Barack Obama Election Website Lessons - Power Persuasion Tips - Interesting Facts and Information about Barack Obama

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Learning from the Barack Obama Election Website

Eight lessons from the Barack Obama Election Website you can apply immediately to any campaign website from a PTA campaign upwards.

Also: Power Persuasion Tips plus interesting facts and information about Barack Obama

Amazing Indication of Obama's coming place in American History 

Barack Obama is not yet President. Yet a signed copy of "Dreams from My Father" was on sale on Amazon for $995.00,

See the link to the book below - Scroll down.

The signed copy must be a much sought after collector's item. My guess is that acquiring the signed copy will also be a very wise investment, which will appreciate in value very fast. Is $995.00 expensive? Probably not if we consider that Obama is likely to go down as one of the most important people in American history and in world history considering the current tragic racial divides. The hopes of millions are resting on his shoulders.

The signed copy has probably been sold by now. Out of interest click on the link and see. Scroll Down.

PS It appears that as I was putting this information on the site this morning (1st December 2008), the price jumped on Amazon from $995.00 to $2485.00.

Mind boggling!

Dreams From My Father - A Story of Race and Inheritance

Amazon Price: (as of 07/06/2009) Buy Now
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The Barack Obama Website Address 

To go to the Barack Obama Website, Click Here!. Remember that the website is dynamic and will change.

Power Persuasion Tips - A Fresh Tip Each Week 

Learning the Art of Persuasion from leaders in communication like Barack Obama. You can use and apply these tips immediately.

Weekly Power Persuasion Tip #2 26th November 2008

Don't overlook the obvious!

People are not likely to be persuaded by someone who always has an unpleasant expression on their face.

Remember to smile. Obama often smiles - even when fairly unpleasant things are said about him during debates. Obama's general expression is one of pleasant firmness.

Caution: Obama looks calmly confident because he genuinely believes in his cause.

Practical application: Make sure you believe in your cause before you embark on a campaign of persuasion about anything. If you don't, your hypocricy show immediately!

Full Tip with practical advice on using the tip immediately.

To Tips Archive.

Barack Obama: Interesting Facts and Information 

#2: Obama is to get Web Feedback on his Agenda for Change

26 November 2008

Powerful online actors are mobilising thenselves to help Obama to define his agenda for change and to make sure the public get the chance to have their say. To find out more:
Click Here.

26 November 2008

Archive of interesting facts and developments.

Obama: The Historic Campaign in Photographs 

Obama: The Historic Campaign in Photographs

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Used Price: $6.58

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Lesson #1: Communicate on a person to person level 

Make your website a personal message.

Write in the first person.

Obama does this on almost every page of his website: "I'm asking you to believe ...."

Use handwriting script. On the Homepage Obama has written "Thank You" in longhand. The message comes over as a personal thank you note from a friend.

The Audacity of Hope 

The Audacity of Hope: Thoughts on Reclaiming the American Dream

Amazon Price: $16.50 (as of 07/06/2009) Buy Now
List Price: $25.00
Used Price: $0.81

Time President Obama: The Path To The White House 

Time President Obama: The Path to The White House

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Lesson #2: Set up a blog 

A blog helps you deliver your message on a very personal level.

It also provides an opportunity for additional information and feed back.

Obama has a blog on the Home Page. Links to the blog are all over the website.

Obama's blog communicates in a very powerful personal way, so can you.

Lesson #3: Be Appreciative 

Always say "thank you" when this is due.

Never take your supporters support for granted.

Obama goes to great lengths to thank his supporters for victory. The words "THANK YOU" are in the heading on almost every page of the website.

Obama's says "thank you" in many other ways all over the website.

Do the same.

Dreams From My Father 

Dreams from My Father: A Story of Race and Inheritance

Amazon Price: $10.17 (as of 07/06/2009) Buy Now
List Price: $14.95
Used Price: $4.98

Lesson #4: Introduce your top team as real persons 

Introduce your team on the website as real persons and you will establish a strong relationship between the team and your supporters.

The Obama team is: Barack Obama, Michelle Obama, Joe Biden and Jill Biden.

After reading the introduction to the Obama team, I wanted to meet each one personally.

Lesson #5: State issues clearly and show where you stand. Explain your plans. 

The way Obama deals with issues on the website brilliant and very instructive.

First, Obama sets out the problem.

Second, Obama explains his and Joe Biden's plan to deal with the problem.

Third, Obama records, where applicable, how he succeeded deal with the same type of problem in the past.

Lastly, Obama asks for feedback asking people to speak their mind and so help set policy. Obama provides a very easy feedback form to send back over the internet.

You will definitely benefit from dealing with issues this way on your website.

Remember: Three Ps and an F

Problem
Plan
Previous experience
&
Feedback

Change We Can Believe In 

Change We Can Believe In: Barack Obama's Plan to Renew America's Promise

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Used Price: $3.18

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The American Journey of Barack Obama 

The American Journey of Barack Obama

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Lesson #6: Use plenty of pictures and videos 

"A picture is worth a thousand words".

In this internet age we should add "and a video is worth a million words"?

Obama's website is full of useful, informative and helpful videos. Do the same on your website.

Use You Tube. Obama uses it. It is easy to use, effective and powerful.

Lesson #7: Establish a strong presence in internet communities 

This is where you can strongly personalize you relationship with your supporters.

Join plenty of web communities.

Obama joined many of these communities.

Almost every page of the website has a list of them under the heading "OBAMA EVERYWHERE".

As an example of how well Obama participates in these communities, go to the website and under OBAMA EVERYWHERE click on Facebook. What a lesson in community participation!

Lesson 8#: Give your supporters online tools to help them 

Obama gets first prize here.

On his website are online tools that his supporters can use to quickly set up their own individual website to help them manage their contribution to the campaign.

It is under MY.BARACKOBAMA.COM on most of the pages.

To go to MY.BARACKOBAMA.COM, Click Here.

You will find a link to a You Tube Video with a great explanation on how the tools can be used.

Use a similar concept on your site.

Yes We Can 

Yes We Can: Barack Obama's History-Making Presidential Campaign

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Used Price: $5.36

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Barack Obama Links 

Wikipedia analysing Obama's Victory Speech
The Wikipedia article explains how the speech was full of rich, relevant references e.g. to John F. Kennedy, Abraham Lincon and Martin Luther King. Jr.. The article highlights the issues dealt with in the speech. Special reference is made to Ann Nixon Cooper, a 106-year-old resident of Atlanta, Georgia.
Online Actors help Obama
"Feedback is the breakfast of champions". Find out how powerful online actors are mobilising to help Obama with his agenda for change and to make sure that the public voice is heard.

Books on Barack Obama 

Dreams from My Father: A Story of Race and Inheritance

Amazon Price: (as of 07/06/2009) Buy Now

The Audacity of Hope: Thoughts on Reclaiming the American Dream (Vintage)

Amazon Price: $7.99 (as of 07/06/2009) Buy Now

Obama's BlackBerry

Amazon Price: $10.97 (as of 07/06/2009) Buy Now

The American Journey of Barack Obama

Amazon Price: $16.49 (as of 07/06/2009) Buy Now

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