Press Release Marketing Tips and Software Recommendations
This lens has been created by the great people at JV-Web.com - the Joint Venture marketing resource...
Press Release distribution is one of the most effective and LOW-Cost marketing methods around.
No other tactic lets you piggy-back on the BIGGEST publishers in your industry for free. And all you've got to do in order to harness (and "borrow") this massive amount of exposure - for free - is write a compelling news story - and then get it out there!
This Lens is all about the "getting it out there" part...
The BEST Tool For Broadcasting Press Releases...
How to save tons of time by doing more of what's been proven to work in a FRACTION of the time...
If your news release is relevant, thought-provoking and actually news-worthy, you could be getting a TON of traffic and exposure for your business that you couldn't even pay for with a massive advertising budget...
But in order to maximize your chances of getting "picked up" - both by the media AND by search engines like Google that quickly index press releases distributed by authority PR networks - you need to be submitting to every major site.
And that can be downright time-consuming...
However, that's where Press Equalizer comes in. I use this software all the time to blast out my press releases to EVERY MAJOR PR site that actually matters in terms of reach, exposure and search engine authority.
All I do is use their fast-action templates to quickly cook up a super-compelling press release (takes anywhere from 7 minutes to 30 minutes), enter it into the system, and then press "submit".
And Press Equalizer submits that release to every major PR network in a matter of minutes - saving me HOURS of work doing it manually...
Press releases are POWERFUL, folks.
It was actually one of my partners that used this software months ago when we were promoting a new social network that we'd launched - and as a result of just TWO press releases submitted through using this software, we:
* Got published in over 12 high-profile websites
* Got published in TWO print magazines
* Built a membership base of 750 members in just 3 months!
* Generated TONS of life-long, high quality, high-PR one way links as a result of all the "buzz" that the PRs generated - as well as the links in the actual press release itself...
(One link even came from a page with a Google PR of 7!)
It was safe to say that that SINGLE experience with using Press Equalizer alone was worth at least ten times what my partner had paid for it...
Check it out right now - and start accelerating YOUR traffic, starting today:
Give Your Traffic a MAJOR "Push-Button" Boost with Press Equalizer
The Best Press Release Software Tools
- Press Equalizer - Mass PR Submission Tool
- Save countless hours by using a "one-touch" Press Release submission tool that you only pay for ONCE EVER. (And it's a joke of an entry price, considering that you can blast out TONS of press releases every month if you'd like...) Use it to give your traffic an INSTANT boost, and improve search engine rankings as well...
- Press Release FIRE!!!
- Brand New DEFINITIVE Guide On Ranking Better Than #1 In Google In Under 24 Hours! Developed by Brad Callen, SEO expert and creator of SEO Elite...
The Press Release Checklist - Start to Finish...
How to Pump Out One Traffic-Driving Press Release After the Next with EASE...
- Choose an Angle. Think about what YOU would read about if you were glancing at an industry magazine in your market. What sort of topic or "story" would catch your attention.
Hint: Use CONTROVERSY whenever possible for maximum exposure... - Write a Killer Headline. This needs to be a concise, heart-stopping headline that will send any journalist - and potential customer - into a frenzy of curiosity and EXCITEMENT. Be bold, be concise and don't be "salesy". Summarize the entire "punch" of your release in this one line.
Hint: This should include your main SEO keyword... - Write a Compelling Summary. This is basically a SHORT paragraph that expands a bit on the headline and gives the reader a GREAT reason to keep reading...
- Write a Compelling, To-The-Point News Release. Typically, this should consist of an INTRO paragraph, one or two MAIN paragraphs, and a CONCLUSION paragraph. Make your press release as long as it needs to be - but no longer...
Mention your site/page of interest URL within the body of the release somewhere, as well as at the bottom.
End your release with three hash marks: ### - DISTRIBUTE Your Release to the Masses - and Wait For the Traffic to Come Pouring In. The hard way to do this is to spend hours on every major PR distribution network submitting your release.
The SMART WAY to do this is to use Press Equalizer, so that you can literally bang out one traffic-driving press release after the next, without wasting HOURS of time going through the tedious submission process for each site...
Take advantage of their risk-free trial period and give it a shot today:
Press Equalizer >>
Top Business/Marketing Press Release Examples:
Use these press releases as an example for creating your own (pulled from 24-7 Press Release)
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