Mobile Marketing Part II

The prerequisites to mastermind the Mobile Monopoly System are:

• You need an autoresponder account, in this case must be aWeber - as you need to be able to create:
  • a list
  • a web form, and
  • follow-up messages
• You need a Clickbank account, as you must know to choose the right products to advertise
• You need to sign up to CPA networks which are specific for Mobil advertising
• You need to sign up to Mobile Ad Platforms which are specific for creating Mobil campaigns
• You need to sign up with Pay Per Call Networks, it is optional, but is good to use them
• You need to learn how to use Adam's system strategies and
• Adam's Software (BeastMobi) - the free version or the paid membership for it, you can stay with free version for a while, and upgrade only when you feel that you a determine to use Adam's system

As you can see the first 2 bullets are related with classic Affiliate marketing. I am not going to explain them here, I presume that you know to handle them, but if it is a request I'll do it!

The next 3 bullets are related with Mobile world, I'll take one by one and give you the info you need.

Finally I'll describe Adam's System, you will find out how all those pieces are working together, and I am open for any questions you may have.

If you buy Adam's Mobile Monopoly System, which is one time fee, I advise to become an affiliate and promote Mobil Monopoly. I am doing this from the start and it is converting very well because it is so new, in demand, and different then the old hype systems.
When I started the gravity was over 900, so it is a gem, now after almost 3 month I have recurring income from it, as Mobile Monopoly is a decent one time fee, but Adam's software Beastmobi is a membership on his upgrade version.

So, we have a plan, let's get busy.

Mobile Ad Platforms For Mobile Marketing.

As any other marketing, Mobile Marketing, needs places for you to add your advertising campaigns.
I am sure you already used Advertising Platforms, but Marketing at cell phone is a new niche which comes with new set of rules, and new Ad platforms.

We already have a lot of Ad Platforms for Mobile, I give you a couple of them.

• http://www.admob.com
• http://adfonic.com
• https://www.decktrade.com/
• http://inmobi.com/
• http://www.mojiva.com/
• Apple's - iAd

Admob is a recent acquisition of Google which costs a fortune and Apple launches its own proprietary mobile ad platform call iAds.
So it is clear that Apple and Google are engaged in a chess match for the future of the smartphone platform and mobile advertising, a war to establish dominance.

At this point , I advice to use Google's Admob which is the most used and still costs PPC in a range of $0.02 - $0.05 per click.

I hope the Apple's competition will force Google to stay in that range, as Apple platform is expensive in this moment. I hope the war for supremacy is not going to hurt the average consumer, but we don't know.

This is one more reason I advise to jump on this new niche, NOW, when the prices are decent, low competition, and pioneer work in hands of a small number of marketers.

When everybody under the sun will do mobile marketing, the rules of engagement will change dramatically.

In time, the history of AdWorks will repeat itself with Mobile marketing.
When Google start AdWords, the fees of PPC was as low as they are for Mobile Marketing, in time they increase at a ridiculous level ( some very good keys need $5, $10, and even $50 per click), so now Google is making less money with Adsense, but they are Machiavellian marketers, they jump to buy the best ad Platform for Mobil.

I cannot predict the future, a lot will be determine at the competition table, but FTC itself believes that Apple quickly will become a strong mobile advertising network competitor.
Apple has:

• extensive relationships with application developers and also
• is able to offer targeted ads by leveraging proprietary user data from Apple mobile devices user's database. This is a huge advantage!

CPA stands for Cost Per Action. Those Networks promote only Mobile Optimized CPA Offers.

I give you the most used:

• http://peerfly.com/
• http://OfferMobi.com/
• http://SponsorMob.com/
• I use extensively http://AdAngler.com/ and SponsorMob which is an European CPA
• Some people have great success with AzoogLeads and Never Blue (not me!)
• For Physical Products: Clickbank, Amazon are the best

You have to have an account with each of them you decide to use, approvals take some time, the approval process is definitely slower then Adam's preaches in his Videos Tutorials.

This is the most important module in which I try to explain the Mobile Monopoly Strategy.

If I succeed on doing this, what is left?

• Beastmobi Software, Adam created for himself. He gives us for free a version which will make you start, if you decide to go this road, a different version is recommended with more functionality, and that is a paid membership. Still the price is small vs. the earnings from Mobile Marketing
• Some tutorial for aweber and clickbank - if it is requested.
• Traffic considerations - new technique based on Google Caffeine ranking strategies

The entire Beastmobi part will be the subject of Part III of this series, as this lens is long enough after I add the Strategy steps. It is also good that I give you some time to reflect and put questions. Caffeine will be Part IV.

Now let's go back to Mobile Monopoly Strategy

Step 1:
You go in any CPA Platform you already sign in and pick up an offer, cut and paste the URL of the offer, you will need this in step 2 to put it in the "Thank you" URL place of the Web form you will create.

