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Sales Development and Competency

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Where Sales Exellence Begins

 

The latest views, tools, and tips for sales trainers, sales managers, and salespeople who want to follow strategic competency-based approaches to sales development and performance.

What is a competency? 

The dictionary defines a competency as a requisite skill, ability, or quality. The American Society for Training and Development (ASTD) defines a competency as a requisite behavior required for job success.

Competencies roll up into areas of expertise-the specialized knowledge and skills a job requires-and roles, which are groupings of targeted competencies.

Taken together, these combine to form a competency model.

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Recommended Sales Competency Books 

Creating In-House Sales Training and Development Programs: A Competency-Based Approach to Building Sales Ability

Amazon Price: $105.00 (as of 08/21/2008)

Sales Training (ASTD Trainer's Workshop) (ASTD Trainer's Workshop)

Amazon Price: $49.95 (as of 08/21/2008)

The Ultimate Sales Training Workshop: A Hands-On Guide for Managers (Sellingpower Library)

Amazon Price: $27.96 (as of 08/21/2008)

Achieve Sales Excellence: The 7 Customer Rules for Becoming the New Sales Professional

Amazon Price: $14.52 (as of 08/21/2008)

Recommendations 

Check out these links!

ASTD YouTube Channel
ASTD (American Society for Training & Development) is the world's largest association dedicated to workplace learning and performance professionals (including sales trainers)
Sales Competencies Blog
Help advance the cause for a system's approach to overcoming today's sales challenges!
ES Research Group
They don't offer sales training, they just review those who do.
Sales Benchmark Index
Sales Benchmarking Advisory Services

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Lambertb

About Lambertb

HI! I am Brian Lambert. I lead ASTD's sales development and performance initiative. In this role, I am responsible for creating content, tools, and resources that help individuals design and deliver sales training, manage and develop high performing sales talent, and improve salesperson performance. I have fifteen years of experience in all facets of sales and sales training, and is an internationally recognized expert on how to transform sales team systems, processes, and people.

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