MLM Boom In 2009

Robert Fitzpatrick is an incredible entrepreneur, who travels the world and changes the lives of thousands of people every year. When I was first introduced to Rob Fitzpatrick I was told he was a rogue and a con man, so I nearly didn't invest in his opportunity. Luckily for me, the person who told me this was someone who expects something for nothing. I later found out that my friend invested in Robert Fitzpatrick's MLM deal and then proceeded to do absolutely nothing, when he didn't earn thousands he started a hate campaign, trying to bring down Rob Fitzpatrick and his company, to this day he is still bitter and twisted and simply ignores the fact that I have made thousands and thousands because of Rob Fitzpatrick.

I contacted my friend and said, 'why are you doing this', his reply was, 'it's a scam, I haven't made a penny!' I told him I had already made several thousand, but he wasn't having any of it and just about called me a liar without saying it.

I understand MLM and was involved with Amway for a time, I see multi level marketing as a great opportunity for anyone willing to put some effort in, but for those who want the magic bullet and earn a million without doing anything, MLM is not for them, stick to your day job and carry on dreaming, this world is for doers not dreamers.

John O'Mally

The purpose of this guide is to provide a step-by-step procedure for starting, operating and optimizing a MLM based business, and to do this without making serous mistakes along the way. There are volumes of books on this subject, so this guide will not attempt to "rehash" the "rose colored" views of these authors. Instead, this guide will show you a "lean, mean, cut-to-the-bone" quick and easy way to succeed in your business based upon the MLM MACHINE program. Also, you will be shown tips to use, tricks to be aware of, and traps to avoid.

Why Most People Fail In MLM

MLM is an explosive growth opportunity and it is here to stay. Like it or not! Let's review some MLM facts.

There appears to be thousands of MLM companies. Some of these MLM companies are well established multi million dollar companies, while most of them are not. Many people have become wealthy in MLM, but some of the would be MLM'ers never make it! Therefore, before we go blindly into MLM, let's analyze why some of the would-be MLM'ers don't survive. Let's bread down the problem in three categories.

1. MLM'er can't EFFECTIVELY recruit new members. 2. MLM'er can't keep his program going. It runs out of gas and dies a natural death. 3. MLM Company has serious problems. I believe that sums it up. Either the MLM'er can't get his program started, can't keep it going, or the MLM company itself goes "belly up."

Why New MLM'er Can't Effectively Recruit New Members?

1. The MLM Paradox According to Webster, the word "paradox" means, "something with seemingly contradictory qualities or phases." In MLM, there is a paradox that causes major confusion that must be understood and dealt with. Here is the problem. MLM companies by law cannot aggressively "push" the MLM opportunity as the main reason for joining their program. They must emphasize their products and services and explain the MLM opportunity as only a nice extra benefit. If they don't, all kinds of local, state and federal government officials will attack them. Therefore, they must be extremely careful about what their literature, advertising and promotional material states, what they say in meetings, etc. That is why we normally don't mention the MLM company name when we use examples in these reports. We do this just to avoid this kind of problem.

All MLM'ers are aware of the MLM "paradox" problem. Look, everyone knows, including the MLM companies and all the distributors, that the real reason that most people get involved with MLM is for the opportunity! Yet, the MLM literature and the MLM distributor cannot tell you this directly without crossing over the fine line of being illegal. In other words, it is illegal to promote a MLM company if the sole purpose is to earn profits by signing up new distributors with no regard to the usefulness of the product or service.

Where does this leave the new MLM distributor? Well, no one is officially allowed to tell him how to go out and aggressively recruit new members! Instead, he is always taught how to "promote" the product and then "as an after thought" explain the opportunity! All up standing MLM companies will follow this procedure.

TIP: Keep your lead generating methods separate from your MLM promotions. In other words, it is perfectly legal to promote an opportunity any way you want to as long as you don't tie this directly with a MLM company.

That means that you can write your own advertisements, etc. and generate all kinds of leads. But when it comes time to discuss a particular MLM company, then us the official MLM literature, guidelines, etc. when presenting that particular company, products, and opportunities. In that way, you are making a clear distinction between "lead generating" and promoting a particular "MLM company opportunity."

2. MLM Concepts Are Way Too Complicated

Whey most people are first exposed to their first MLM opportunity, they are over powered by the complexity and newness of MLM concepts and terms. They are confused with all those new terms such as "Network, Downline, Upline, Organization, Levels, etc." Then there is the specific MLM plan that is being presented that is always anything but simple. There is too much to absorb quickly. Then there is much suspicion. Is this a pyramid scheme? Is it legal? They have probably never heard of the MLM company that adds to the problem. They find it hard to believe that they can really make the kind of money being discussed. They probably suspect the MLM distributor. And on and on. Right? So what happens? In most cases, nothing! They simply don't sign up.

3. Potential MLM Member Can't Decide Which MLM Company To Join

Put yourself in his shoes. If he has been investigating MLM companies, he is sure to be confused with all those offers and different companies. If he can't decide, he just doesn't sign up with any MLM company! Does He?

TIP: There are literally thousands and thousands of MLM distributors who will jump at the chance to tell you which companies you should get into and promote. If you want more "advice" there are many books written by the "experts." Understand one thing, every book and magazine article that you read and everyone that you talk to will almost assuredly have a "vested interest." In other words, they are either openly or subtlety trying to get you to sign up in their program. They will be quick to explain that there are "golden rules" and guidelines to follow. Some will tell you to stay away from "grown floor" opportunities since they are too risky. Others, will explain that this is where the big money is. Some will explain why matrix MLM programs are better than others - and visa versa. Some will adamantly advise you to be active in only one MLM company - "be loyal" is their motto. Others, try to sign you up in multiple companies. Still others have put together "Downline Building Teams," and will invite you to join them. They do all the work (You simply send to them money). With all this "good" advise, what is correct?

