerest random chance.
This is why you need to make the most of your keyword research. You want those keyphrases that customers actually use yet relatively few of your competitors have noticed. That's where your best shot at making a living off the long tail comes from.
Using the long tail effectively is not all that easy. You have to be able to work it naturally into your copy. You have to appeal to the search engines. You have to be able to use a lot of different yet similar keyphrases without appearing to be nothing but near duplicate content. Originality can be hard to maintain if you're trying to optimize a site.
This is what makes the long tail ideal for pay per click. You can make as many targeted pages as you need, and just block the excess from the search engines. Your visitors get what they need and you don't annoy the search engines. Long tailed phrases are more likely to be on the cheap side. Combine that with the tendency of such searches to be more serious and you have a dream pay per click situation.
Every webmaster is going to have his or her own way of dealing with the long tail. Take your time and test what is effective with your sales tactics.
About the Author:
Stephanie Foster runs the Aspects of Home Business blog where she talks about running a home business. She also discusses affiliate marketing and other topics at her site.
--------------
Let's take a look at "home business" as a keyphrase. Two words.
Increasing "home business" into three words expands a little bit into the long tail but in many cases isn't decreasing the competition that much.
Now take "search engine optimization." Three words, but definitely not a long tailed phrase for that particular industry. We're talking some serious competition for those three words.
This is the case in many an industry. Don't limit your long tail thinking to just 3-5 word phrases. In some industries you're barely describing it at 3 words. Things don't even start to get interesting until you have at least 5 words in the phrase.
The entire point of the long tail is to get the attention of the serious searchers, the ones who know what they want. People typing in"home business" and similar phrases into a search engine are just exploring. They generally aren't ready to buy. Someone typing in "affiliate home business" or "home business party sales" is somewhat more ready to go, but perhaps not completely certain. But as the words get more definite you can quickly recognize that someone is searching for something they are really interested in.
Rather than thinking of the long tail as a 3-5 word keyphrase, I suggest trying to think of it as a keyphrase 2 or more words longer than your primary keyphrase. In many industries a single keyword doesn't come close to being relevant; in fact many times 2 words don't do much better.
The challenge with the long tail then becomes "how long." How long a phrase should you aim at?
You cannot get every phrase typed into a search engine for your topic. It's just not possible and every day phrases that no one has ever typed in before are used. What you want to do is pick phrases that are still typed in regularly. You want phrases that will be productive, not that will only produce a visitor by sheerest random chance.
This is why you need to make the most of your keyword research. You want those keyphrases that customers actually use yet relatively few of your competitors have noticed. That's where your best shot at making a living off the long tail comes from.
Using the long tail effectively is not all that easy. You have to be able to work it naturally into your copy. You have to appeal to the search engines. You have to be able to use a lot of different yet similar keyphrases without appearing to be nothing but near duplicate content. Originality can be hard to maintain if you're trying to optimize a site.
This is what makes the long tail ideal for pay per click. You can make as many targeted pages as you need, and just block the excess from the search engines. Your visitors get what they need and you don't annoy the search engines. Long tailed phrases are more likely to be on the cheap side. Combine that with the tendency of such searches to be more serious and you have a dream pay per click situation.
Every webmaster is going to have his or her own way of dealing with the long tail. Take your time and test what is effective with your sales tactics.
About the Author:
Stephanie Foster runs the Aspects of Home Business blog where she talks about running a home business. She also discusses affiliate marketing and other topics at her site.
--------------
Discover Long Tail Traffic Secrets
Boost Your Online Sales With Long Tail Marketing
By Titus HoskinsYears ago, when I first heard the phrase 'Long Tail Marketing'I did a double take and wondered what the heck the phrase was referring to? Little did I know then how important a factor it would play in the overall success of my online websites.
I first heard of Long Tail Marketing from Chris Knight who runs Ezinearticles.com, an online article site which is ranked around the Top 500 sites on the Internet. Ezinearticles had also sent over 50 thousand unique visitors to my main website so I knew any marketing information coming from Chris was the real deal.
Unfortunately, when you run several sites on Internet marketing you are constantly bombarded with online marketing products, techniques and the latest marketing fads... you become very cynical of the latest trends. I only half-heartily started testing Long Tail marketing -- huge mistake -- for I immediately started seeing results with my online sales. Just wish I had paid more attention to Chris's advice on Long Tail marketing and implemented it sooner in my overall marketing strategy.
It has made all the difference in the profitability of my websites. The reasons why are explained below, as well as a detailed description of Long Tail Marketing and how you can use it to boost or increase your online sales.
Don't make my initial mistake, discover everything you can about Long Tail Marketing and start using it in your own marketing.
What is Long Tail Marketing?
Long Tail Marketing refers to the technique or method of using a long string of keywords when targeting prospective buyers. Instead of using/targeting one or two single keywords in your online marketing - you use a longer keyword phrase or a whole group of related keywords; thus the name, a long tail or string of keywords.
Perhaps, the best way to explain Long Tail Marketing is to use a simple example. Lets say you have a travel business and you have an online site associated with your business. Instead of targeting the keyword 'vacations' which will be very competitive and very hard to place on the first page SERPs in the major search engines such as Google, MSN, Yahoo... now with Long Tail Marketing, instead of targeting the broader competitivek eyword 'vacations', you target a longer, more precise phrase: 'honeymoon vacation packages to Niagara Falls'.
Keep in mind that keywords are the exact words surfers type into search engines to find what they're looking for on the web. You can plainly see that the second keyword phrase is more targeted than the general keyword 'vacations'.
Perhaps, the best way to explain Long Tail Marketing is to use a simple example. Lets say you have a travel business and you have an online site associated with your business. Instead of targeting the keyword 'vacations' which will be very competitive and very hard to place on the first page SERPs in the major search engines such as Google, MSN, Yahoo... now with Long Tail Marketing, instead of targeting the broader competitivek eyword 'vacations', you target a longer, more precise phrase: 'honeymoon vacation packages to Niagara Falls'.
Keep in mind that keywords are the exact words surfers type into search engines to find what they're looking for on the web. You can plainly see that the second keyword phrase is more targeted than the general keyword 'vacations'.
Why Is Long Tail Marketing So Effective?
There are several reasons why Long Tail Marketing is so effective. It has narrowed down and targeted exactly what the prospective buyer is searching for. It is precisely the product or service that they intend to buy. It's only a matter of you selling it to them.
But more importantly, by using Long Tail Marketing, you have found the prospective buyer at the exact time or stage when they are ready to buy. You have found them at the right moment in their buying process -- they have made up their minds to exactly what they want and are just looking for a quality product or service to meet their needs. You satisfy their needs with a quality product or service.
Lets look at an example from my own marketing, I run a simple online laptop guide within one of my sites. Instead of targeting the very competitive and unreachable general keyword 'laptops', I go for a longer keyword phrase such as 'best gaming laptops'. And the even more targeted 'Alienware Aurora m7700' -- someone searching for the last keyword phrase more than likely has already decided on what type of gaming laptop they want to buy. This last keyword phrase is much more likely to convert into a sale.
