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Graphic Trade Show Displays Options

jjcai2000 by jjcai2000

There are more possibilities than you might think!

When it comes to trade show displays with graphics, many managers, marketers, and business owners are wary of investing in a look that might not represent them on a long-term basis. When an organization sees or anticipates new product roll-outs, planned relocations, or continually-updated statistics, it just doesn't make sense to spend money on something that will need to be completely replaced.

It is, however, possible to purchase a new display with impressive graphics and plan for it to not only be useable, but useful enough to become the cornerstone of your trade show booth display for years to come. The key to this versatility is interchangable partial graphics.

Velcro-Adhered Graphic Panels

Most trade show staffers are going to be familiar with the concept of velcro graphics. A backdrop display with velcro-receptive fabric is quickly updated by replacing one or more small panels with information relevant to a particular show or featured product. Pricing replacement graphics like these figures by square foot and offers the ability to use any combination or arrangement of graphics on your trade show display.

This is a very traditional and effective way to update graphics, but it is surprisingly not always the most cost-effective option.

Full Mural Graphic Panels

The more professional look for a pop-up display, full mural panels present a seamless graphic from end to end for maximum area and maximum impact. Because of their look, many trade show marketers assume the costs involved would outweigh the visual benefits. For the amount of graphic area involved, however, full mural graphics are actually more cost effective than velcro-attached panels.

Beyond that, replacing partial graphics is an option here, too. This display, for example, features a strip of project photos on just one of the six panels (far right). That means that each of those photos can be replaced and printed onto a replacement panel. As easy as that, the display has been refreshed and updated without a major re-investment.

More Graphics, More Attention

It's a fact that more graphics on your trade show display will quickly garner more attention than simple leaflets or posters, but there's no reason that price will get in the way of a professionally-printed display. For more information on graphics and popular trade show displays, check out the links below.

Trade Show Display Resources

Trade Show Displays, Inc.
Popular trade show displays, graphics, and information.
Pop-up Displays
The most popular trade show display.
Learn about Retractable Banner Displays
Retractable banner displays are have become a very popular display used around the globe. For those of you new to the scene, here is some of the details on what makes them such a great deal.
Learn about "Pop Up" Trade Show Displays
In trade show circles, many exhibitors believe that "bigger is better." However, many more are realizing the advantages of portable trade show displays: saving time and saving money without sacrificing visual appeal or a professional presentation.

Guestbook Comments

  • governmentcontracts Nov 17, 2011 @ 4:31 pm | delete
    Full mural graphics really make my presnetations pop!
  • rein0354 Sep 23, 2011 @ 10:17 am | delete
    Never really thought about it that way! One panel for show-specific material. Makes sense!
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jjcai2000

Factory Direct, UNBEATABLE prices! Trade Show Displays, Inc. (DoTradeshow) has been a manufacturer of trade show displays since 1995. Check out trade show... more »

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