SEO With Blekko Search Engine

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Search Engine Optimization

SEO or Search Engine Optimization is a collection of on-page approaches and modifications combined with off-page activities to achieve top positions in search results for specific keywords. Top positions are needed because when people use web search to find something they usually click on one of the top results. Being present on the top positions for some keyword means free traffic to your website. And if you have a website for online business or internet marketing is only a hobby then you need traffic-visitors to your site. Visitors that will buy products or services. SEO is one of the ways to get free traffic.

SEO Tools

There are many SEO strategies, approaches, philosophies and tools. But the basic element of all search engine optimizations is The content. Unique content that offers some information and adds some value to the web. Quality is a prerequisite for high ranking. Most internet marketers concentrate on Google because it is a search engine with the biggest share. Many SEO tools were developed to help with keyword research, SEO competition analysis, rank tracking, link analysis, promotion, etc. Some tools are desktop applications while some are available online. A good SEO tool can provide valuable information on what strategies competitors are using, who links to them, how many links a website has and other information that can be used to be successful and present in search results. And now there is another online SEO tool--a web search engine itself--Blekko.

Blekko - Slash the Web

Blekko differs form other search engines. It is more open. You can actually see which factors contribute to high or low ranking. You can see many SEO parameters found by the search engine. Blekko offers SEO analysis directly from SERP--Search Engine Results page. All inbound and outbound links, link analysis, anchor texts, indexed pages, and much more. Everything is listed and there is also a simple but powerful functionality to compare parameters of two websites. This is a great tool for every SEO freak. Most SEO parameters can be obtained by using slashtags. This is a special keyword that starts with a slash and refines search query. For example, if you add /seo to www.squidoo.com search query (www.squidoo.com /seo) you will get SEO parameters of the Squidoo domain. Blekko can also be used to check for duplicate content.

Blekko Quick Review

This video briefly shows some features of the Blekko search engine comparing it with Google.
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Search For IP Addresses or AdSense IDs

Another cool feature of Blekko is search for IP addresses or AdSense IDs. If some website uses Google AdSense you will see adsense link between the result title and page snippet. Clicking this link you will get ALL websites using this AdSense ID! The same can be obtained using the /adsense slashtag. There are many services that offer this information but you have to pay for it. Blekko offers it free of charge. And there are more cool searches. By clicking the ip link you get all websites that are on the same IP address. This is useful, for example, to see which websites are hosted on the same (shared) web server.

SEO - Art and Science

SEO will continue to exist, with every improvement in ranking algorithm it will be increasingly difficult to reach top positions. Search engines are almost the only tool to find things on the web. Google is smart and can not be tricked. At least not easily. Sooner or later your website will rank according to what it deserves. But Google hides all parameters that are used to rank pages. It is a little paradoxical to use one search engine to achieve better rankings in another one. SEO is both art and science and Blekko free SEO tools can help you to analyze the scientific part.

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A big fan of science, technology, internet and Google. Interested in internet marketing, active also on Fiverr. more »

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SEO Bible 

The Art of SEO: Mastering Search Engine Optimization (Theory in Practice)

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Practial Approach

Search Engines: Information Retrieval in Practice

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