Simon Hodgkinson, iStormer Author
Ranked #80,395 in Computers & Electronics, #1,242,228 overall
Who Is Simon Hodgkinson?
Why should you care?

Is Simon Hodgkinson a man who can MAKE you money--or is he someone who is just going to take your money and run?
We were curious about Simon Hodgkinson after hearing about his recent publication, iStormer, and so we set out to answer a few questions about him for ourselves.
Simon has several websites, but these two are his main ones:
http://www.simonhodgkinson.com/blog/
His recent posts include:
* How to Make a Fortune Selling iPhone Apps
* How Important Is Social Bookmarking?
* Marketing - On Person At A Time
* Protect Your Online Business
* 3 Major Types of Membership Sites
http://hodgkinsonpublishing.com/
His recent publications include:
* Make a Fortune Selling iPhone Apps
* GetAbstract - Compressed Knowledge
* Underground Secret Twitter Manifesto
* Millionaire Mindshift Book
* Instant Profits Upgrade Book
* Successful Niche Marketing Book
As you can see, Simon is a marketer, and he seems to focus primarily on the Social Media that are becoming so popular. So is he any good?
Simon Hodgkinson's Recent Publication: iStormer
We take a look inside for ourselves
We wanted to see if Simon was for real.
Of course, you never know for sure, and some people always have a "scam" or "I'm going to be taken" mindset ... but a little due diligence will go a long way.
Since the proof is in the pudding, we decided to lay down a few of our own bills (it really was one of the less expensive ebooks we have purchased) to check out his recent 59 page publication, iStormer. It seems like quite an interesting proposition, because the whole touch phone / iPhone / mobile phone apps market seems to be exploding as a cultural phenomenon.
Since the world is rushing headlong into video at all levels, even on the phone, it is no surprise that the Apple App Store has had over 500 million downloads as of January 2009.
Does Simon have the inside scoop on this market?
Can he help you turn it into your own personal ATM?
How doable is his approach for the average person?
Let's find out.
Digging Inside iStormer
Simon's Proposition
It revolves around the idea that most people who get into marketing choose items that really aren't going to see too well. Either the overall market is too small, or there is too much competition, or they have to work too hard to make their money .... maybe even harder than if they had a regular 9-5 job.
Is that what the dream is supposed to be about?
Simon believes he has a better way, and presents these four steps:
Step 1: Come up with a killer iPhone app idea. He feels making money by selling iPhoe apps is quite easy - but you need to have a quality product. Your app should be entertaining, useful, or eye-catching.
Step 2: Research your market. The rule of thumb is, find a rushing river of consumer desire and jump into the swiftest currents. When people WANT something, getting their money is no problem. He feels the huge phone app market is just such a raging river.
Step 3: Develop your app. Now if you're a programmer, this is probably the part you love. But for most of us who could not code our way out of a wet paper bag, then this is the part where we all want to run away screaming at the top of our lungs. Relax, Simon Sez (couldn't resist that!) %u2026 You can quickly and easily outsource this part of the project . No sweat .... just develop the idea, and let the programmer take you home.
Step 4: Submit your new app to the Apple App Store and start your marketing. THIS is where the fun begins!
Simon suggests maybe a few hundred sales a day early on .... then a 1000, then more. Now these are all $1-$2 sales most likely, so volume is essential. However, refunds are also likely to be low, as long as your app does what it is supposed to.
So, Is What Simon Hodgkinson Suggests Realistic?
Maybe ... it depends on ... YOU.
The keys to making Simon's approach work are the same ones, for the most part, that will make ANY internet business work:
- Commit to action, and don;t get distracted
- Make sure the project is right for you and your personality
- Make sure you have the resources to follow through
As we read through iStormer, we felt that Simon did an exceptionally good job of laying out the steps needed for success, as well as warning you away from the pitfalls that could cost you money, your whole project, or even legal troubles.
Simon, while promoting the idea that there is a LOT of potential income in this market, is also clear that this is not a get-rich-quick scheme. You will probably need a few hundred dollars to get this project off the ground, and need to follow his checklists to make sure everything stays on track.
Is Simon Hodgkinson's Publication iStormer For You?

Is it for just ANYONE? No ... many marketers simply will not have enough focus, or the modest initial investment needed to make cracking the iPhone apps market a viable approach.
Is it doable? YES, and without a lot of difficult hoop-jumping. Simon Hodgkinson lays out all the steps clearly, and a solid effort should help anyone get their own entry into the mobile phone apps market that is so big .... so growing daily.
There is no guarantee of millions ... the public, after all, has to decide they like and want your app ... but if you have done your research, you will have a project that has a high chance of success.
Perhaps you will even end up like the example Simon gives, a guy who made $35,000 on ONE DAY from a little $2 app in December of 2008.
From our investigation of his iStormer publication, we feel Simon Hoddgkinson is a straight shooter who delivers good value with his publications. You can learn more about iStormer, and get a 50% discount, HERE >>
by teacherwa
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