Great Books About Selling

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You can never learn enough

I've always been an avid reader, and I've been in sales for over 20 years. By combining my 2 great interests, I have filled an entire bookcase with books about selling and sales management.

Reading ther materials are not enoughj; you have to put the ideas into practice.
And reading them once is not enough; unlike a murder mystery you gain new insight and perspective every time you read them. In fact, I recently started to re-read the ones I first read 10 or 15 years ago!

This is not a comprehensive list, but I'm starting with my favorites and adding gradually. I invite you to leave a comment about YOUR favorite sales books...or your experiences with the books listed.

My personal favorites... 

While I love 98% of the books I read on selling techniques and self improvement, these are the ones that I feel had the most impact on my career.
Selling to VITO
VITO is the Very Important Top Officer.
The minute you stop trying to impress the 'purchasing agent' and instead put your efforts into reaching the CEO or COO and making your proposal a company wide enterprise....you are on the road exponential sales growth!
25 Habits of Highly Succcessful Sales People
I have the Audio version of this book, and I listen to it all the time. The advice is pointed, easy to understand and makes a TON of sense.
Million Dollar Habits
It's very easy to get 'comfortable'...to proscrastinate...to rest on your laurels.
Brian Tracy's book...in fact MOST of his books...remind you of the 'little things' that seperate the mega successful from the mega average!

Vote on YOUR Favorite Selling Books 

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes

Chet Holmes helps his clients blow away both the c more...0 points

The Sales Bible: The Ultimate Sales Resource, New Edition by Jeffrey Gitomer

The Sales Bible: The Ultimate Sales Resource, New Edition by Jeffrey Gitomer

Since its initial publication in 1994, Morrow's ha more...0 points

Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey Gitomer

Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey Gitomer

Sales master Jeffrey Gitomer has created a real-wo more...0 points

The 25 Sales Habits of Highly Successful Salespeople by Stephan Schiffman

The 25 Sales Habits of Highly Successful Salespeople by Stephan Schiffman

"Steve Schiffman is a great source of practic more...0 points

Great Selling Books on Amazon 

Little Red Book of Selling: 12.5 Principles of Sales Greatness

Amazon Price: $13.57 (as of 01/01/2010) Buy Now

Selling the Invisible: A Field Guide to Modern Marketing

Amazon Price: $15.61 (as of 01/01/2010) Buy Now

SPIN Selling

Amazon Price: $17.51 (as of 01/01/2010) Buy Now

Selling to Big Companies

Amazon Price: $10.85 (as of 01/01/2010) Buy Now

The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies

Amazon Price: $6.78 (as of 01/01/2010) Buy Now

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by Jefferson

I love innovative products that make a person more organized, big business...and any sport where 1 person hits another person.


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