Pet business marketing!

Whether you are just starting out or you have an existing pet business that needs help with marketing, we've got the experience, talent, motivation and energy to get you to the next level.

Pawsible Marketing is a marketing firm whose principal, Leslie May, has over 20 years of marketing experience in the areas of:

• marketing planning and strategy
• brand development
• corporate marketing direction
• online marketing
• viral marketing
  
• blogging
• social networking
• public and media relations
• websites
  
• corporate communications programs
• advertising
  
• cause marketing
• new product launches
• sales and advertising collateral development
• case studies
• freelance writing
• lead generation
  
• trade shows, events
  
• and more.

Our core focus and specialty is helping you further your marketing efforts to grow sales and revenue.

Contact us today to learn more about how we can help your company stand out from the competition.

Pawsible Marketing has been named to Entrepreneur Magazine's list of "100 Brilliant Ideas" for 2010.

The cover story for the June 2010 issue of Entrepreneur recognizes "brilliant" companies in categories ranging from mobile technology and outsourcing to fitness and pets.

Co-authors Kara Ohngren and Jennifer Wang examined 10 business areas that are growing fast and found companies in each of the categories that "bring jaw-dropping ingenuity to the table. A bold concept perfectly in sync with the moment: It's what great companies are built on. It's what shapes the future. It's entrepreneurship at its best."

Pawsible Marketing was also featured in a recent Entrepreneur.com article, "10 Ways to Build Your Personal Brand." Author Lydia Dishman explored 10 business owners who have managed to navigate the rough waters of personal and professional branding to emerge with winning concepts.

"When it comes to starting and growing a business, there's one kind of equity that can't be measured in dollars: brand equity. It has nothing to do with cash on hand, real estate, inventory or any other tangible assets, but it's more important for the health and sustainability of the enterprise than any of them. A strong personal brand that dovetails seamlessly with a business has the power to turn customers' perception into profits. This is most important for entrepreneurs who often start businesses with nothing more than an idea and a firm handshake," shared Dishman.

"What an honor to be selected by the Entrepreneur editorial staff as one of the most brilliant business ideas for 2010, as well as singled out for our personal branding success," said Leslie May, founder of Pawsible Marketing. "Every day I feel fortunate that through our company's marketing efforts and guidance, I am able to assist and inspire other pet business owners to help build their businesses and further our collective passion for enhancing the special bond between humans and our four-legged friends," shared May.

Leslie May, founder of Pawsible Marketing was a successful veteran marketer who began her own consulting business in 2002. Her love of animals - and growing menagerie of cats and dogs - was the inspiration to take her firm into a branded niche service exclusively to help owners of pet-related businesses with all their marketing needs.

Pawsible Marketing has since spawned several other growing concerns, including Johann the Dog (an online portal offering toys and products for agility training), Raise a Green Dog (presenting tips and products for raising environmentally friendly and healthy dogs), and Rescue Me (helping lost pets find their furever home), each focused on a different aspect of serving those beloved furry friends.
About Pawsible Marketing

The online version of the Entrepreneur magazine June cover story, "Entrepreneur's Annual 100 Brilliant Ideas," can be viewed here.

We know running a business is a lot of work. And we know you are busy! Why not have someone with the experience and knowledge of your market help you accomplish your tasks and goals; and give you the tools you need to be successful?

Perhaps you are just starting out and need some advice. Or you've been in business for awhile and want to expand. We can help you. From pet product manufacturers, online pet stores, doggy daycares, and grooming businesses, to pet sitting businesses, pet photography, and boarding facilities - we've got great ideas for any type of business related to pets.

And we can help you implement these great ideas through marketing strategy and development, advertising, promotions, events, online marketing, viral marketing, blogging, collateral materials, social media, community involvement and much, much more.

Our fees are very reasonable and affordable. We know running a small to medium sized business is tough - we've been there. So we've put together special rates because we love animals, know that you do as well, and we want to help you get a leg up to be the most successful you can be.

What are some of the types of marketing tactics we can help you with? What are some of the types of marketing tactics we can help you with? Here are just a few examples:

• Formulate the most effective marketing strategy and plan possible to help you make the most of your marketing dollar.


• Social networking is the latest thing - learn how you can utilize the power of social networking to grow your business and build your brand.


• Discover how blogging can increase your client retention, build your business, earn more money and keep your clients coming back.


• Learn how getting involved in your local pet community can increase your business.


• Local and national events are well worth your time and effort, but they need to be done right. We can help you maximize your events.


• Communication is key to keeping your clients interested. There are many forms of communication, learn the right ones specifically for your business.


• Are you confused about the next steps you need to do to build your business? We have the knowledge and the expertise to help you make the right marketing decisions going forward.


• Advertising can be very affective. Learning the right way and the right publications (online or print) can make a big difference in maximizing your advertising dollar.


• Direct mail? It doesn't have to be expensive, but it does have to be effective. Talk to us to find out how you can implement a more successful direct mail campaign.


• Targeting your specific audience can be tricky. Discover specific ways to market to your clientele, effectively and efficiently.


• Do you need a brochure or website? Are you launching a new product? We can help you save time and money by helping you decide and implement tactics targeted for your particular market - getting it right the first time.


• Creating a brand to help you stand out from your competition is key. Learn how you can build your brand to create loyalty, increase sales, educate your clientele, and increase retention.
  

If you are unsure of how to proceed in taking your marketing to the next level, we have special consultation packages that would be of great help to you in focusing you marketing efforts.

And if you need assistance in implementing any marketing tactics, we can help you do that too, through a very reasonable rate. Once we know more about your marketing project, we can quote you a package price that is sure to fit within your budget.

Contact us today for more information to learn how we can help you and your business be pawsitively successful!

Leslie May, president of Pawsible Marketing is featured along with nine other entrepreneurs on Entrepreneur Magazine's Entrepreneur.com, talking about branding in the article, "10 Branding Successes (and How They Did It)"

Click here to view the article, and learn some great tips from some very successful entrepreneurs. As the article says..."no matter what industry you're in, a strong identity will help you stand out with customers."

Leslie May, founder of Pawsible Marketing was a successful veteran marketer who began her own consulting business in 2002. Her love of animals - and growing menagerie of cats and dogs - was the inspiration to take her firm into a branded niche service exclusively to help owners of pet-related businesses with all their marketing needs.

With 20+ years in marketing, Pawsible Marketing grew out several other growing endeavors, including Johann the Dog (an online portal offering toys and products for active, sporting and agility dogs), Raise a Green Dog (presenting tips and products for raising environmentally friendly and healthy dogs), and Rescue Me (helping lost pets find their furever home), each focused on a different aspect of serving those beloved furry friends.

With branding as per passion, Leslie was featured Entrepreneur Magazine's Entrepreneur.com, article, "10 Branding Successes (and How They Did It)." And in 2010, Pawsible Marketing was listed as one of Entrepreneur Magazine's 100 Brilliant Ideas.

Leslie is frequently sought after as an expert in pet business marketing and has been featured in articles in Pet Business Magazine, Pet Style News, Pet Product News International, Entrepreneur Magazine, and more. Leslie also is author and contributor to a variety of articles relating to raising a green dog that have appeared in Dog Sport Magazine, United States Dog Agility Association, Dogster.com, Dog Fancy, Dog World and in other books and publications.

Sharing her life with two dogs, Johann and Gracie, and two cats, Wolfie and Wiggy, Leslie lives in a cabin in the Mountains of NE Georgia. In her spare time, she enjoys hiking with her dogs, and competing and training in dog agility.