Point of Purchase (POP) Displays

1. Get your target audience's attention.
Make your product stand out from the crowd by presenting your brand on POP stands. A great merchandising display will accentuate your product's value and improve your margins.

2. Integrate product information into your POP display.
Create signs and graphics that inform as well as draw attention to your product. Retailers often use brochure holders, LCD screens, or digital touch pads to deliver more information that will help the customer understand the product's attributes.

3. Find creative ways to differentiate featured products.
Design your retail space and find clever positioning solutions for your POP displays. Product placement can persuade customers to purchase additional items or to look at higher value products without consciously searching. Retail signs are a great way to do this when floorspace is limited.

4. Keep it uniform.
Plan for a simple, branded, and uniform POP display roll out. If you'd like to display your product in a variety of formats make sure you keep the brand message consistent. This is best done with a well-designed family of Point of Purchase displays.

5. Keep an eye on the competition.
Look around and analyze the means your direct competitor is using to drive sales. What are they doing differently? Can you find more creative solutions?

6. Do your homework.
It's worth your time to research designers and manufacturers in the POP display industry. Look at various point-of-sale display designs to get inspiration for your roll out. Ask potential partners for their insight and advice. POP displays aren't just a cost center, they are an opportunity to sell more and engage new customers. Choose a partner with a great track record, industry specific expertise, outstanding design talent, and proven problem solving skills.

7. Discuss your program with the experts.
Explain your particular program and needs, and come up with your ideal POP displays solution. Think through details including the costs and plans from delivery through installation of your program.

Wood Retail Clothing Fixture
$380.00

24" x 60" High

This 2 sided tower slatwall merchandiser is ideal for hanging products. The standard, solid maple, rack includes sign board and casters. It can also be customized with a variety of accessories.

SKU: CR24-2S-TSM




Flexible Multi Product Merchandisder
$263.20

20" x 73" High

This multi-product LINK display can be modified to merchandise a variety of products including sunglasses, caps, shelf items, and pegged items. It features heavy-duty steel brackets, and a cherry laminate base and top.

SKU: MPM-120XP9

Alternative Gondola Display

This gondola display for Petco's line of pet apparel features an expandable frame, straight & curved hangbars, waterfall & scanner hook accessories, MDF top panels, and header graphics.









Mobile Floor Display

This economical, durable, and high capacity floor display accommodates a wide range of products of different shapes and sizes, while reinforcing the DeWalt brand.

Wood Display Racks
Wood Store Fixtures
Slatwall Display Fixtures
Slatwall Fixtures
Sunglass Display Racks
Sunglass Fixtures

Niche Blogs
Displays for Sunglasses
Displays for Clothing
Displays for Hats and Caps
Slatwall Display
Wooden Displays
POP Retail Displays
Displays for Shoes