Persuasion: Difference Between Persuasion and Manipulation
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Learn the Difference Between Persuasion and Manipulation
Did you know that there really is a difference between persuasion and manipulation?
People often think that they are persuading when in fact they are actually manipulating. There is a very real difference. Although manipulation is a type of persuasion it is only temporary and it is not a lasting agreement.
What's The Difference
The American Heritage Dictionary definition of manipulation, "Shrewd or devious management, especially for one's own advantage" is most fitting when discussing the difference between persuasion and manipulation.
Wikipedia describes persuasion as form of social influence.
In manipulation the only person who benefits long term is the manipulator.
Now look at the definition of the word persuade:"to induce to undertake a course of action or embrace a point of view by means of argument, reasoning, or entreaty."
With persuasion, there is the opportunity for two people to come together on an opinion that is mutually beneficial.
Wikipedia describes persuasion as form of social influence.
In manipulation the only person who benefits long term is the manipulator.
Now look at the definition of the word persuade:"to induce to undertake a course of action or embrace a point of view by means of argument, reasoning, or entreaty."
With persuasion, there is the opportunity for two people to come together on an opinion that is mutually beneficial.
Manipulation Does Not Work in The Long Run
Manipulation does not work in the long run because there can be no ongoing trust or relationship with the manipulator.Deceptions are ultimately exposed and incongruence is observed and reconciled. Many times legal action of one form or another results. So the manipulators must find another target where word of mouth reputation won't catch up or be exposed at such a high level they lose all creditability.
Unfortunately, many people go on to be manipulated again because the perceived value of what they may receive is higher than the pain of being manipulated. Ultimately the pattern continues, not because they don't recognize the manipulator, but because the risk/potential reward ratio is high enough to outweigh critical thinking on the issue.
The Definable Element
Intent is the only clearly definable element that separates manipulation from persuasion.
Manipulation is inwardly focused on the outcome for the person doing the manipulation.
Persuasion is externally focused on developing a win-win outcome where everyone's needs are met.
Manipulation is nearly always inappropriate in any situation, particularly in business and sales situations. If you want to earn a significant income and have a long career you'll always avoid manipulation.
Manipulation is inwardly focused on the outcome for the person doing the manipulation.
Persuasion is externally focused on developing a win-win outcome where everyone's needs are met.
Manipulation is nearly always inappropriate in any situation, particularly in business and sales situations. If you want to earn a significant income and have a long career you'll always avoid manipulation.
Remember that short-term success will never lead to long-term success when it comes to influencing people. The world is too small. Manipulators are always discovered.
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Other Helpful Links on Persuasion
- Selling and Sales Training for Entrepreneurs with Persuasion Expert Dave Lakhani
- Watch this video with Dave Lakhani as he leads over 1000 Entrepreneurs, Multi Level Marketers and sales people through persuasion training for sales and marketing
- Persuasive Advertisers Create Powerful Beliefs
- To be an effective persuasive advertiser and be successful long term, a primary goal becomes persuading people from being convinced to being ardent believers.The goal of the persuasive advertiser is to create converts, using effective persuasive advertising, who will not only change ...
- Subliminal Persuasion - Trust and Authority
- Humans are, in general, eager to trust experts and voluntarily respect authority. To create a subliminally persuasive tactic, you need to create trust in your target market. As an example, picture yourself...
- How To Develop The Best Persuasion Techniques Ever
- When you set out to develop your best persuasion techniques and persuade in person, you need to develop a relationship so people will accept whatever ideas you present as being correct even if they disagree with you.
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Persuasion: The Art of Getting What You Want
Amazon Price: $18.45 (as of 11/09/2009) 
Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know
Amazon Price: $16.47 (as of 11/09/2009)
How To Sell When Nobody's Buying: (And How to Sell Even More When They Are)
Amazon Price: $15.61 (as of 11/09/2009)
Power of An Hour: Business and Life Mastery in One Hour A Week
Amazon Price: $16.47 (as of 11/09/2009)
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Dave Lakhani is the President of Bold Approach, Inc., the nation's first Business Acceleration Strategy firm. A business acceleration strategy firm is...
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