SEO Image, New York's Leading Search Engine Optimization Firm blogging on Squidoo

Today, marketing trends can focus on social sites like squidoo, digg, technorati, reddit, and delicious as targets for link baiting. But that is ONLY one-half of the story, so not be fooled by famous marketers that have no experience beyond marketing themselves online. Social sites offer only 1 part of the mix. Trust your common sense to know if something sounds too good to be true it generally is.

We're blogging on social sites to offer our insight and expertise to the world. When it comes to Search Engine Optimization, our firm has several employees that have over 8 years of marketing experience each. They are the ones actually working on client sites.

Lets talk about Search Engine Optimization, which is a technique of utilizing elements on the site, in its architecture and off the site, so that we develop a strategy so the Search Engines see how people are actually talking about your site.

Having said this we can look at SEO in two ways. One is "On-Page". On-Page optimization is just that. As the search engines view your website by sending out spiders to scour the web for content, the look at your site via the server and code level.

This means that they look at the messages the servers return, the hosting platform and the code the server returns (404, 200, 302, etc.). Then the look at the code of the page. This is how spiders see. You can look at this tool to get an idea of what search engines see when looking at a page.

Once we understand what they see On-Page, we can then determine what and how to develop the basic format of the On-Page seo work. This is really basic work, but an experienced professional will give you an edge.