But more importantly, by using Long Tail Marketing, you have found the prospective buyer at the exact time or stage when they are ready to buy. You have found them at the right moment in their buying process -- they have made up their minds to exactly what they want and are just looking for a quality product or service to meet their needs. You satisfy their needs with a quality product or service.
Lets look at an example from my own marketing, I run a simple online laptop guide within one of my sites. Instead of targeting the very competitive and unreachable general keyword 'laptops', I go for a longer keyword phrase such as 'best gaming laptops'. And the even more targeted 'Alienware Aurora m7700' -- someone searching for the last keyword phrase more than likely has already decided on what type of gaming laptop they want to buy. This last keyword phrase is much more likely to convert into a sale.
How Do I Use Long Tail Marketing With My Site?
Remember back to when you last bought something online, what keywords did you use to find it? If you have an online business, you must target the keyword phrases your customers would use to find your product or service. You have to find these keyword phrases and use them in your marketing.
Most professional marketers use some type of keyword software to research their keywords and keyword phrases. I use the very powerful Keyword Elite by Brad Callen and it quickly gives me all the keyword information I need to put my Long Tail Marketing into place.
But this software is expensive, so another alternative would be to use such sites as Wordtracker or the one I like www.nichebot.com, it will tell you how many searches are made each month for your chosen keyword phrase and give you some indication of your competition.
The real beauty of using Long Tail keywords -- there is little or no competition for your keywords. You will find it easier to place on the first page of the different search engine for your targeted phrase. If you do Pay-Per-Click advertising, you will save on costs by using Long Tail keywords. Plus, both your conversion rate and ROI will be higher.
Marketing Tip: Always create a page on your site for each Long Tail keyword phrase you target, place it in the title and the url. Plus, if you write articles, place your keyword phrase in the title of your article and syndicate your articles around the web using sites like Ezinearticles.com mentioned above.
Of course, all income results from Long Tail Marketing or any marketing method will depend on your own effects and marketing abilities. No one can guarantee sales but I hope you will give Long Tail Marketing a go. It is simple, direct and effective.
Long Tail Marketing has made all the difference in how profitable my sites have become. It is the one marketing method I use daily and plan to use for years to come. In fact, Long Tail Marketing has become the backbone of my whole online business. Go figure!
Most professional marketers use some type of keyword software to research their keywords and keyword phrases. I use the very powerful Keyword Elite by Brad Callen and it quickly gives me all the keyword information I need to put my Long Tail Marketing into place.
But this software is expensive, so another alternative would be to use such sites as Wordtracker or the one I like www.nichebot.com, it will tell you how many searches are made each month for your chosen keyword phrase and give you some indication of your competition.
The real beauty of using Long Tail keywords -- there is little or no competition for your keywords. You will find it easier to place on the first page of the different search engine for your targeted phrase. If you do Pay-Per-Click advertising, you will save on costs by using Long Tail keywords. Plus, both your conversion rate and ROI will be higher.
Marketing Tip: Always create a page on your site for each Long Tail keyword phrase you target, place it in the title and the url. Plus, if you write articles, place your keyword phrase in the title of your article and syndicate your articles around the web using sites like Ezinearticles.com mentioned above.
Of course, all income results from Long Tail Marketing or any marketing method will depend on your own effects and marketing abilities. No one can guarantee sales but I hope you will give Long Tail Marketing a go. It is simple, direct and effective.
Long Tail Marketing has made all the difference in how profitable my sites have become. It is the one marketing method I use daily and plan to use for years to come. In fact, Long Tail Marketing has become the backbone of my whole online business. Go figure!
About the Author:
The author is a full-time online marketer who operates numerous websites, for the latest web marketing tools try: Internet Marketing Tools To get more clicks on your site, try free thumbnail previews here: Free Thumbnail Web Images
Copyright © 2006 Titus Hoskins.
Article Source: Titus Hoskins Boost your Online Sales With Long Tail Marketing
Copyright © 2006 Titus Hoskins.
Article Source: Titus Hoskins Boost your Online Sales With Long Tail Marketing
Discover Long Tail Traffic Secrets
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What Are Long Tail Keywords?
By Mike Iser
Before we define what a long tail keyword actually is, we must understand what a "broad" keyword is. A broad keyword is a 1 or 2 word search term used by someone who is making use of a search engine to find information on some subject.
Ex #1: User types "Dogs" into the search engine.
Ex #2: User types "Dog training" into the search engine.
For the purposes of internet marketing, if you are trying to market a Dog Training book, you do NOT want to be marketing it to users searching for these very general 1 or 2 word phrases. The reason being people who are searching so generally are not likely in 'buy mode', they are more likely in 'information finding mode'.
HOWEVER,
A long tail keyword is a more specific search phrase of 3 or more words.
Ex #1: User types "Dog training guide"
Ex #2: User types "How to train my pug not to bite"
These searches are much more targeted and the user who has entered these searches in is someone who is much more likely to purchase something as they are looking for a very 'specific' solution.
Long tail keywords will also have a lot less competing webpages which in many cases will allow you to easily take the first page in Google searches.
Find the right long tail keywords to work with and you can not only help people find what they are looking for, but also create and develop a passive online income stream which will pay you even while you sleep. Using long tail keywords is not only very easy, but also VERY profitable.
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Mike Iser is an accomplished Internet Marketer who is looking to give back and help others find success in this field. To learn more on how to successfully use long tail keywords in adwords or niche marketing, Click Here.
------------
Ex #1: User types "Dogs" into the search engine.
Ex #2: User types "Dog training" into the search engine.
For the purposes of internet marketing, if you are trying to market a Dog Training book, you do NOT want to be marketing it to users searching for these very general 1 or 2 word phrases. The reason being people who are searching so generally are not likely in 'buy mode', they are more likely in 'information finding mode'.
HOWEVER,
A long tail keyword is a more specific search phrase of 3 or more words.
Ex #1: User types "Dog training guide"
Ex #2: User types "How to train my pug not to bite"
These searches are much more targeted and the user who has entered these searches in is someone who is much more likely to purchase something as they are looking for a very 'specific' solution.
Long tail keywords will also have a lot less competing webpages which in many cases will allow you to easily take the first page in Google searches.
Find the right long tail keywords to work with and you can not only help people find what they are looking for, but also create and develop a passive online income stream which will pay you even while you sleep. Using long tail keywords is not only very easy, but also VERY profitable.
----------
Mike Iser is an accomplished Internet Marketer who is looking to give back and help others find success in this field. To learn more on how to successfully use long tail keywords in adwords or niche marketing, Click Here.
------------
Discover Long Tail Traffic Secrets
SEO And The Long Tail - Part 1
by David Olsen
There's been a lot of talk lately about "The Long Tail", the Chris Anderson book that has become kind of the bible of niche marketing. In his book, Mr. Anderson describes how the blockbuster is quickly becoming a thing of the past as technology (the internet) is allowing businesses to focus or essentially hone in on formerly underserved markets.
Case in point is the music industry. In the old days (10 or so years ago), a band would release an album, the record company would promote it, hopefully radio stations would start playing it and once demand was there, record stores would stock the album. It had to be this way because (brick and mortar) record stores, have very limited shelf space. They simply can't afford to stock very many albums, since only the records that receive radio air play sell more then a copy or two, that's all the record stores can afford to stock.
