Growing a Lucrative Small Business

How is your business like an apple pie?

Like a juicy pie your business has eight yummy pieces not just one. Many micro business owners begin from a well developed product or service. This is one important pie piece. There are actually seven more, and all eight need to bake together in order to have a full delicious pie.

Is your small business struggling to keep in balance? Maybe you feel overwhelmed and unsure how to increase your cash flow and have more financial freedom.

You could be like Katie who loved body work so she decided to become a licensed massage therapist. She went through a program and then hung out her shingle and waited for the millions to roll in. In fact it didn't work that way. After the first year she was struggling to pay her bills and worried about spending any money on marketing. One problem is that her identity was as a massage therapist, not an entrepreneur.

The answer is in looking at the whole pie and developing and cooking the parts that you have been ignoring.

If this is you, you are not alone! Just in the United States alone, there are over 17 million micro business owners who are either one person operations or have only one employee. Most of these people are struggling and not making enough money. WHY is that?

Most people begin with a wonderful product or service. They spend all the time focused on developing that, and not enough time looking at their venture as a business. Your product is only one small part of your business pie.

To really grow your business is essential and important to spend time visioning, planning putting systems in place and looking at the bigger picture. There are eight pieces of your business pie and they all need to be developed and work together.

I was one of those people who developed many marketable
skills and found it empowering and liberating to hang up my shingle
and have people pay me for what I enjoyed doing. I thought I had
more freedom and creativity than those poor people who had to go to
work for someone else in an office all day.

Then someone gave me"The Cash Flow Quadrant" by Kiyasaki and I woke up! I thought I had a business, but I realized I was only an
employee,stuck in the treadmill of working for myself with no
benefits, no paid vacations and no way to grow past a certain level
because I was doing everything myself and had no way to leverage
myself.

This is the myth of self-employment!

If this is you, then you probably scored fairly low on the
assessment. You may be in the process of switching from
self-employment to a real business and putting systems in place. If
that's the case your numbers will reflect that as well.

Are you willing to do whatever it takes? I am.