Constant changing for the better!
Change is the only constant thing in this world. The word implies non permanent or temporary, as we do this every time we think and feel that it is necessary. This lens of mine will try to discuss, on my own understanding about the word "change" and how will i be able to relate it to the words "online" and "marketing".
The Evolution of Marketing
just an overview of how things have reached what they are today
Generations have their distinction when it comes to business marketing. 1900s to mid 1950s, Production orientation era was the first marketing strategy adapted. It focuses primarily with production, manufacturing and efficiency issues. Surprisingly, some companies still use this at present. Costumer orientation is the trend today. It is anticipating the customers' needs and continuously developing the operations in relation to the needs, expectations and feedback they give.Marketing evolved as years goes by, there have been so many changes with the way businesses were. And as science progresses so as the technology. Technology have gone far than we could imagine. And it will continue to go further to provide the world convenience.
When the internet was 1st introduced, its main use was to exchange communication of two parties. Now, it is widely used by people for exchanging communication but its not limited to that, it has extended its purpose to business, information, and socialization.
Marketing on the other hand is a form of business that targets the needs of people, and people in return will target businessmens' needs. Internet is a fast-paced technology, and marketing will be best if it is done as fast as possible. And so we call it 'online marketing'.
It is widely used by businessman nowadays. With its fast dissemination of information, products/services posted online will most likely be marketable than using typical adverts. Bulk Email Online Marketing is just one of the example of online marketing. It is a form of business online that advertises their services/ products online by sending it to peoples' e-mail addresses. One thing that makes this business unsuccessful is that people might think that it is a form of spam.
Online Marketing Firm, another form of online marketing that promotes their products or services online to gain sales. They do this through advertisement using word or multi-media, same with the preceded online-business just that, on the latter it does not send promotions/adverts on emails.
Saying all these things about online marketing and how they work we need to ask how do they gain from it? or How do they generate money with their product sold or with services availed online? Online Marketing pay is how they call it. Banks have extended their services online by the use of credit cards,atm and remittances or direct payment via deposits to bank accounts.
By the advancement of technology, everything in possible with just one click from our indexes. Build communities and businesses online! Enjoy the convenience of being ONLINE!
Internet marketing
Online Marketing
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