Marketing With Squidoo

I enjoy marketing with Squidoo and it is working better every month.

Squidoo is rather difficult to explain. Here is part of the explanation of a Squidoo lens, taken from the FAQ:

"SO, WHAT'S A LENS?"

"A lens is one person's view on a topic that matters to her. It's an easy-to-build, single web page that can point to blogs, favorite links, RSS feeds, Flickr photos, Google maps, eBay auctions, CafePress designs, Amazon books or music, and thousands of products from hundreds of other trusted merchants. You can pick whatever content you want to put in your lens to bring context to your topic. Then, when someone is looking for recommended information, fast, your lens gets him started and sends him off in the right direction. It's a place to start, not finish."

I have been experimenting with a few different approaches to marketing with Squidoo, and I like using the link lists, RSS feed syndication, Amazon products, CafePress products, and feedback modules the best.

If I create a new category of lenses on Squidoo, I add that category to one of my main blogs and syndicate the blog posts in that category on the appropriate lenses. It works.

As more modules are added, it takes a bit of experimentation to find what works for you and what doesn't. Marketing is an art, not a science, so what works for me may not work for you and vice versa. It takes testing and tweaking to improve the effectiveness of your lenses.

Squidoo ranks highly in the search engines and this is a good way to build link love back to your other sites, blogs, and forums.

Try it. Highly recommended.