Step 2:
You go in your aWeber account and:
* create a new list with opt-in OFF (why? because in mobile marketing you don't want to force the potential customer to come back in their PC in-box and confirm)
* create a web form only with e-mail address and put the URL from step 1 in Thank you page slot
* copy and save the raw HTML of the form, not the javascript form.
You enter the raw HTML in Adam's Software which creates optimized squeeze pages for Mobil, you must
*** Paste the Raw HTML you just save
*** Click "get your URL of the squeeze page" the Beastmobi software creates for you
*** Shorten with Tiny URL, copy and save

Step 3:
Get in any Ad Mobil Platform you sign in and create a campaign. You fill in the Tiny URL you saved at step 2 and other requested info.

Step 4:
Get in ClickBank and:
* select a product related with the free report you promise in you web form and the CPA offer in selected at step 1
* get your affiliate link for your selection on Clickbank, copy and save.

Step 5:
Go back in your aWeber account and for the list you created in step 2, write and schedule 2 follow-ups. The first one will go right away, the second one must be scheduled 2-3 days apart the first one.
The 2 follow-ups are kind of mandatory, but you can add as many fallow ups you want, space them in a way which don't create the impression that you are spamming.

The content of follow-ups:
* First one contains the URL of the freebie you promise on the Web Form you created on step 2
* Second one and what will follow for this specific campaign contains the URL of the product you selected on Clickbank

Let's summarize. You create a new list for a new campaign and you promise a freebie. You also find and save a CPA offer from a CPA platform and select a product from Clickbank. So you juggle with 3 important elements:

• a freebie
• a CPA offer
• a Digital Product from Clickbank.

For your new list you create a web form in which spell out your freebie, copy the raw HTML of the form, and fill in the HTML in Adam's software. The software returns to you the URL of a squeeze page of your form in an optimize format good for Mobiles phones. This is the role of the software to give you a squeeze page optimized for Mobile - very Important!
At this point you create a campaign on a Mobile Ad Platform using the URL of the squeeze page, and create 2 follow-ups on aWeber.
In the first one you build a relationship with your customer and give the freebie URL, in the second one you offer a Clickbank product

Note: to get and use Adam's software (free version or paid version) you must get first Mobile Monopoly, so it will cover coffees for the next project which is already on Adam's pipe, he really is a quick thinker.
Mobile Monopoly system has just one time fee, it has videos which will detail what I describe here in a nut shall, and you get up-to-date info for life.

As of 11/16/2010:

Mastermind with the brightest Mobile minds in the world. Listen to Adam's video first.
He is assembling a great pull of Mobile experts and the training look awesome, unique, and very cheap comparing with the traditional bootcamps because you can stay at home in your slippers and take the training at your PC.
So if you want to learn about Mobile Marketing, this is the right time and place:

MOBILE MASTERMIND IS LIVE! Enjoy! Thank me later!

As of 11/13/2010:

Adam Horwitz and Tim Donovan have created "Mobile Monopoly", the first system for Mobile Marketing. Even thought it is one of the hottest package on the market, guess what they are cooking now?

They are working on Mobile Monopoly 2.0, and Beastmobi 2.0, but they are doing this in the smartest way possible. They create a Mobile Mastermind teaching program. They put together a group of successful people who will teach, and create the necessary synergy to produce new strategy... because they want to learn, and also want to share.
Oh! Boy! I like to hear 2 young fellows who are already in the top of profit pyramid, and they are saying "we want to learn more". How frequently you hear this nowadays?

So Mobile Mastermind is now in Pre-launch phase through Monday 11/15/10 follow by the launch.
If you want to find out more listen to Adam's VIDEO.

You find a similar module in mobile-marketing-part-III in which I tell you more about the meaning of a Mastermind Group!

HTC EVO 4G Android Phone
(Sprint)

The HTC EVO 4G mobile phone is the world's first 3G/4G Android handset, offering simultaneous voice and data connectivity and download speeds up to 10 times faster than 3G. Additionally, the HTC EVO 4G can still connect to 3G data services in areas not currently served by Sprint's 4G network.
Through Android Market, you'll get access to thousands of useful applications, widgets and fun games to download and install on your phone, with many more apps being added every day.
The HTC EVO 4G also includes:

• HTC Sense
• a user interface overlay from HTC that makes it easy for you to create an individualized mobile experience tailored specifically to your needs.
• with built-in mobile hotspot functionality, the HTC EVO 4G also allows up to eight Wi-Fi-enabled devices--including laptop, camera, music player, video player and any other Wi-Fi-enabled device--to enjoy the benefits of 4G speeds on the go

BlackBerry Torch 9800 Phone
(AT&T)

The BlackBerry Torch offers a unique design that features a hi-resolution touchscreen display, slide-down full QWERTY keyboard, and optical trackpad. Packed with business tools as well as socially connected apps, the Torch also provides a desktop-like browsing experience via its 3.2-inch touchscreen, which enables you to navigate quickly through full-page views, multitask with tabbed browsing, and see the details with Pinch to Zoom.

It includes a set of pre-loaded apps to get you started, including Bloomberg, ESPN, The Weather Channel, and Slacker Radio content in addition to Facebook, MySpace, Twitter, and more.

It also includes Universal Search, group messaging for collaboration, and AT&T's Web Video Search--a unique new app that searches video content from over 70 major Internet video Web sites.

If you like it, Nominate this lens for LOTD!



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