Fast forward to the 21st century, when high speed internet connections and ipods rule, the entire music industry changed. Now, virtual stores (websites) like itunes can stock an almost unlimited inventory of music. A digital album doesn't take up shelf space, it takes up a few million bytes of super cheap disk space and it can be delivered to the customer's computer/ipod in a few seconds over the high speed internet connection. Today, music lovers can search through millions of songs many produced by completely unknown artists - with no record label, and without any radio airplay and they can buy what they like, when they want to.
The economics of owning a "record store" have now shifted, from only being able to stock a very limited number of titles to being able to stock anything that is or can be saved to a digital format. This makes it economically feasible --in fact highly profitable, to stock titles that may only sell one or two copies per year, simply because there are just so many of them.
So what does all this have to do with SEO?
A lot when you think about it. First anyone who has owned a website for any length of time and has reviewed their websites log files will tell you that a large number of hits they get from search engines come from some pretty unpredictable search terms.
As an example, here are a few actual search terms that one of my sites received traffic for recently.
"car accidents on wantagh parkway nov. 30 2006" "cool places to go to go out and long island" "newsday articles babylon official write about li pilots"
Do you think I tried to optimize for any of these terms? Do you think I could even come close to thinking up any of these terms? Of course not, these terms are simply natural results of the content that I post to this site. This site happens to be about Long Island and these search terms are essentially the long tail search terms of my content. These long tail terms also happen to be much more focused then you would normally SEO for, these are kind of the niches of the niche.
So how do you "SEO" for something that is essentially a happy accident? That's coming in Anatomy of a revolution - SEO And the Long Tail (Part Two).
About the Author:
David Olsen has been an Internet Marketer since 1999. In his career he has developed well over one hundred affiliate websites and promoted dozens of products. He is an expert in SEO and writes extensively about it at his flagship website, Affiliate Profit Center. Read about more SEO and Blog Marketing here.
---------------
Case in point is the music industry. In the old days (10 or so years ago), a band would release an album, the record company would promote it, hopefully radio stations would start playing it and once demand was there, record stores would stock the album. It had to be this way because (brick and mortar) record stores, have very limited shelf space. They simply can't afford to stock very many albums, since only the records that receive radio air play sell more then a copy or two, that's all the record stores can afford to stock.
Fast forward to the 21st century, when high speed internet connections and ipods rule, the entire music industry changed. Now, virtual stores (websites) like itunes can stock an almost unlimited inventory of music. A digital album doesn't take up shelf space, it takes up a few million bytes of super cheap disk space and it can be delivered to the customer's computer/ipod in a few seconds over the high speed internet connection. Today, music lovers can search through millions of songs many produced by completely unknown artists - with no record label, and without any radio airplay and they can buy what they like, when they want to.
The economics of owning a "record store" have now shifted, from only being able to stock a very limited number of titles to being able to stock anything that is or can be saved to a digital format. This makes it economically feasible --in fact highly profitable, to stock titles that may only sell one or two copies per year, simply because there are just so many of them.
So what does all this have to do with SEO?
A lot when you think about it. First anyone who has owned a website for any length of time and has reviewed their websites log files will tell you that a large number of hits they get from search engines come from some pretty unpredictable search terms.
As an example, here are a few actual search terms that one of my sites received traffic for recently.
"car accidents on wantagh parkway nov. 30 2006" "cool places to go to go out and long island" "newsday articles babylon official write about li pilots"
Do you think I tried to optimize for any of these terms? Do you think I could even come close to thinking up any of these terms? Of course not, these terms are simply natural results of the content that I post to this site. This site happens to be about Long Island and these search terms are essentially the long tail search terms of my content. These long tail terms also happen to be much more focused then you would normally SEO for, these are kind of the niches of the niche.
So how do you "SEO" for something that is essentially a happy accident? That's coming in Anatomy of a revolution - SEO And the Long Tail (Part Two).
About the Author:
David Olsen has been an Internet Marketer since 1999. In his career he has developed well over one hundred affiliate websites and promoted dozens of products. He is an expert in SEO and writes extensively about it at his flagship website, Affiliate Profit Center. Read about more SEO and Blog Marketing here.
---------------
Discover Long Tail Traffic Secrets
Make Money Online with Long Tail Marketing
by Joshua Spaulding
The long tail was not effectively put into action until a few years ago. When the idea of effectively targeting consumers for smaller niches all of the sudden became very feasible and extremely profitable.
So why is the long tail so effective? Years ago, if you typed in the search term, online automobile insurance quote, you would probably not get what you were looking for. The long tail is so effective because there are millions of niche topics out there that are not targeted by marketers. The search term, Nike shoes, will return thousands and thousands of targeted results. The search term, Nike shoe retailer in Indiana, may result in thousands of results as well but very few will be targeted relevant results.
So, why is this important? The main search terms have a lot of competition. The niche topics have fewer visitors but a lot less competition. This means that if you can create one site for a certain niche, you can make a few dollars a day. If you can make 100 sites that make five dollars a day you have five hundred dollars a day. Replicate this process more and more and you will find yourself making loads of money online.
Many people are making money online because they are targeting these niche topics. A lot of the money that is being made comes from several small websites composed of a few good articles will information on that niche. Once the small site is created, google ads are placed on the page along with affiliate links to monetize the site. Once the site is setup and ready to make money an article is written everyday and submitted to well known article directories. The more articles you can write and submit, the more visitors come to the site. The more visitors you get to your site, the more money you make.
There are several tools you can use to speed up the process and many tricks of the trade that will make the process for efficient but now you know the basics. You can start making money online with the long tail promoting niche topics from the knowledge you have obtained from this article. It is not rocket science but it does take discipline to keep going. Anyone can do it but many do not. Those that choose to go through with it are becoming very wealthy making money online through long tail marketing.
About the Author:
Joshua Spaulding provides Free Training on how to Make Money Online. Joshua also owns a Quality Article Directory with Free Website Content.
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So why is the long tail so effective? Years ago, if you typed in the search term, online automobile insurance quote, you would probably not get what you were looking for. The long tail is so effective because there are millions of niche topics out there that are not targeted by marketers. The search term, Nike shoes, will return thousands and thousands of targeted results. The search term, Nike shoe retailer in Indiana, may result in thousands of results as well but very few will be targeted relevant results.
So, why is this important? The main search terms have a lot of competition. The niche topics have fewer visitors but a lot less competition. This means that if you can create one site for a certain niche, you can make a few dollars a day. If you can make 100 sites that make five dollars a day you have five hundred dollars a day. Replicate this process more and more and you will find yourself making loads of money online.
Many people are making money online because they are targeting these niche topics. A lot of the money that is being made comes from several small websites composed of a few good articles will information on that niche. Once the small site is created, google ads are placed on the page along with affiliate links to monetize the site. Once the site is setup and ready to make money an article is written everyday and submitted to well known article directories. The more articles you can write and submit, the more visitors come to the site. The more visitors you get to your site, the more money you make.
