Add an Opt In Form to Your Lens

An OptinOutPost is a smart container for a squeeze page. It acts like an integral part of whichever page called it.

An OptinOutPost optinizes (or optinises in UK English) a Squidoo lens, a HubPage, a hosted blog, a forum signature, etc.

To 'optinize' something is to imbue it with opt in list building capabilities.

The best way to understand OptinOutPost is to see it in action.

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First of all, have you seen how closing the OptinOutPost brings you straight back to your lens?

You see, you invest so much of your energy, time and creativity to come up with a quality lens. Then you place a hyperlink in the introduction.

Well, the moment your visitor clicks the link, you have lost them. They are gone, maybe forever, especially if you don't direct them to a squeeze page first.

OptinOutPost makes sure you will hang on to your valued visitor as long as possible by limiting the number of external links. The only link on an OptinOutPost that points to the outside is the 'Close'.

When the 'Close' is clicked, it takes the visitor straight back to where he or she was unless the lensmaster has specified a preferred destination.

This ensures that your visitor, whom you have struggled hard to drive to your lens, gets to read your content as you intended and responds to your call to action as you hope.

If you have been trying to add list-building capabilities to your lens, then this is surely what you have been looking for.

Invoke OptinOutPost from Anywhere

If you know HTML, you can see that the image above represents the link http://www.optinoutpost.com/example/lens/caller.php?n

If you insert this link in your hubpage, lens or blog, the OptinOutPost will behave as if it belongs to your hubpage, lens or blog.

Just one word before you go off to experiment.

Notice the ?n at the end of the link. That is needed only if you place the link in an environment which automatically opens links in new windows. Here on Squidoo, you can go into the dashboard and set up how llinks should open, new window or same window. By default, a link will launch a new window.

In other places, the default setting is different. Hubpages, Blogger blogs, WordPress.com blogs, all open in the same window. Therefore, they do not need the ?n request variable.

The variable is needed to tell OptinOutPost to close the new window in which it has been opened.

So, start by determining how windows open, then add or leave out the variable depending on whether they open in a new or the same window.