Marketing Yourself And Being Found
Like other such pursuits, the self-representing artist soon faces the reality--in order to succeed as an artist, your passion must follow you out of the studio to your marketing strategy. Here are some tips for making the most of your online presence and helping you to succeed as an artist.
Photo by svilen001
An Artist Helping Other Artists Optimize Their Online Presence
- Remember...
- Each Path
- Articles To Help Improve Your SEO
- Capture Interest With Pictures
- How To Optimize Your Images
- Tweet Me! Follow Me!
- For More Detailed Help
- Ways To Market Yourself
- Sharing What I Learn About SEO
- Key To Success
- Ways To Improve Your Search Engine Optimization
- Shop Zazzle
- This Way To Happiness
- SEO Twitter Search
- What You Should Be Doing Every Day
- More On Marketing
- Learn It. Know It. Live It.
- Notes From the Palette
Remember...
To travel hopefully is a better thing than to arrive, and the true success is to labour.
~Robert Louis Stevenson
Each Path
As an artist, your path is to bring your art to the masses. Never let go of your dream. You are an artist. Your art is for the world to enjoy.
Success comes knowing yourself, your abilities as well as your struggles. Anticipate all. You are an artist. You will succeed.
Articles To Help Improve Your SEO
Fetching RSS feed... please stand byCapture Interest With Pictures
Increase the stickiness of your site and make your it visually appealing with video and pictures. This is your opportunity to put your unique stamp on your work. Invite your viewers into your creative mind.
How To Optimize Your Images
- Make your images web friendly: 72 dpi resolution and under 50k per image.
- Use JPG format for pictures, GIF or PNG for text
- Name your images using one of your keywords. Instead of IMG09983, use "tropical_painting."
- In your source code, add an alt attribute, again using one of your keywords. alt="acrylic painting"
- Specify your height and width of images to make them more search engine friendly. Look at the image properties to get these numbers.
Tweet Me! Follow Me!
- weborglodge
- aka weborglodge
- 465 followers
- 520 following
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- How GIS is used in cave management. http://ow.ly/QTGX
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- RT @BAdditions: Etsy Storque: I'm excited to bring U the next Quit Your Day Jobber who just has taken the plunge http://bit.ly/5vkywO
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- How GIS help predict effects of climate change. http://ow.ly/OoA4
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- Loving all of these free/next day shipping deals. Was able to pick up my last Christmas gift. Will be here by Wednesday.
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- @chrisbrogan Sounds like the perfect way to spend the evening.
For More Detailed Help
The Principles of Beautiful Web Design
Amazon Price: $26.37 (as of 01/02/2010) 
The Art & Science of CSS
Amazon Price: $26.37 (as of 01/02/2010)
HTML, XHTML, and CSS: Your visual blueprint for designing effective Web pages
Amazon Price: $19.79 (as of 01/02/2010)
HTML, XHTML, and CSS All-in-One Desk Reference For Dummies (For Dummies (Computer/Tech))
Amazon Price: $23.09 (as of 01/02/2010)
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing
Amazon Price: $19.79 (as of 01/02/2010)
Ways To Market Yourself
- Create a blog
- Connect with other artists. Visit & comment on their blogs.
- Write e-articles. Give to the Internet community.
- Post on the art forums. Encourage other artists.
- Social networking rules! Connect with other artists on sites like Twitter.
- Make sure your website is error free & of a good design
- Share your knowledge with a work-in-progress page on your website or blog post.
- EBay isn't the only kid on the block. Look to the niche sites like ArtByUs, Etsy, and ArtFire.
- Offer to lecture at your local library or community center to help build your authority.
- Keep your content fresh. Add new content on a regular basis to keep visitors coming back for more.
- Consider running a contest or promotion. ContestMachine.com handles the whole process for you, even picking a random winner and contacting them.
Sharing What I Learn About SEO
An Artist Helping Artists
Fetching RSS feed... please stand byKey To Success
If you want to succeed, you have to try. SEO must be done every day to capture opportunities as they arise. Get in the game!
Ways To Improve Your Search Engine Optimization
- Get rid of broken links
- Nothing kills your site's appeal than broken links. If you do anything with your site, make sure all your links work. Check early and often
- XHTML Validator
- Bad code is just plain, well, bad. Good code helps your pages load quicker & optimizes it for search engines to find.
