Making Money from Selling Advertising Space in your eZine
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Selling eZine Advertising Space
If you would observe the company that delivers the daily paper to your doorstep for a business case study, you will come to learn that the newspaper publisher hires reporters, writers and other important staff to create the contents and deliver the papers to their readers.
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Investment?
In addition to the above mention, the publisher has to invest regularly in heavy duty machineries and tons of papers in printing tons of newspapers on a daily basis.And in order to ensure that the newspapers are delivered on time, the publisher appoints agents at every part of the covered territory.
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Money money money?
So, how does the newspaper company make money? It is obvious that selling a copy of the papers at less than a dollar would not even be able to even fund the operations.The answer? Selling advertising spaces! You have definitely seen lots of advertisements in the newspaper. The publisher simply sells advertising space in the papers to advertisers who want to leverage their advertising efforts on the paper's high readership.
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On the same analogy, you can make money the exact way from your newsletter: simply by selling advertising space to prospective advertisers!If your mailing list size exceeds 1,000 (5,000 is recommended) subscribers and beyond, you can start selling advertising space for say, $10.00 per sponsor ad.
Advertisers are Everywhere you look!
In this manner, you turn every issue you send out to your subscribers into a profit-pulling device. And since there is virtually no end to the stream of advertisers as products, services and businesses are cropping every single day in every industry imaginable, so are your money making opportunities. Email Marketing Software
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mlgreen8753
Jun 14, 2009 @ 10:47 pm | delete
- I personally choose not to sell advertising directly on my own site at this stage of the game. Instead I use Adsense, which is basically the same as selling advertising space only it eliminates the customer service aspect of advertising sales. Besides, people more and more people tend to be going the free advertising route with places like http://www.adwido.com, emerging left and right."
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mlgreen8753
Jun 14, 2009 @ 10:41 pm | delete
- I personally choose not to sell advertising directly on my own site at this stage of the game. Instead I use Adsense, which is basically the same as selling advertising space only it eliminates the customer service aspect of advertising sales. Besides, people more and more people tend to be going the free advertising route with places like
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Steve-SEO-UK
Jan 16, 2009 @ 4:51 am | delete
- Many thanks for an informative Lens,
Steve
Types of advertising techniques that really work!
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moneyman17 Jul 26, 2008 @ 11:55 am | delete
- Your tips certainly are top-notch. so i want to Invite you to visit and submit your articles to
Article Search Engine also visit my lens
Article Marketing
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Toresa
Jan 9, 2008 @ 6:37 am | delete
- Great lens with tons of useful information...every business should have one
I've just added a new lens called Audiobook Advertising,http://www.squidoo.com
/audiobookads
I'd love to get your opinion in my guestbook..., it may interest your business
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