Advertising

Many businesses decided they are ready to advertise, so they buy something on "a Test".. I'll try it but if it doesn't work I am outta here. They sometimes say, I'll give it three weeks or 3 months. Then one ad will run, or three days of a broadcast schedule will run and they find "no one has responded" or my phone didn't ring and they cancel. This is marketing suicide. Might as well "close your business" because this ISN'T how it is supposed to work. You need a "TIME" commitment. If you don't have patience or the money or budget to be patient, then don't do it! More later...