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These are, in my opinion, the best books you can read if you are in sales, sales management or running a company.
This new best seller uses a baseball metaphor and effectively simplifies the selling process while giving sellers more powerful strategies and tactics for finding and closing business.
Amazon Price: $16.64 (as of 10/07/2008)
This book helps salespeople eliminate the weaknesses that hold them back until selling becomes, well, mindless.
Amazon Price: $12.42 (as of 10/07/2008)
Frank Bettger was one of the original sales gurus whose ideas are still relevent today.
Amazon Price: $11.20 (as of 10/07/2008)
Not a book on selling but a book on how to master anything and sales is certainly one of those professions requiring mastery.
Amazon Price: $11.20 (as of 10/07/2008)
If you ever find yourself struggling, wondering whether sales is right for you, read this book before you do anything else.
Amazon Price: (as of 10/07/2008)
The original self-development book that helps you alter the way you think to get better outcomes.
Amazon Price: $7.99 (as of 10/07/2008)
A classic, even 50 years later this book is still a must-read for its ability to get you thinking the right thoughts.
Amazon Price: (as of 10/07/2008)
Elmer is the sales expert who 70 years ago coined phrases like "sell the sizzle, not the steak" and "reverse selling".
Amazon Price: (as of 10/07/2008)
Excellent book for creating a successful integrated lead generation program - even if you don't have a complex sale.
Amazon Price: $16.47 (as of 10/07/2008)
Verne Harnish is the growth guy and every page in his great book is actionable.
What could be better than a management book based on the great game of baseball!
Right people in the right seats and the Hedgehog concept. Read why everyone has been talking about this book for years.
Importance of Evaluating people, systems and strategies.
A must read for any entrepreneur. Has all the basics presented in a very enjoyable manner.
Very enjoyable business book with some great ideas.
Tom's latest mantra is sell, sell, sell. So in the words of Nike, just Do It.
Stop competing and create your own market.
How to get a leg or two up on the other guy.
Enjoyable story that conveys the benefits of the big four obsessions.