There are several tools you can use to speed up the process and many tricks of the trade that will make the process for efficient but now you know the basics. You can start making money online with the long tail promoting niche topics from the knowledge you have obtained from this article. It is not rocket science but it does take discipline to keep going. Anyone can do it but many do not. Those that choose to go through with it are becoming very wealthy making money online through long tail marketing.
About the Author:
Joshua Spaulding provides Free Training on how to Make Money Online. Joshua also owns a Quality Article Directory with Free Website Content.
------------
Discover Long Tail Traffic Secrets
Short Term vs Long Term Marketing Efforts
by S. Housley
In order to create consistent sales cycles and a positive growth trend businesses usually engage in both short and long term marketing efforts.
Short-term marketing efforts tend to cause sudden sales spikes which rarely last. These sharp sales increases are usually the result of a targeted marketing campaign or time limited offer. While short-term marketing produces sales, long-term marketing efforts must be mixed in to sustain sales.
Short Term Online Marketing
Mentions Positive product mentions in forums, newsgroups or within trade organizations can result in a traffic or sales surge. Product endorsements and newsgroup conversations are difficult for marketers to control and time, so while product mentions in forums are short-term marketing, they lack the organized exposure necessary to maintain sales momentum.
Discounts Marketing campaigns that involve coupons, discounts or time-limited offers can also generate product interest. It is important to use promotional offers sparingly or long-term sales could be jeopardized by having customers "wait" for the next offer to purchase.
PPC / Advertising The easiest and fastest way to generate product interest is, of course, to pay for it. Pay-per-click campaigns are known to drive significant targeted traffic. Sadly, when the campaign funding ends, the traffic and sales generally do, too. Regardless, it is important for marketers to realize that with short-term marketing, sellers can often control sales and infuse cash into a fledgling product, service or business.
Short-term marketing is also useful for test-marketing new products or split-testing to find the appropriate price point. With pay-per-click advertising marketers can control the ebb and flow of site visitors and make a determination about what banners, keywords, text copy and graphics convert at the highest rate. The lessons learned in short-term marketing can then be implemented in the long-term marketing strategy. Marketers can determine the effectiveness of sales copy and landing pages, implementing them in a long range of marketing activities.
Long Term Online Marketing Search Engine Optimization Undoubtedly the most time consuming, yet important aspect of long-term marketing involves preparing and optimizing a website for search engines. Currently the majority of Internet surfers seeking a product or information look to search engines. Most Internet surfers use keywords to search for the product, service or information that they are looking for. Knowing your audience and optimizing a site for keywords and phrases that potential consumers would use in their search for a product or service is critical to being found on the Internet.
Search engine optimization pays long-term dividends, but is an ongoing process, as the search engines themselves are constantly evolving their algorithms. The goal of search engines is to provide web surfers the best sites suited to the web surfers' search terms.
Often, changes implemented will not be "seen" by search engines for several months. It is important to follow search engine guidelines and be patient.
Fresh Content & Communication A stream of fresh content like newsletters, tips or blog posts will result in long-term quality traffic. Fresh content that is posted and updated on a regular basis will encourage visitors to return. Archived content will build a base for a variety of related keywords.
Syndicated Articles Related industry articles will result in genuine interest from a very targeted audience. Providing related content articles that are available for syndication will result in links back from websites that contain similar content. Over time, articles can define a company's expertise on a subject area. Ultimately, syndicated articles can build confidence with prospective customers and a level of trust.
When designing a marketing campaign, consider threading long-term and short-term marketing efforts so that sales are stable and consistent. By implementing a marketing plan that involves both short and long-term efforts, sales success can be achieved.
About the Author:
Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage a wireless text messaging software company.
-----------
Short-term marketing efforts tend to cause sudden sales spikes which rarely last. These sharp sales increases are usually the result of a targeted marketing campaign or time limited offer. While short-term marketing produces sales, long-term marketing efforts must be mixed in to sustain sales.
Short Term Online Marketing
Mentions Positive product mentions in forums, newsgroups or within trade organizations can result in a traffic or sales surge. Product endorsements and newsgroup conversations are difficult for marketers to control and time, so while product mentions in forums are short-term marketing, they lack the organized exposure necessary to maintain sales momentum.
Discounts Marketing campaigns that involve coupons, discounts or time-limited offers can also generate product interest. It is important to use promotional offers sparingly or long-term sales could be jeopardized by having customers "wait" for the next offer to purchase.
PPC / Advertising The easiest and fastest way to generate product interest is, of course, to pay for it. Pay-per-click campaigns are known to drive significant targeted traffic. Sadly, when the campaign funding ends, the traffic and sales generally do, too. Regardless, it is important for marketers to realize that with short-term marketing, sellers can often control sales and infuse cash into a fledgling product, service or business.
Short-term marketing is also useful for test-marketing new products or split-testing to find the appropriate price point. With pay-per-click advertising marketers can control the ebb and flow of site visitors and make a determination about what banners, keywords, text copy and graphics convert at the highest rate. The lessons learned in short-term marketing can then be implemented in the long-term marketing strategy. Marketers can determine the effectiveness of sales copy and landing pages, implementing them in a long range of marketing activities.
Long Term Online Marketing Search Engine Optimization Undoubtedly the most time consuming, yet important aspect of long-term marketing involves preparing and optimizing a website for search engines. Currently the majority of Internet surfers seeking a product or information look to search engines. Most Internet surfers use keywords to search for the product, service or information that they are looking for. Knowing your audience and optimizing a site for keywords and phrases that potential consumers would use in their search for a product or service is critical to being found on the Internet.
Search engine optimization pays long-term dividends, but is an ongoing process, as the search engines themselves are constantly evolving their algorithms. The goal of search engines is to provide web surfers the best sites suited to the web surfers' search terms.
Often, changes implemented will not be "seen" by search engines for several months. It is important to follow search engine guidelines and be patient.
Fresh Content & Communication A stream of fresh content like newsletters, tips or blog posts will result in long-term quality traffic. Fresh content that is posted and updated on a regular basis will encourage visitors to return. Archived content will build a base for a variety of related keywords.
Syndicated Articles Related industry articles will result in genuine interest from a very targeted audience. Providing related content articles that are available for syndication will result in links back from websites that contain similar content. Over time, articles can define a company's expertise on a subject area. Ultimately, syndicated articles can build confidence with prospective customers and a level of trust.
When designing a marketing campaign, consider threading long-term and short-term marketing efforts so that sales are stable and consistent. By implementing a marketing plan that involves both short and long-term efforts, sales success can be achieved.
About the Author:
Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage a wireless text messaging software company.
-----------
Discover Long Tail Traffic Secrets
SEO Content Writing and the Long Tail
by Carson Brackney
It used to be that I would tell clients, "The more content you have, the morel likely you are to generate search engine traffic from longer searches. Although you might be targeting one or two of the more popular keywords, more content will allow you to start collecting hits for longer search strings that aren't as common. Those add up and provide a great deal of residual value to the content."
Although those statements are true, coming from a freelance content writer, they have a tendency to sound a lot like "way #29 for this guy to sell his service." I could almost hear potential clients thinking, "Sure, if I have enough content I might get occasional hits for 'left-handed widgets for tired children in Monrovia,' but I want 'left-handed widgets' traffic. I can SELL to those people."
