Singapore SEO & Online Marketing Services

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Singapore SEO & Online Marketing

The Singapore SEO & Online Marketing lens is an experiment to test the effectiveness of Squidoo as a marketing tool. Specifically, I will be tracking the rankings of this lens on Google search results and readership numbers. If you'd like to help, simply vote by clicking on the stars at the top of the page and/or by adding this lens to your list of favourites. Linking to this lens from your blog or website is also deeply appreciated. Thanks!

I have completed the experiment and you can read my conclusion here:
Results: Squidoo, SEO And The Long Tail

 

Who is Larry Lim?
Larry Lim is a leading online marketing consultant in Singapore. He has consulted for established companies like MobileOne (Singapore's public-listed mobile telco) and spoken at high-level marketing conferences, including a workshop for the senior management of TM NET, Malaysia's leading ISP. Larry is also a website entrepreneur and owns a network of websites, serving over 7 million pageviews a month.

Services:
1) Search Engine Optimization (SEO)
Optimize your website to ranking higher in search engine results.

2) Google Adwords Management
Manage your Google Adwords account and pay-per-click campaigns.

3) Online Reputation Management
Monitor and defend your brand and company reputation.

4) Internet Marketing Coaching
Corporate coaching on Internet marketing.

Online Marketing 

The online marketing landscape in Singapore

The Internet is a fairly new marketing medium in Singapore, with online marketing accounting for roughly 3% of the S$700 million annual ad spend.

However, advertisers and ad agencies are slowly opening up, especially on search engine optimization (SEO), pay-per-click, banner advertising and blog marketing.

The consultancy fees for SEO services in Singapore range from S$3,500 to S$4,500 and above. There are a handful of SEO consultants and trainers, and this service has received attention from all levels of advertisers, i.e. from florist to astrologers and public-listed telecoms.

Pay-per-click in the form of Google Adwords and Yahoo Search Marketing is also receiving some attention, and is evident from the move by Google and Yahoo to setup local offices in 2006. There are two authorized Google Adwords resellers - Hardwarezone and Activa, while Yahoo Search Marketing is available through PurpleClick.

Banner advertising, one of the oldest form of online marketing, has been in existence for a while and can be purchased directly from website owners based on CPM rates. Adbank is a banner advertising network that focuses on the expatriate and mobile phone niches.

Blog marketing in the form of advertisements and blogger reviews is a new trend that is fast catching on in Singapore. There are 2 local companies currently offering this service - Nuffnang and Advertlets.

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by larrylim

I'm Larry Lim, an SEO consultant in Singapore. (more)

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