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One Way to Measure Squidoo Success

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A Simple Metric for Measuring Squidoo Success

There's many ways to measure Squidoo success, since everyone has different goals: getting your message out, sharing information, teaching, having fun, or, yes, making money.

We have different goals for making money on Squidoo as well. For some, Squidoo is a hobby that earns a little income as a bonus. For others, Squidoo income pays for gifts and holiday shopping. For a minority of lensmasters, Squidoo represents a significant chunk of income -- usually between $500-1000 -- that helps them towards their financial goals.

My goal is to support myself with Squidoo and other online income. So here's the metrics I use to tell how well I'm doing.

(Note: Formerly, this lens just suggested the "Good Earning Lenses" metric as a way to measure Squidoo success, but it's so arbitrary that it might not work for everybody. So here's a few other ways.)

Metrics for Squidoo Success

My own criteria

  • 1Weekly traffic across all my lenses. It doesn't matter how many lenses you have that aren't successful; the question is your total reach. In spring 2012, I'm pulling in around 20,000-23,000 a week.
  • 2Percentage of good earning lenses. I add up the number of tier one and tier two lenses, and divide it by total number of lenses. At this point it's about 10%... (40 out of 400). which is actually better than it was for a while. Ouch.
  • 3How much am I actually making on Squidoo an hour, and how close am I getting to minimum wage? This is the number I really care about, to tell how effective Squidoo as a source of income, and I compare it against my hourly earnings on other sites where I'm spending significant time.

    I'm making about $650/month. Since I'm working on Hubpages and other websites as well, let's say I'm working about 20 hours a week -- halftime -- on Squidoo. That's 80 hours a month. $650/80 = $8.12 an hour. California's minimum wage is $8/hour, so I'm right there. Which means I need to get the rest of my online income streams up to minimum wage, so that all my eggs aren't in one basket.

    My 2012 goal is ~$1280 a month -- minimum wage -- and longterm, $2500/month, which is enough for me to meet everyday expenses in southern California.

Squidoo Earnings Poll: How Much Are You Making?

If you've had at least 6 Squidoo Pay Days

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Poll: What's Your Weekly Traffic?

Remember, we all start small and build up

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Poll: What's your percentage of "good earning lenses"?

Tier one plus tier two lenses / total number of lenses

Either check your tier one and tier two payouts for last month, or just look at your dashboard and treat tier 1 as lensrank 1-2000 and tier 2 as lensrank 2000-10000

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What's your Squidoo hourly income, approximately?

Guess how many hours a month you work and divide it by monthly income

This is just your Squidoo income, not income from sales and affiliates. (Those are important, too, but just so we're all using the same scale to compare):

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My Squidoo Tutorials

Some of these might help you become more successful

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Please share this lens with other Squids. The more people who vote, the more we'll be able to compare our earning lenses.

  • glutenallergy May 25, 2012 @ 6:50 am | delete
    As I go through Squidoo, looking for various topics or searching for help, your lenses continually crop up in my results. You've been very busy creating wonderful lenses, and I appreciate all the hard work you've put into helping other people. Thank you.
  • bloomingrose Nov 15, 2011 @ 2:15 am | delete
    What is the secret? I've been here a while, and I still don't have lens that high. What are some of your biggest suggestions?
  • Greekgeek Nov 24, 2011 @ 10:27 pm | delete
    Sorry for not answering sooner. The biggest secret is clickouts. They are a major lensrank factor -- the more people click on your links, the more likely your lensrank will improve. Sales also help.

    Let me add a few tutorials above which may give you some help. Good luck!
  • glutenallergy May 25, 2012 @ 6:52 am | delete
    Your answer is a learning opportunity for me.

    So, if sales are a part of lensrank, then I shouldn't just use my own affiliate links. I should include Squidoo affiliate links, too.

    As for clickouts, I didn't realize that. This explains why so many coloring page lenses rank so well, since they are getting tons of clickout.
  • kingsrookie Oct 4, 2011 @ 9:09 pm | delete
    Great Lens! I will have to come back when I make a few payouts!
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Greekgeek

I've been Squidding since 2007. See my Greekgeek's Squidoo Stats lens for my current earnings, traffic and sales. more »

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