Micro Blogging

If you have a business or organization on the web you probably know how important it is to update your website often. Micro-Blogging can become one of your primary tools to achieve regular and meaningful updates and in turn this will bolster your Search Engine Strategy.

Get started by registering for a free with any of the Micro-Blogging services listed below. Twitter and Plurk are both easy and good places to start. Think about what you are willing to share about yourself and your business before you Micro-Blog. What ever you put in your profiles or Micro-Blog about will be there for everyone to see. An example might be that if you don't want customers coming to your place of business then don't broadcast your physical address.

Once you have setup your account I recommend you invite a few friends or colleagues to join and then follow you and your Micro-Blogging. Usually they can just click follow you if they are logged in and then they will see and be part of your conversation.

Once you get the hang of it then you will want to add a Widget from the service to your website and company blog. Once a Widget is in place anytime you Micro-blog it will instantly show up where ever the widget is placed adding timely updates.

Below I've listed 25 ways to use Micro-Blogging to promote your business or non-profit. The list certainly is not exclusive but it does lay out a clear path that if followed will help you let the world know what products you are selling and the unique services you offer.

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People who regularly use the web can find themselves in information overload. RSS comes to the rescue by allow users to keep track of all the updates happening on web sites and blogs (including micro blogs)that interest them.

Now a web user can download a "Feed Reader" also called an "RSS Reader" or an "Aggregator." The user can just open the reader type in (or copy and paste) the sites RSS feed address and blam they are all set to receive updates notices from all the sites they have signed up for.

An RSS feed is a vital part of any SEO and Micro Blogging Strategy. Using RSS in conjunction with Micro Blogging gives you a double shot at reaching more people and creating a stronger juice profile with the search engines.

1. Post Regularly: Depending what you business is or what services you offer you want to let people know when you have new stuff of interest.

2. Pay Attention: to your audience and their needs. What information are they looking for? If your in landscaping then tons of information in the spring and not so much in the winter.

3. Talk About: products and services not personal information or phone numbers and addresses.

4. Listen to the conversation and tailor your posting using the 3 to 1 ratio. For every time you post about yourself or you products post three times giving useful and helpful information for your users.

5. Search, Search and Search some more for people and businesses in your local area that you can follow, also don't forget to search for people in your field and follow the successful ones.

Mistweet: a micro-blog post someone regrets. You can delete posts from your Twitter profile page but you can't edit them or take them back.

Tweet: a micro-blog post via Twitter.

Twitterer: one who Twitters.

Twittermob: a group of people who organize a spontaneous real-world gathering via Twitter.

Twitterrhea: sending too many Twitter messages.

Twitterverse or Twitosphere: the universe of Twitter users

Twittcrastination: - avoiding action while Twittering, procrastination enabled by Twitter use

more lingo can be found at the Twitter Fan Wiki Enjoy.

Creating a Squidoo Page for your company is a good start in your online marketing & seo journey, but your competitors are doing much more and you need to as well. No matter if you are in Manchester NH or in San Francisco I can help you setup a comprehensive plan for marketing success