- Don't know XHTML?
- XHTML doesn't have to be intimidating. Learn it. Just do it!
- Flash, if you have to
- I don't recommend adding Flash to your site, but if you must here's the way to embed it right.
- Clean code AND CSS
- Don't forget about optimizing your CSS in your stylesheet.
- Know your strengths
- It doesn't do any good if you don't follow up to see what works & what doesn't
This Way To Happiness
SEO Twitter Search
Stay up to date!
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- Happy_Ton
- This website has helped me many times with my Article Marketing problems. I today do SEO so cheap. http://bit.ly/5OqYFc
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- techgle_seo
- SEO-Google: Since Google is the only way to search on iPhone.. http://forum.techgle.com/showthread.php?t=74775
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- Alltop_SEO
- 2009 Small Business Search Mktg. Blog Stats http://bit.ly/6WNsr5 SEO.alltop.com
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- www_egtan
- @Akira_0w0 インプレスの本なら「モバイルユーザビリティ・デザイン」と「モバイルSEO&SEM」を待ってますねｗｗｗ実際現場で活躍してるのは他社の専門書ですがｗｗ
What You Should Be Doing Every Day
- Blog. Keep your blog current.
- Read blogs in your niche and outside of it. Comment and be a part of the community.
- Keep your Squidoo lens fresh and up to date. No one likes a stale lens.
- Support other artists through comments on forums or other sites.
- Weekly at the very least, back up your website, your blog, your art images. This is your treasure. Keep it safe.
- Begin each day with a list of three things to accomplish. Refer to the two things for ideas.
- Review your strategy for success. While your goals should be set, adding flexibility to respond to changes will keep your on your feet.
- On a weekly basis, step back and review your efforts. Note successes and areas for improvement.
More On Marketing
Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media)
Amazon Price: $14.58 (as of 01/02/2010)
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Amazon Price: $11.53 (as of 01/02/2010)
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Amazon Price: $9.72 (as of 01/02/2010)
Marketing Management (13th Edition)
Amazon Price: $142.70 (as of 01/02/2010)
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Amazon Price: $11.51 (as of 01/02/2010)
Learn It. Know It. Live It.
Success is yours for the taking. Live each day, ready for the challenge of succeeding and doing what it takes. If life gives you lemons, throw them back and keep fighting!
Rejection notice for "Animal Farm" by George Orwell
'It is impossible to sell animal stories in the USA'
Rejection notice for "Lord of the Flies" by William Golding
'an absurd and uninteresting fantasy which was rubbish and dull.'
Fred Astaire's first screen test report read: "Can't act. Slightly bald. Can dance a little."
The Great Gatsby by F. Scott Fitzgerald. "Mr. F. Scott Fitzgerald deserves a good shaking %u2026 The Great Gatsby is an absurd story, whether considered as romance, melodrama, or plain record of New York high life." - Saturday Review of Literature
In all of your endeavors, keep your eyes on the prize. You are an artist. You will succeed.
Photo by jaylopez
"Never, never, never give up.
--Winston Churchill"
Notes From the Palette
Have a tip to share? Join the discussion!
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Reply
- wayfarer wayfarer Nov 30, 2009 @ 7:57 pm
- That's a good point about left/right brain. I found it hard to transition at first, but of course, it is necessary.
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Reply
- Pastiche Pastiche Nov 30, 2009 @ 3:51 pm
- Artists sometimes have a problem with right/left brain issues - this lens helps those who find the technical side of artistic success annoying or difficult. It's actually an artful strategy to market yourself gracefully ... nicely done!
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Reply
- pkmcr pkmcr Oct 17, 2009 @ 8:56 am
- This is a really informative lens and what a great resource for artists! SquidAngel Blessed today :-)
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Reply
- DrRichard DrRichard Jun 22, 2009 @ 1:00 pm
- It's always good to think about SEO when writing your Squidoo lens
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Reply
- wayfarer wayfarer Mar 27, 2009 @ 6:50 pm | in reply to d-artist
- Thank you!
- Load More
by wayfarer
My name is Chris. I am a Minnesota artist, specializing in watercolor landscapes of the North Country. Weborg Lodge combines two of my passions - pain...
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