Since 2004, there's a growing discussion about this whole issue and what it really means in terms of site traffic. Fortunately, those involved in that discussion have started using a pithy name for the phenomena, the "long tail."
It's my belief that the current research and analysis on the long tail of search traffic is a great argument in favor of hiring a content writing pro.
Let's start at the beginning of all of this.
Wikipedia's discussion of the long tail provides a nice summary:
"The long tail is the colloquial name for a long-known feature of statistical distributions ... The feature is also known as "heavy tails", "power-law tails" or "Pareto tails"... In these distributions, a high-frequency or high-amplitude population is followed by a low-frequency or low-amplitude population which gradually "tails off". In many cases the ... long tail...can cumulatively outnumber or outweigh the initial portion of the graph, such that in aggregate they comprise the majority."
Chris Anderson from Wired has a great book about the long tail, and created a public diary about his tome that included a post called "The Long Tail of Design" that I think serves as great place to develop an understanding of the whole idea. It's a nice "1 minute primer of long tail thinking" for those who aren't familiar with the concept.
If we graph a market, we have a body, representing the "mass market" and then a long trailing tail of smaller niches with correspondingly smaller populations. However, if we look at our graph, we'll notice that the long tail actually contains just as many, if not more, potential consumers than the bigger "body." Additionally, we should recognize that most sales efforts are concentrated on the body. Thus, the competition for the interest of the body is much more intense than is the competition for various points along the long tail.
You can see where that's going, right? Niche marketing. Long tail theory, by that name or any other, has been one of the driving forces behind internet marketing for some time now. People in the IM community have been doing their market research in hopes of finding potentially lucrative smaller markets that one can mine for profits more efficiently than the massive area of the body.
Yes, running a series of "boutique sites" can be more profitable than trying to take on eBay or Wal-Mart.com. No kidding. What does this have to do with hiring an SEO content writer?
Good question.
Here's the thing: We can apply long tail theory to search engine results, too. If you take a popular keyword, log the searches made containing that keyword, and graph the results you are going to get something a graph similar to the one we just discussed.
There is going to be a mass of searches just for the keyword and obvious 2-3 word phrases using the keyword. Then, you are going to have a precipitous decline for searches using other strings that will result in a long, flowing tail.
So, you can fight for that traffic in the body, but it's going to take some work. There's a lot of competition in the body. You can also start mining the long tail for traffic.
How? One of the best ways is content--and lots of it. If you hire someone to handle your SEO content writing and to generate a series of pieces on "widgets," that content is assuredly going to produce strings containing the very kind of things for which those long tail searchers are looking.
Here's an additional perk--even if you are not sold on the long tail idea, the content itself still helps with respect to marketing to the larger body. There is no forced compromise. Well-written content will serve both needs simultaneously.
An entry at a popular SEOMoz.org blog noted:
"In the long tail of keyword searches, the great value comes from having hundreds or thousands of unique, valuable content pages written on a niche subject. The millions of completely unique search terms that hit the engines each day help to bring in traffic that a purely 'designed' strategy could never receive."
Blackbeard SEO said that having a nice long tail the "hidden secret of blogging" and makes a strong argument for content as a means of long tail access with respect to blogs:
"So how do you hit the long tail for your site? Well, there are a few tricks that can help you, but realistically it's simply a matter of how much content is on your site. The more you post to your blog the longer tail (keyword-wise) your site will have. Now, I'm not saying that you should post a bunch of crap posts to a blog, but a blog that has 1000 posts will have a much longer tail than a blog with 100 posts. That is why most blogs don't make a whole lot of money for the first 6-12 months. It takes a lot of time to write enough content that a blog starts to have a really long tail."
NetBaldwin noted that constantly updated content regarding one's primary keywords and related topics is important to tapping into the long tail:
"To capture searchers through the Long Tail, a web site must include content that is consistently updated. And that content must go beyond the primary focus/purpose of the web site while also being (somehow) related."
Big deal, right? After all, those types of searches are few and far between. They don't represent a real traffic flow. That may be true if you look at them individually, but as a group, they produce a great deal of traffic. And the more content you have, the greater likelihood you have of snagging good placement for many searches located within the long tail.
USWeb, the outfit behind Blogitive, noted:
"Try to imagine the type of impact 1,000 targeted terms have on long tail. Suddenly your site is visible for all sorts of terms that you would have never thought of.
"To make matters even better, there's reason to believe these long tail searchers are actually more likely to buy than those targets within the body. These people are conducting more detailed searches than those who are just typing "widgets" into Google and cruising around aimlessly. They're searching with a purpose.
If you run a website, you can certainly see the benefit of covering the long tail, especially if the best route of doing that also assists efforts in the body, as well. The bulk of the search population--which contains your potential traffic--is hanging out in the long tail. Using a freelance SEO content writing firm to produce great content for your site can help bring them to you.
About the Author
Never rely on random bid board suppliers, unknown amateurs, or "cut and paste" plagiarists for your SEO content needs. Partner with a content pro offering top-notch material at prices that make sense.
You need it. Content Done Better writes it.
Visit Content Done Better for great SEO content writing!
-------------
Although those statements are true, coming from a freelance content writer, they have a tendency to sound a lot like "way #29 for this guy to sell his service." I could almost hear potential clients thinking, "Sure, if I have enough content I might get occasional hits for 'left-handed widgets for tired children in Monrovia,' but I want 'left-handed widgets' traffic. I can SELL to those people."
Since 2004, there's a growing discussion about this whole issue and what it really means in terms of site traffic. Fortunately, those involved in that discussion have started using a pithy name for the phenomena, the "long tail."
It's my belief that the current research and analysis on the long tail of search traffic is a great argument in favor of hiring a content writing pro.
Let's start at the beginning of all of this.
Wikipedia's discussion of the long tail provides a nice summary:
"The long tail is the colloquial name for a long-known feature of statistical distributions ... The feature is also known as "heavy tails", "power-law tails" or "Pareto tails"... In these distributions, a high-frequency or high-amplitude population is followed by a low-frequency or low-amplitude population which gradually "tails off". In many cases the ... long tail...can cumulatively outnumber or outweigh the initial portion of the graph, such that in aggregate they comprise the majority."
Chris Anderson from Wired has a great book about the long tail, and created a public diary about his tome that included a post called "The Long Tail of Design" that I think serves as great place to develop an understanding of the whole idea. It's a nice "1 minute primer of long tail thinking" for those who aren't familiar with the concept.
If we graph a market, we have a body, representing the "mass market" and then a long trailing tail of smaller niches with correspondingly smaller populations. However, if we look at our graph, we'll notice that the long tail actually contains just as many, if not more, potential consumers than the bigger "body." Additionally, we should recognize that most sales efforts are concentrated on the body. Thus, the competition for the interest of the body is much more intense than is the competition for various points along the long tail.
You can see where that's going, right? Niche marketing. Long tail theory, by that name or any other, has been one of the driving forces behind internet marketing for some time now. People in the IM community have been doing their market research in hopes of finding potentially lucrative smaller markets that one can mine for profits more efficiently than the massive area of the body.
