Sony Ericsson First Global Ambassador

Tennis player Maria Sharapova has signed an exclusive four years sponsorship agreement with Sony Ericsson Mobile Communications.Maria will become the first Sony Ericson Global Ambassador. She will work work with the Ericsson design team on a range of products and accessories.

Sony Ericsson Vice President and head of marketing, said:" Now on our seventh year as company, the brand has evolved significantly and securing a global brand ambassador is a natural progression to take the brand to the next level in an increasing competitive market".

Maria Sharapova said: "It is exciting to be working with a cool brand like Sony Ericsson with has such strong reputation in the entertainment industry."
She has many passion beyond sport like fashion, film, music and design.