What is Marketing Me?
Marketing Me is the new way to search for opportunities, jobs, sales, leads, projects, contracts and openings in your professional life.
Self promotion and self marketing are the only ways to find a new job or other self funding opportunity.
Everyday, companies and organizations search for the right people. They crave experts, specialists and superstars. Why not make yourself a target for the right opportunity search?
The old way of want ads, job fairs, cold calling, and spamming your resume leads no where fast.
Instead, grow a network, write a blog, start a mailing list, build a website and market yourself to the global community!
First, read my blog
http://marketingme.blogspot.com
Career and work information! Tip and tools for your next job search, career change or self funding opportunity!
Visit my blog
- Marketing Me Blog
- Please visit my blog for more information and regular, daily updates about self marketing and promotion!
Next, get the right tools for the job!
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Get a website - not for your company, but for the brand called you. Websites are inexpensive and easy to build. Domain names are inexpensive too. Check with GoDaddy
or one of the other registrars for names and hosting options.
I have multiple web sites, one which markets me, another which facilitates my sales work, another for my own business, and so on. - Also, get a blog like Typepad- not the same as a website but rather a fluid online journal of your actions and accomplishments. A blog is as mandatory as a business card and working phone number. Use your blog to promote your website and vice versa.GoDaddy includes a blog option with your domain and webhosting purchase. Check it out.
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Use LinkedIn - download a copy. Fill out the profile and get your personal URL. Now tell everyone you are on LinkedIn. Get lots of invites to join their network. Grow your name.
Make sure your contact information is accessible to persons not in your network. - Get Plaxo - It integrates with Outlook to manage your addresses. But it does one more thing. It sends email updates every time your contact information changes. Think about it. Free e-commercials to everyone in your address book every time your title or phone number changes. And its free. Unbelievable.
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Start a mailing list and newsletter - I use AWeber
Mailing lists and newsletters go hand in hand. Setup an email list of your business contacts. Once a month or week send out a newsletter. Make the newsletter look as professional as possible. Most of the tools are free, so why not use them? Make yourself an expert and stay on the radar. - Build a lens on Squidoo
Finally, self fund your life
- Consult. Offer your expert services to companies in your fields of interest for a fixed time period or in an ongoing role.
- Contract. Complete fixed project work for others who do not need a full time employee or partner.
- Speak. Speak at conferences, trade shows, meetings, offsites, even online using podcasting.
- Write. Write articles and ebooks about your expert subjects. Web sites, indivduals and companies pay for reports, articles and books.
- Market. Market your own products or someone else's you believe in. The power of marketing on the Internet is huge.
Improve your personal traffic
Marketing Me - Chapter 9
Ask anyone who has a website or blog, traffic is king.Traffic basically determines how much your site is worth. High traffic sites have high advertising revenue potential, for instance.
You have tremendous value as well. You only need to increase the traffic to you.
Start by self marketing yourself. Join one of the dozens of social, business and marketing networks available. Build a website. Create a blog and write regularly. Contribute to online forums in your field. Offer to speak or assist at industry gatherings. Write for publications.
Make yourself known and increase your personal traffic. The opportunities will follow.
Marketing Me Poll!
Quick polls about Marketing, strategies, and ideas.
Not just me..
What are others saying?
- Tom Peters
- The Brand Called You. The father or re-imagining.
- Seth Godin's blog - What else?
- The player of the New Marketing world.
Read his books and hear his words on what is right (and wrong) with marketing in the 21st century.
Oh, and he started Squidoo, too!
Out of work? Laid off? Fired? Ready to change jobs or careers?
What to do right now!
- Contact your network and let them know you are ready for change. Never send a "poor me" email.
- Update your resume. Don't do it alone! Find a literate friend, a muse, who can help you best present and promote you.
- Find a coach, mentor. Someone who will talk you through the ups and downs of your job search.
- Get prepared. A website. Multiple email addresses. A contact list. A blog. Clothes for interviews. The right phone. Resume both in paper and electronic format. Thank you cards. Business cards.
This UpMarket page written by
jgary
Who are you? If I was an employer looking for the perfect person, would I pick you? How would I find you? Are you online? Can I find you? My name is Jack... more »
Deluxe. Remarkable. Creative. Unusual. Successful. Upmarket businesses push the envelope -- does yours?
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