Yes, running a series of "boutique sites" can be more profitable than trying to take on eBay or Wal-Mart.com. No kidding. What does this have to do with hiring an SEO content writer?
Good question.
Here's the thing: We can apply long tail theory to search engine results, too. If you take a popular keyword, log the searches made containing that keyword, and graph the results you are going to get something a graph similar to the one we just discussed.
There is going to be a mass of searches just for the keyword and obvious 2-3 word phrases using the keyword. Then, you are going to have a precipitous decline for searches using other strings that will result in a long, flowing tail.
So, you can fight for that traffic in the body, but it's going to take some work. There's a lot of competition in the body. You can also start mining the long tail for traffic.
How? One of the best ways is content--and lots of it. If you hire someone to handle your SEO content writing and to generate a series of pieces on "widgets," that content is assuredly going to produce strings containing the very kind of things for which those long tail searchers are looking.
Here's an additional perk--even if you are not sold on the long tail idea, the content itself still helps with respect to marketing to the larger body. There is no forced compromise. Well-written content will serve both needs simultaneously.
An entry at a popular SEOMoz.org blog noted:
"In the long tail of keyword searches, the great value comes from having hundreds or thousands of unique, valuable content pages written on a niche subject. The millions of completely unique search terms that hit the engines each day help to bring in traffic that a purely 'designed' strategy could never receive."
Blackbeard SEO said that having a nice long tail the "hidden secret of blogging" and makes a strong argument for content as a means of long tail access with respect to blogs:
"So how do you hit the long tail for your site? Well, there are a few tricks that can help you, but realistically it's simply a matter of how much content is on your site. The more you post to your blog the longer tail (keyword-wise) your site will have. Now, I'm not saying that you should post a bunch of crap posts to a blog, but a blog that has 1000 posts will have a much longer tail than a blog with 100 posts. That is why most blogs don't make a whole lot of money for the first 6-12 months. It takes a lot of time to write enough content that a blog starts to have a really long tail."
NetBaldwin noted that constantly updated content regarding one's primary keywords and related topics is important to tapping into the long tail:
"To capture searchers through the Long Tail, a web site must include content that is consistently updated. And that content must go beyond the primary focus/purpose of the web site while also being (somehow) related."
Big deal, right? After all, those types of searches are few and far between. They don't represent a real traffic flow. That may be true if you look at them individually, but as a group, they produce a great deal of traffic. And the more content you have, the greater likelihood you have of snagging good placement for many searches located within the long tail.
USWeb, the outfit behind Blogitive, noted:
"Try to imagine the type of impact 1,000 targeted terms have on long tail. Suddenly your site is visible for all sorts of terms that you would have never thought of.
"To make matters even better, there's reason to believe these long tail searchers are actually more likely to buy than those targets within the body. These people are conducting more detailed searches than those who are just typing "widgets" into Google and cruising around aimlessly. They're searching with a purpose.
If you run a website, you can certainly see the benefit of covering the long tail, especially if the best route of doing that also assists efforts in the body, as well. The bulk of the search population--which contains your potential traffic--is hanging out in the long tail. Using a freelance SEO content writing firm to produce great content for your site can help bring them to you.
About the Author
Never rely on random bid board suppliers, unknown amateurs, or "cut and paste" plagiarists for your SEO content needs. Partner with a content pro offering top-notch material at prices that make sense.
You need it. Content Done Better writes it.
Visit Content Done Better for great SEO content writing!
-------------
Discover Long Tail Traffic Secrets
Long Tail Search Engine Optimization
by Chris Taylor
What is long tail search engine optimization? And how will it help your internet business?
The theory is simple really. You can make just as much money or maybe more out of the less clicked keywords than the more popular keywords for your given product or service.
Although this may have not been feasible some years ago, with the advance in many keyword and analytical software programs, it is now possible.
So lets examine the theory a little more.
The premise is that by knowing many or even all of the keywords and phrases that bring in say 20 to 30 percent of your traffic, you can capitalize on this by meshing or organizing these keywords together which then leads to a snowball effect on the search engines and creates many more rankings.
As you build more and more of these keyword pages or blog postings, your incoming traffic will start to climb and within a given period of time, 50 or 60 percent of your traffic can be supplied through these many additional higher rankings or "long tail" optimized keywords and phrases.
Such a shift away from having to "compete" with many other websites in your business field does and will bring many benefits.
1. The option of removing the use of some advertising completely. 2. The option of minimizing some advertising and campaigns. 3. The option of scaling down search engine optimization campaigns. 4. Due to the expansion of keywords and phrases, the option to add additional and or up-sell products. 5. With more pages, the use or larger use of monetized advertising could be used. i.e. Google Adsense.
This is by far a minimum list of all the benefits that such a "long tail" campaign may bring however the main points being reduction in costs and increase in profits.
Combine this with the current low prices of placing new material online and the minimal fees required to have new content written in economically growing countries, you have a very cost effective marketing plan.
Lastly, one of the main focal points or benefits of such a campaign would be the major search engines themselves.
Constantly scrapping over high targeted keywords, is off course accepted by the search engines, as long as you always stay within their rules and requirements.
What the search engines do actually love... is on topic, keyword rich content pages and lots of them!
Submitting many of these "long tail" keyword pages will then lead to many first page rankings, thus helping your whole website via the downward flow of a higher ranking score. In turn, this helps all pages, even those that have a high level of competition and may have previously required search engine optimization.
At the end of the day, a very well thought out SEO marketing campaign is about utilizing all options available for maximum return. For your business, "long tail" search engine optimization may just be one of those options.
For fast, higher rankings of your website visit Guaranteed Search Engine Ranking
Chris Taylor - author, internet marketer and SEO specialist - http://www.high-rank-directories-plus.com - Copyright (c) Catdynamics 2006.
About the Author:
Chris Taylor - author, internet marketer and SEO specialist - http://www.high-rank-directories-plus.com - Copyright (c) Catdynamics 2006.
-------------
The theory is simple really. You can make just as much money or maybe more out of the less clicked keywords than the more popular keywords for your given product or service.
Although this may have not been feasible some years ago, with the advance in many keyword and analytical software programs, it is now possible.
So lets examine the theory a little more.
The premise is that by knowing many or even all of the keywords and phrases that bring in say 20 to 30 percent of your traffic, you can capitalize on this by meshing or organizing these keywords together which then leads to a snowball effect on the search engines and creates many more rankings.
As you build more and more of these keyword pages or blog postings, your incoming traffic will start to climb and within a given period of time, 50 or 60 percent of your traffic can be supplied through these many additional higher rankings or "long tail" optimized keywords and phrases.
Such a shift away from having to "compete" with many other websites in your business field does and will bring many benefits.
1. The option of removing the use of some advertising completely. 2. The option of minimizing some advertising and campaigns. 3. The option of scaling down search engine optimization campaigns. 4. Due to the expansion of keywords and phrases, the option to add additional and or up-sell products. 5. With more pages, the use or larger use of monetized advertising could be used. i.e. Google Adsense.
This is by far a minimum list of all the benefits that such a "long tail" campaign may bring however the main points being reduction in costs and increase in profits.
Combine this with the current low prices of placing new material online and the minimal fees required to have new content written in economically growing countries, you have a very cost effective marketing plan.
