ServiceMagic

ServiceMagic, Inc., headquartered in Golden, Colorado, is the nation's leading online marketplace connecting homeowners with prescreened and customer-rated home service professionals. The company is revolutionizing how people buy and sell home services by creating a better connection between consumers and prescreened, customer-rated businesses matched to their needs and interested in their requests.

ServiceMagic uses its proprietary technology to match consumers' service requests with local service professionals in real time, addressing more than 500 different home service needs that range from simple home repairs and maintenance to complete home remodeling projects. All 59,500 ServiceMagic member businesses are prescreened to help consumers connect with licensed and insured home service professionals.

Company Facts
1. ServiceMagic was founded in 1999 to make it easier for homeowners to get connected to the right home service professionals
2. More than 59,500 service professionals utilize ServiceMagic to find targeted leads for home building, remodeling, architectural services, roofing, fences, decks, painting, flooring, plumbing, landscaping and much more
3. Since 1999, ServiceMagic has made more than 12.6 million connections between homeowners and prescreened home service professionals
4. As of 2008, ServiceMagic has more than 950 employees
5. ServiceMagic has collected more than 450,000 verified ratings and reviews on service professionals used by ServiceMagic customers, and also currently receives 2.8 million unique monthly users (comScore May 09)
6. ServiceMagic generated $1.51 billion in project revenue for member service professionals in 2008
7. In Q1 2008, ServiceMagic launched a professional screening program called screenapro.com, which screens the backgrounds of any contractor in the country at no charge for consumers
8. In October 2008, ServiceMagic International was launched through French site 123Devis.com and UK site ServiceMagic.co.uk

From IAC's profile on Service Magic

Make the Confident Choice with the ServiceMagic Seal of Approval:

1. We put service professionals to the test with our rigorous screening process.
2. We require state-level trade licensing when applicable.
3. Your neighbors rate and review thousands of service professionals each week, so you can make a more informed decision - one you won't regret later.
4. The average rating score of our pros is 4.5 out of 5 stars!
5. In the unlikely event that things don't go as you planned, we try to help resolve the situation. Since 1999, we've connected 15 million consumers to professionals and we receive complaints less than one tenth of one percent of the time.

1. Serve Our Customers - We seek all customer comments and complaints, and firmly believe that every interaction is an opportunity to create a customer for life. We listen, we care, and we act to exceed their expectations and provide the best customer experience possible.

2. Get It Done Through Teamwork - We believe the team is stronger than the individual. We rely on the collective talent and creativity of each team member and partner to continuously improve. We treat every team member with honesty, candor, and respect. Most importantly, we celebrate our team victories and have fun every day.

3. Innovate to Win - We must constantly reinvent ourselves and challenge assumptions that limit our opportunities. We strive to anticipate future customer needs and then we solve what may seem unsolvable. We are not afraid of taking risks and making mistakes because the knowledge and experience that is gained will fuel our future breakthrough innovations.

4. Create Superior Value - We cherish our precious human and capital resources. We focus on doing the right work at the right time and wisely deploy our resources at all times. We are committed to creating superior value for all ServiceMagic stakeholders including our customers, partners, investors, employees and the communities in which we serve.