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Movie Theater Advertising

AdEx by AdEx
Last updated: 12/16/2011

Movie Theater Advertising - Get Branded Locally

If you want to be known in your community then movie theater advertising might be right for you. To produce a 15-second movie theater ad is much less expensive than producing a 30-second TV commercial.

Movie Theater Commercials

Movie Theater Advertising Gets Results

When you go to a movie you expect to be entertained. For the price of a movie theater ticket these days we don't expect to see commercials. The theaters allow ads to run and the most effective movie theater ads will be the funny, creative and memorable ones.

Our ad agency made this commercial for use in a movie theater for a Fort Lauderdale Florida dentist. We wondered how we could come up with something funny about root canal or dentures but then our creative team went to work. We came up with an idea to make this commercial look somewhat like an advertisment for a movie that might be released soon. We didn't want to show unattractive dental problems. Since our client was a good looking female dentist we thought we could have some fun and get her known in her area. Please turn up the sound and see our movie theater advertisement below.

Fort Lauderdale Movie Theater Advertising

Get Branded Locally

We made this 15-second movie theater commercial for a Fort Lauderdale Florida dentist. After the ad ran for only 3-months people began to schedule appointments telling her that they saw her at the theater.
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Local Movie Theater Advertising

National Movie Theater Advertising

Let's face it, when you go to the movies you are sitting in a chair and forced to face forward where you can't miss our commercials. This is one reason so many business owners like movie theater advertising. It is a great way to have your business become well known in your local area. The dentist has her office near the theater so we knew that if someone would go to that theater then her dental office was close enough for them as well.

Does Movie Theater Advertising Work?

See what this client of ours has to say about her movie theater advertising.

Dr. Natalia Benda is a Fort Lauderdale dentist. A few years ago she moved to Fort Lauderdale Florida and nobody knew her. We made this movie theater commercial for her and placed it in a theater near her office. Now she gets compliments about it all the time and people are scheduling appointments after seeing her in the cinema.
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Movie Theater Advertising

Not all advertising in movie theaters can be video

Most movie theaters around the country allow 15 and 30 second video commercials. Some older theaters are not setup for this so in that case we make a design which is more like a magazine ad or a billboard sign. The theater will show our ad on-screen for 15-seconds.

Movie Theater Advertising or TV Advertising

Which Is Best for YOUR Business?

With movie theater advertising we reach just about everyone in a specific area. This might be good for your business if everyone in the area around the theater is a potential client of yours. This is why it is the most logical option for the dentist shown in this example. Her dental office is very close to the theater and men, women and children all need a dentist. If your business is more likely to do business with specific types of people then TV advertising might be better for you. Using the Neilson ratings we can see which types of shows are typically watched by the people your business would like to target.

In sum, TV advertising is great for reaching specific groups of people such as a specific age group or dog owners, men or women while movie theater advertising is good for reaching everyone in a neighborhood.

Blog Posts from Google

More information about Movie Theater Advertising

Here are some other interesting blogs about movie theater advertising.
Rave Cinemas Launches Digital Signage Network Powered by Real Digital Media's ...
The network has been operating since early 2011, and was first deployed at Dallas-based Rave's North East Mall 18 location in Hurst, Texas, an 18-auditorium movie theater. Rave has since expanded the roll out of its digital signage network across the ...
Andrew Lloyd Webber's Love Never Dies Makes Its U.S. Debut Only In Movie ...
NCM operates NCM Media Networks, a leading integrated media company reaching US consumers in movie theaters, online and through mobile technology. The NCM Cinema Network and NCM Fathom present cinema advertising and events across the nation's largest ...
Hippodrome celebrates 30th anniversary
Guests clustered around tangy aromas of South African wines and sweet smells of tongol tuna salad as the Hippodrome State Theatre filled for its cinema's birthday celebration. The theater hosted the 30th anniversary of the Hippodrome Cinema on Saturday ...
Kia Motors Premieres Super Bowl Ad Across National CineMedia (NCM)'s Movie ...
To build anticipation for its Super Bowl spot's big screen debut, Kia will kick things off with 15-second teaser ads featuring Adriana Lima on TV and in movie theaters on Jan. 27. Kia's cinema advertising strategy is part of a fully integrated ...
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AdEx

I began making websites in 1995. Now I am the president of a full service Advertising Agency. We are very involved in social media marketing. I also own... more »

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