Lastly, one of the main focal points or benefits of such a campaign would be the major search engines themselves.
Constantly scrapping over high targeted keywords, is off course accepted by the search engines, as long as you always stay within their rules and requirements.
What the search engines do actually love... is on topic, keyword rich content pages and lots of them!
Submitting many of these "long tail" keyword pages will then lead to many first page rankings, thus helping your whole website via the downward flow of a higher ranking score. In turn, this helps all pages, even those that have a high level of competition and may have previously required search engine optimization.
At the end of the day, a very well thought out SEO marketing campaign is about utilizing all options available for maximum return. For your business, "long tail" search engine optimization may just be one of those options.
For fast, higher rankings of your website visit Guaranteed Search Engine Ranking
Chris Taylor - author, internet marketer and SEO specialist - http://www.high-rank-directories-plus.com - Copyright (c) Catdynamics 2006.
About the Author:
Chris Taylor - author, internet marketer and SEO specialist - http://www.high-rank-directories-plus.com - Copyright (c) Catdynamics 2006.
-------------
Discover Long Tail Traffic Secrets
The Benefits Of PLR Content For Long Tail Keywords
by Mark Lindsay
Over the period of the last 10 years the progression of traffic attainability has consistently changed. Finally webmasters are starting to understand the real benefit behind 'long tail' keywords for their sites.
So what are long tail keywords?
Long tail keywords are extensions of your main keyword past the top 20-30 in your results. For example if you run a keyword search for dogs, the first 20-30 most searched keywords are classified as the 'top keywords' and anything below that are our long tails.
The real benefit of long tail keywords lies in the amount of competition they have, or lack there of! You will notice that your top keywords are generally quite competitive and therefore require more advanced linking strategies to bring the page you are targeting to the top of the search engines. A page that targets a low competitive, long tail keyword however will be far easier to dominate in the search engines.
Ok so you're probably thinking, "why do I care about a keyword that only brings me a minimal amount of visitors, wouldn't it be better to get to the top of 'dogs' rather than 'dog training in New York'? Definitely! However that doesn't mean you can't create a bunch of pages that target all your low competitive, long tail keywords as well.
Let me put it into context for you. Let's say you have a page for dogs that you are constantly linking back too, in attempt to bring it to the top of the search engines. This of course may take months the gain enough links before Google, MSN or Yahoo believe you have enough to earn your place in their top 10.
What if at the same time you created a whole bunch of pages that were targeted towards your long tail keywords? The answer is you would be up sometimes in a matter of days. Now you may only get a couple of visitors a day to each particular page, but let's say you have 20 pages that all get 3 visitors a day. That's an extra 60 visitors daily to your site, and all you did was put up a few of pages.
Now this article's called "The Benefits of PLR Content for Long Tail Keywords" and for good reason. Now we've already found out the importance of utilizing long tails on your site, but what about getting those pages up?
Well the easiest thing to do would be to write an article, targeting the specific keyword and just throwing it up on your blog. Now I don't know about you, but it would take me a lot of time to write 20 articles on topics that I know nothing about. So how can you get around this? The answer is PLR content, which stands for private label rights content.
PLR content is content that you pay for the rights to use. Basically all this means is you pay for articles that someone else wrote, which you are allowed to put it up on your site without any reference to the author.
One of the best things about PLR content is that each article already targets a specific long tail keyword for the particular niches they are written about. This means perfect keyword density (number of times a keyword shows up on a page, 1-3% is ideal) and of course the keyword is found in the title.
Now all you have to do is submit the articles to your site (submitting articles twice a week is ideal for search engine spiders) and in no time you'll start see your traffic begin to increase progressively.
The main reason why PLR content is so idea for targeting long tail keywords is because the time it takes to write an article from scratch, or the cost to get a good quality article written, is far greater than spending the 10 minutes or so rewriting an existing PLR article for that keyword.
About the Author:
------------
>>> Click here to Discover Long Tail Traffic Secrets
So what are long tail keywords?
Long tail keywords are extensions of your main keyword past the top 20-30 in your results. For example if you run a keyword search for dogs, the first 20-30 most searched keywords are classified as the 'top keywords' and anything below that are our long tails.
The real benefit of long tail keywords lies in the amount of competition they have, or lack there of! You will notice that your top keywords are generally quite competitive and therefore require more advanced linking strategies to bring the page you are targeting to the top of the search engines. A page that targets a low competitive, long tail keyword however will be far easier to dominate in the search engines.
Ok so you're probably thinking, "why do I care about a keyword that only brings me a minimal amount of visitors, wouldn't it be better to get to the top of 'dogs' rather than 'dog training in New York'? Definitely! However that doesn't mean you can't create a bunch of pages that target all your low competitive, long tail keywords as well.
Let me put it into context for you. Let's say you have a page for dogs that you are constantly linking back too, in attempt to bring it to the top of the search engines. This of course may take months the gain enough links before Google, MSN or Yahoo believe you have enough to earn your place in their top 10.
What if at the same time you created a whole bunch of pages that were targeted towards your long tail keywords? The answer is you would be up sometimes in a matter of days. Now you may only get a couple of visitors a day to each particular page, but let's say you have 20 pages that all get 3 visitors a day. That's an extra 60 visitors daily to your site, and all you did was put up a few of pages.
Now this article's called "The Benefits of PLR Content for Long Tail Keywords" and for good reason. Now we've already found out the importance of utilizing long tails on your site, but what about getting those pages up?
Well the easiest thing to do would be to write an article, targeting the specific keyword and just throwing it up on your blog. Now I don't know about you, but it would take me a lot of time to write 20 articles on topics that I know nothing about. So how can you get around this? The answer is PLR content, which stands for private label rights content.
PLR content is content that you pay for the rights to use. Basically all this means is you pay for articles that someone else wrote, which you are allowed to put it up on your site without any reference to the author.
One of the best things about PLR content is that each article already targets a specific long tail keyword for the particular niches they are written about. This means perfect keyword density (number of times a keyword shows up on a page, 1-3% is ideal) and of course the keyword is found in the title.
Now all you have to do is submit the articles to your site (submitting articles twice a week is ideal for search engine spiders) and in no time you'll start see your traffic begin to increase progressively.
The main reason why PLR content is so idea for targeting long tail keywords is because the time it takes to write an article from scratch, or the cost to get a good quality article written, is far greater than spending the 10 minutes or so rewriting an existing PLR article for that keyword.
About the Author:
If you want to make money online get all the things you need to make money online all in the one place PLRPro.com
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>>> Click here to Discover Long Tail Traffic Secrets
Try Using Long Tail Keywords For Your Website Marketing Campaign
by Tom Niehoff
Like many website marketers, I use long tail keywords in many popular pay per click programs to drive targeted traffic to my websites. For those new to long tail keywords, a 'long tail' is simply a keyword phrase that is very specific, and longer than your average keyword.
