My Sample Cosmetology Shop

SquidooKimberly by SquidooKimberly
Last updated: 01/23/2012

Building lenses for hair salons, massage therapists, and more!

If you own or work at a hair or nail salon or spa, listen up! Using Squidoo lenses to promote your business, your services, and yourself could be the ticket to big recognition and big business.

This lens is put together with ideas you can use to create your own lens. Most of the content is geared towards sample text you can use, and notes used especially to describe the Squidoo process are in italics.

So kick back, have a view, then get busy setting up your OWN lens. I'm excited to see what you have in store!

Image courtesy of mackro and Creative Commons.

Come visit us!

M-T, F 9 AM - 5 PM
W-Th 9 AM - 7 PM
Sat 7 AM - 2 PM
Sunday by Appointment

Don't forget the basics

When you're building your lens, consider the basic things prospective clients would like to know:
  • How to find you. Provide a map and written directions with the Google Maps module. A photo of your storefront will make it easy to pick out your shop in a strip mall or busy Main Street.
  • How to get a hold of you, to schedule appointments and ask questions.
  • When you're available. Be sure to post hours for your shop.
  • What you do. Spend some time explaining your services, and remember that not everyone may know what "ear candling" or a "brazilian wax" are.
  • Who you are. Showing photos of your staff helps prospective customers feel comfortable about coming to visit. You can even have each employee create their own lens to show off photos of their work and client testimonials!

Our happy clients!

When it comes to services like nail art and hair design, your clients want to see photos before they take a risk on the real thing. The Flickr module is a great opportunity to show off your:

* bridal and prom up-dos
* kids haircuts
* photos of your studio
* photos of your staff

Learn more about using Flickr and adding your own images to your lens.
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Did you love the music you heard today?

Now you can purchase CDs of the same great music we play at our spa.

The Amazon module gives you a chance to sell products without having to carry the inventory in your store. Try the Cafepress and eBay modules, too!
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Psst! I have a secret for independent stylists!

Let me tell you a little know secret about hair stylists, massage therapists, and the gal who does your nails. Even though these people usually work for a larger salon, they absolutely need to be promoting themselves!

Are you one of these people? Especially if you work on commission, or only work when you have a client, or work for tips, you should be doing everything you can to promote yourself as an individual business person. Why? Clients of this nature can be very loyal, and if you ever leave, they'll be sure to go with you. Plus, by going the extra mile to draw in customers, your parent store will see how hard you work to build your business. You might be your own spa or salon owner someday!

I don't know if this big guy has his own lens yet, but the photo is courtesy of w00kie and Creative Commons.

Tell us about your spa experience and say hi!

The guestbook gives your happy customers a place to talk about how great your services are. Be sure to put your Squidoo URL on your business cards or flyers so people can find your lenses.

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This SquidooHQ page written by

SquidooKimberly

I'm Kimberly, your Community Organizer on Squidoo. These official lenses will help you be more successful on your favorite internet service - Squidoo!... more »

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