I have noticed one thing about all these "good" advice sources. They never seem to ask me what my goals are.

What is it that I want? How in the world can someone give another person advice before he understands that the objectives are? What is it that you really want? When? How much can you afford to spend? How much risk are you willing to take? What MLM programs and products do you like? Before we even think about selecting a MLM company, let's review the real world about MLM companies and opportunities.

Most new MLM companies never make it through their 2nd year. This is because they are not properly financed, don't really have a good offering, or the federal (Fed's ) government shuts them down! The reason that the Fed's shut down some of these companies is that there is a lot of unscrupulous people in MLM, mailorder and in fact, all kinds of business.

MLM is no different from other companies that frankly have about the same survival length. New companies in any business, MLM or not, have a tough time getting through the first few years. The people that promote MLM companies never seem to get around to explaining the real facts to you. But you need to understand the dark side as well as the "rose colored glasses view." Sound scary? Well, it you were to invest $5,000 to $25,000 like some MLM companies would like you to do, yes it would be scary. The correct word is probably "foolish."

Now let's take these facts and see if there is really a low risk, high potential waiting for you.

So, back to the question, "How do You Select the Right MLM Company?" This is like asking, "What Stock should I buy?" Brokers, advisement firms, and the like will be quick to make their advice. Wouldn't they? And why not - they all earn a fat commission or other fees. do you think any of them really cares about you? And if they really believed in their own "advice", why don't they mortgage their homes and buy in themselves? The fact is,

"No one knows!" And that is true with MLM companies and buying stocks! A standard solution does exit however: diversify! Spread your investment around! Why put all your eggs into one basket?

1. Select your MLM programs from the "Highly Recommended" listing from reliable sources

2. Enroll into at least 2 or 3 MLM programs. There is no guarantee that any MLM program will survive, so let's not be naive about this. Safety is in numbers! They all won't go sour . . . at least at the same time. And in the mean time, you should be making money with the one or two companies that you're in.

3. Build your one core MLM company that is at least five years old and is the best one that you can find. Write for literature on our #1 ranking program. Consider our #2, #3, #4 and #5 "Highly Recommended" for diversification. Since some of these can be promoted easier and faster, you may want to vigorously promote these programs while you are building your slower, but stronger #1 program.

4. Get into MLM companies that you have total confidence in. There is nothing quite as frustrating as trying to promote a product or a company that you don't really believe in. Stick with the winners with a few years of success behind them!

5. Make sure that the MLM company(s) that you select have inexpensive literature that you can send by mail in a cost effective manner. This just makes good mailorder sense!

TRAP: Don't be a "MLM junkie" without a plan. Human nature is to entice you into many different exciting " ground floor" MLM opportunities. These can be fine, but you will lose your shirt if you don't have a coherent plan that makes sense. work this program and its offering to the fullest before you take off in other directions.

Here are a few problems some new MLMers have:

1. No Upline Support Once a person joins a new MLM program, he is vulnerable and needs a lot of help from something or someone. In many cases, his upline is not actively helping him for whatever reason. This happens a lot when the upline person is simply sponsoring as many

The Benefits of Multi-Level Marketing Programs
By Joseph Then Platinum Quality Author

Multi-level marketing offers a great opportunity. It allows participants to create a significant income by marketing and selling a product. Anyone with a knack for sales or a strong enough desire to develop quality marketing techniques can use multi-level marketing (MLM) programs as a way to produce enviable revenue without being forced to design, create and introduce a new product.

This fantastic opportunity, however, is only half of MLM's beauty. In addition to prospering from the sales participants create on their own, multi-level marketers can also create a downline of other sellers. The marketer receives a portion of the revenue produced by the sellers in his or her downline. Thus, MLM allows one to profit their own sales while simultaneously generating a passive revenue stream based on the marketing successes of the downline.

This two-pronged approach to income creation makes MLM programs uniquely attractive when compared to many traditional alternatives. However, there are other reasons to embrace the MLM model, particularly with respect to online MLM ventures.

MLM provides an equal opportunity to everyone. Whether you are already a talented sales professional or a work-at-home parent, looking for a new way to raise funds, MLM is accessible to you. It doesn't matter where you live, for instance. MLM online provides equal opportunity for those in the most bustling cities and those in the most isolated rural areas. Additionally, MLM programs don't suffer from the biases of the "real world." An online MLM participant can succeed regardless of appearance, gender, race or religious background. MLM truly is a level playing field.

Additionally, MLM can be a flexible way of earning an extra income. There is no time clock; your hours are set at your own discretion. You can make your MLM participation your primary income source or you can treat it as a part-time endeavor aimed at earning that "little extra" you always seem to need at the end of the month.

Multi-level marketing puts you in charge of your own business. The restrictive rules that so often govern the everyday workplace are replaced with a true freedom to pursue your goals in the manner you think best.

Considering the numerous benefits of MLM programs, it's no surprise that MLM is extremely popular. Thousands earn their living in the multi-level marketing industry selling products and recruiting powerful downlines that earn them incredible levels of passive income.

Joseph Then operates Sign ups company that helps thousands of online MLM marketers increase their downline for the past 5 years. They have served over 3,000 customers with over 50% as repeat customers. You can visit the site at Good MLM sign ups

Article Source: Ezine Articles Joseph Then