Let's say you have a website about credit repair. Here are a couple example keywords for that:
Credit repair Credit repair online Credit repair program How do I repair my bad credit How do I repair my bad credit score Help with repairing my credit score
The first three keyword sets would probably be considered normal keywords, and the last three would be considered long tail keywords. Long tail keywords have several advantages, and some disadvantages:
Advantages: - Highly targeted traffic. If the user searched for that particular phrase, they are ready to buy, and know what they want. -A LOT cheaper bid prices. Not much competition on that keyword from other PPC users.
Disadvantages: - Less traffic coming from those keywords. - You have to come up with quite a few of these long tails to get much traffic on them.
Considering that you have a chance to drive highly targeted traffic to your website, while save a lot of money on your pay per click program, I would highly suggest getting started on long tail keywords.
The best tool I have found to start your long tail keyword list is Google Adword's Keyword Tool. Simply log into your Google Adsense account and click on Tools. This tool takes a given keyword, and gives you results that often contain many valuable long tail keywords. The results can show you how much search volume there is for that given keyword, and what the average cost per click will run.
Of course, you can also export this list, and use the same keywords in other pay per click campaigns ;-)
About the Author:
>>> Click here to Discover Long Tail Traffic Secrets
Let's say you have a website about credit repair. Here are a couple example keywords for that:
Credit repair Credit repair online Credit repair program How do I repair my bad credit How do I repair my bad credit score Help with repairing my credit score
The first three keyword sets would probably be considered normal keywords, and the last three would be considered long tail keywords. Long tail keywords have several advantages, and some disadvantages:
Advantages: - Highly targeted traffic. If the user searched for that particular phrase, they are ready to buy, and know what they want. -A LOT cheaper bid prices. Not much competition on that keyword from other PPC users.
Disadvantages: - Less traffic coming from those keywords. - You have to come up with quite a few of these long tails to get much traffic on them.
Considering that you have a chance to drive highly targeted traffic to your website, while save a lot of money on your pay per click program, I would highly suggest getting started on long tail keywords.
The best tool I have found to start your long tail keyword list is Google Adword's Keyword Tool. Simply log into your Google Adsense account and click on Tools. This tool takes a given keyword, and gives you results that often contain many valuable long tail keywords. The results can show you how much search volume there is for that given keyword, and what the average cost per click will run.
Of course, you can also export this list, and use the same keywords in other pay per click campaigns ;-)
About the Author:
Tom Niehoff is considered by many to be an industry leader in website marketing. He offers his experience to new website owners in the form of a 90 day website marketing course taught at his website... http://www.GuaranteedWebsiteIncome.com - Your success... Guaranteed!
>>> Click here to Discover Long Tail Traffic Secrets
An Easy Way To Generate Tons Of Traffic In The Search Engines
by Sean Kenaston
You're always told to target the most common search terms and phrases in order to generate free traffic from the search engines. This is great if you have a lot of time to create vast amounts of targeted content that will ensure you a top ranking, or if you have a high enough budget to outbid your competitors using pay-per-click advertising.
If your site is fairly new, it will be next to impossible to get your website a top ranking in the search engines for most of the popular search terms. You will be facing tough competition from other websites that already have the top search terms dominated. So, unless you have a massive advertising budget, it's not worthwhile to target these terms - not at first.
Even if your site is somewhat established and you're receiving a fair amount of traffic from the popular search terms, there is a massive amount of untapped traffic you can generate to explode the number of visitors to your web pages...
The power of the long-tail!
The long-tail refers to a large numbers of keywords (and keyword phrases) that have smaller amounts of searches on the search engines. There are only a few popular keywords related to a particular niche that produce a high number of searches, but there are plenty of keywords and phrases related to the same niche that are searched for a fewer number of times (the long-tail).
There can be hundreds of keywords in any long tail (usually in the form of multiple word phrases) and if you add up the number of times each of these long-tail keywords are searched for, it can often be comparable to the amount of times a single popular keyword is searched for.
The best part about using long tail keywords is there is much less, if any, competition. So it's easy for you to dominate these terms in the search engines.
When you're creating web pages around long-tail keywords, don't try stuffing too many onto one page. Divide them into related sub-categories and create separate pages with content targeted towards only two or three keyword phrases at most.
If you have trouble writing this much content, you can hire a ghostwriter and ask them to write various articles, or content, for you that are each based around two or three long-tail keyword phrases.
Do not underestimate the amount of traffic keywords in the long-tail can generate for you. Remember, a large list of keywords that are searched for less frequently can generate just as much traffic as a small list of popular keywords.
Discover how to get your web pages indexed quickly by the search engines.
Learn how you can find the insider scoop on the latest Internet Marketing products before you buy them! - RatingsHub
About the Author:
---------
>>> Click here to Discover Long Tail Traffic Secrets
If your site is fairly new, it will be next to impossible to get your website a top ranking in the search engines for most of the popular search terms. You will be facing tough competition from other websites that already have the top search terms dominated. So, unless you have a massive advertising budget, it's not worthwhile to target these terms - not at first.
Even if your site is somewhat established and you're receiving a fair amount of traffic from the popular search terms, there is a massive amount of untapped traffic you can generate to explode the number of visitors to your web pages...
The power of the long-tail!
The long-tail refers to a large numbers of keywords (and keyword phrases) that have smaller amounts of searches on the search engines. There are only a few popular keywords related to a particular niche that produce a high number of searches, but there are plenty of keywords and phrases related to the same niche that are searched for a fewer number of times (the long-tail).
There can be hundreds of keywords in any long tail (usually in the form of multiple word phrases) and if you add up the number of times each of these long-tail keywords are searched for, it can often be comparable to the amount of times a single popular keyword is searched for.
The best part about using long tail keywords is there is much less, if any, competition. So it's easy for you to dominate these terms in the search engines.
When you're creating web pages around long-tail keywords, don't try stuffing too many onto one page. Divide them into related sub-categories and create separate pages with content targeted towards only two or three keyword phrases at most.
If you have trouble writing this much content, you can hire a ghostwriter and ask them to write various articles, or content, for you that are each based around two or three long-tail keyword phrases.
Do not underestimate the amount of traffic keywords in the long-tail can generate for you. Remember, a large list of keywords that are searched for less frequently can generate just as much traffic as a small list of popular keywords.
Discover how to get your web pages indexed quickly by the search engines.
Learn how you can find the insider scoop on the latest Internet Marketing products before you buy them! - RatingsHub
About the Author:
Sean Kenaston is the senior editor of No-Nonsense-Marketing.com; a website that offers the information you need on Internet marketing without all the hype and nonsense.
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>>> Click here to Discover Long Tail Traffic Secrets
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- tdove tdove Jan 30, 2008 @ 7:33 pm
- Thanks for joining G Rated Lense Factory!
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- ThePPCKeywordGuy ThePPCKeywordGuy Sep 29, 2007 @ 9:51 am
- Keyword research is the lifeblood of any PPC campaign. All the more reason to ensure you pick or 'create' keywords that will generate profits. How? That's easy with the use of the right Keyword Modifiers.
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- tplus tplus Jul 31, 2007 @ 1:42 pm
- Thanks for joining Get Ratings, Give Ratings!. Wow! Your lens is full of great info for boosting traffic. I think it'sa five star lens!
by Lingua
I began working on the Web in 1994 when Netscape was still in beta.
Since those early days of the web, the secrets of how to get traffic have...
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