Stop Trying To Build Your Business With The "Help" of Lead Generation Companies
I received an interesting phone call yesterday from a man who said that "I had signed-up to receive FREE information about a home-based business opportunity the week before." He said, "after reviewing the questionnaire that I filled out, I met the qualifications to join his opportunity." Now, obviously he was reading a script, but that is besides the point. There is nothing wrong with reading scripts, however, the problem was that what he was saying was not true!
I made the mistake a couple of years ago of filling-out an online form from some generic work-from-home lead generation site, and I have been getting random phone calls, like this one, ever since! Let me repeat that...I have not filled out an online form to get more information on a home-based business for a couple of years, and I am still getting phone calls. After I told him that I already owned and operated a home business, he started to sound frustrated, and even a bit angry. The conversation ended abruptly with him hanging up on me! I guess he was not getting the desired results from his "hot-off-the-press" leads. For all of you guys who buy leads out there, "Does this sound like your getting hot, fresh leads?" The chances are, you are probably not.
I made the mistake a couple of years ago of filling-out an online form from some generic work-from-home lead generation site, and I have been getting random phone calls, like this one, ever since! Let me repeat that...I have not filled out an online form to get more information on a home-based business for a couple of years, and I am still getting phone calls. After I told him that I already owned and operated a home business, he started to sound frustrated, and even a bit angry. The conversation ended abruptly with him hanging up on me! I guess he was not getting the desired results from his "hot-off-the-press" leads. For all of you guys who buy leads out there, "Does this sound like your getting hot, fresh leads?" The chances are, you are probably not.
The Disturbing Truth About Lead Generation Companies
The truth of the matter is that a lot, and I dare say most, of the lead generation companies on the internet sell and resell "fresh leads" hundreds of times to many eager Business Affiliates looking to expand their business! This practice is appalling to say the least, but now you might understand the interesting responses you get from calling all of these "leads". Just think. If these leads were so "hot", "fresh", and "targeted", then they would not be so cheap. And you would think that for people who are supposedly interested in learning how to earn money from home that they would be a little more responsive to your phone call.However, if you have ever bought, and called these leads, then you may have noticed that most shrug you off by saying "I'm not interested in working from home", or say, "take me off of your list", or some actually get angry at you for calling them! Again this might be confusing, and even frustrating, if you did not know about the horrible business practices of these lead generation companies.
Educating Yourself Is The Best Way To Build Your Business
"By Failing To Prepare, You Are Preparing To Fail" - Benjamin Franklin
Stop getting frustrated and educate yourself, so that you do not feel like you have to rely on these companies to build your business. In fact, set up your business so that you generate your own targeted leads! To start this process, I suggest you - Go to the library, or start purchasing books and magazines on marketing
Small Business Marketing For Dummies
I endorse this book first because I feel that it really nails how you should be thinking in order to market well. It
Basically, this book will give you a great start, and can be used as a reference to go back to, as you build your business successfully in the future.
- Clearly defines business marketing in an easy, concise manner. "Business Marketing is simply attracting customers and keeping them."
- Shows, and explains marketing cycles
- Supplies examples throughout the book that gives you great ideas on how you would want to market your business.
Basically, this book will give you a great start, and can be used as a reference to go back to, as you build your business successfully in the future.
Small Business Marketing for Dummies, Second Edition
Amazon Price: $13.59 (as of 12/26/2009) 
- Read and learn about Internet Marketing as well
- Learn how to utilize the C-T-P-M business model to attract customers to you
- Learn what KeyWords are and how to research and discover good keywords to focus your business on.
- Discover different ways to build a business online, and how building a website would be advantageous for business growth.
Ideas To Start Marketing Effectively Online
"Business marketing is simply the process of attracting customers and keeping them." -Small Business Marketing for Dummies
If you are wondering where to start doing this, then here are some suggestions:- Write lenses on
- Squidoo,
- other Content sharing sites
- Write articles for places like,
- Start a blog on places like
- Make Videos on YouTube
Add More Useful Maeketing Resources
Help make this lens as useful as possible.
My list above is hardly a comprehensive, or exhaustive list of all the places one can market online. So,
- Have you created a lens on effective ways to market a small business?
- Do you use a tool, or know of a useful resource to help others market their business better?
- Maybe your business opportunity offers an effective way to market online.
Lead Generation System
Discover the marketing power of the <a href=&qu more...0 points
Attraction Marketing University
If all this seems overwhelming, like you just cannot do this, then there is a place where you can go online to learn how to implement sound marketing techniques utilizing sites, like the ones listed above. Just click here to learn from the Attraction Marketing University for step-by-step tutorials on how to successfully build your business from home on these social sites.
Keep in mind though that the Univerity is a service that you have to subscribe to for a small monthly fee. However, the information, and tutorials provided offer great value, that far out-weigh the monthly fee, for anyone trying to build a successful online home business. If you do not feel like paying for this service at the moment, then I still suggest to sign-up for Free and listen to some overviews that will introduce you to the world of social network marketing.
Wishing you great success,
Joseph Goodrum
http://www.best-healthy-small-business-ideas.com
http://healthy-home-business-ideas.blogspot.com
http://www.squidoo.com/groups/tomorrowshomebusinessideas
Keep in mind though that the Univerity is a service that you have to subscribe to for a small monthly fee. However, the information, and tutorials provided offer great value, that far out-weigh the monthly fee, for anyone trying to build a successful online home business. If you do not feel like paying for this service at the moment, then I still suggest to sign-up for Free and listen to some overviews that will introduce you to the world of social network marketing.
Wishing you great success,
Joseph Goodrum
http://www.best-healthy-small-business-ideas.com
http://healthy-home-business-ideas.blogspot.com
http://www.squidoo.com/groups/tomorrowshomebusinessideas
Nothing But Success
Internet Marketing can be tough, and finding interested customers and prospects to sustain a healthy home business can be even tougher!
Build your business by Buying Paying Customers...Not Leads.
Find out more about this incredibly successful business model here.
Great Internet Marketing Resources
Learn how to build a successful home business the right way, the first time.
eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
Amazon Price: $15.61 (as of 12/26/2009)
Internet Marketing Methods Revealed: The Complete Guide to Becoming an Internet Marketing Expert
Amazon Price: $16.47 (as of 12/26/2009)
Web Marketing For Dummies (For Dummies (Computer/Tech))
Amazon Price: $16.49 (as of 12/26/2009)
Internet Marketing: Integrating Online and Offline Strategies
Amazon Price: $98.00 (as of 12/26/2009)
Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
Amazon Price: $14.93 (as of 12/26/2009)
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Successful Internet Marketer's Fashion
If you want to be a successful entrepreneur, then I suggest you start dressing like a successful home business entrepreneur! :)
Here are a few t-shirts I thought were humorous.
Here are a few t-shirts I thought were humorous.
Fitted T-Shirt
Price: 21.99
My Keywords Ringer T
Price: 20.99
CEO White T-Shirt
Price: 15.99
by josephgoodrum
Joseph Goodrum loves the Lord, talking about God, and reading His Word.
- He also enjoys hanging out with his family,
- Reading,
- The Bible
- Ecclesiastical Hi...
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