3 SEO Strategy Tips

SEO is short for "search engine optimization." To have your site optimized for the search engines means to attempt to have top placement in the results pages whenever a specific keyword is typed into the query box.

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Link Popularity

Spider-driven search engines use robots to spider Web sites across the Internet by traveling through links from web page to web page. A Web site's score or placement within a spider driven search engine is derived from hundreds of variables such as, link popularity, click popularity, keyword density, Web site themes and more.

Google is the most popular spider-driven search engine. Its database currently has about 4 billion pages indexed and is known for finding the most relevant information. When Google spiders the Web, it finds sites by traveling through links. The more sites that link to you, the more important the engines believe your content to be. You should focus on getting many important sites to link to your site. You can do this in many ways: submit to online directories, exchange links with business partners and industry-related sites, or participate in Link Building.

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Related Pages

SEO Strategy Tips: SEO Strategy Tips
Search engine optimization blog: Search engine optimization blog

Page Content

Search engine spiders can only spider through text. They will use the content on your site to determine what your site is about, which in turn will help to decide how highly your site will be ranked for specific keyword phrases when visitors type them into the search engines. For this reason, keyword research is critical to obtaining natural search engine placement and should be at the top of your list when mapping out your SEO strategy.

You will need to know how many people are searching for your keyword phrases and what kind of competition you are facing when attempting to obtain a top spot in the search results. Keyword research, text writing, submissions and site analysis are all included with our search engine optimization packages.

Google News

CEO of SEO Traffic Search Announces its Launch as a SEO Company: SEO Traffic Search is a hub where originality blends with preeminence of first-rate technology with the intention of optimizing your website in the international internet market, established in May, 2012 at Vikaspuri, New Delhi.
Digital Marketing Firm Slingshot SEO to Exhibit at Three Key National Conferences: INDIANAPOLIS, IN, Jun 04, 2012 (MARKETWIRE via COMTEX) -- Slingshot SEO, the innovative firm delivering digital relevance for deserving brands, will be exhibiting at three leading national trade shows next week. "As Slingshot SEO moves from a regional ...
SEO-Company-Services.com Expands Services to Include Local SEO Copywriting: We have found that SEO copywriting for local businesses requires a deeper understanding of the physical location where the business is located. Local landmarks, key points of interest and well known city establishments can all be factored into local ...
Free June SEO Training on Top 10 Free SEO Tools Announced by JM Internet Group: Free SEO Training web event announced by JM Internet Group. Top ten free search engine optimization tools for small business overviewed at free training. The JM Internet Group (web: jm-seo.org), a leading provider of SEO training for small business, ...

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Focus on long tail keywords first, then broaden your approach

Suppose you were trying to rank for the keyword "ipod". With the competition you face, its unlikely you rank for this word anytime in the next 5 years, even with aggressive SEO. Rather than shooting for the stars and landing on the moon, consider taking a different approach. By starting out optimizing for your primary keyword in addition to a modifier (e.g. color ipod, ipod 60GB, etc), you're more likely to rank in a reasonable amount of time. Since this modified keyword phrase contains your primary keyword (ipod), you will also slowly start gaining ground on your original target. In a way, you're shooting for the moon with the intention of gradually working your way to the stars.

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3 SEO Strategy Tips