#SocEntChat June 09

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Ashoka Presents #SocEntChat June 09

Just two days before World Environment Day and the week before the first of four "Green Innovation for Business" unconferences hosted by the Environmental Defense Fund and Ashoka (more info: http://bit.ly/47NMSb), Ashoka's Twitter-based #SocEntChat (short for Social Entrepreneurship Chat) is happening on Wednesday, June 3, from 4-6pm US EDT, and is focusing on environmental entrepreneurship.

Join us and discuss the roll of social entrepreneurship in addressing environmental issues, explore case-studies of collaboration and innovation and help generate ideas and opportunities for the upcoming unconferences.

#SocEntChat takes place entirely within Twitter. You can follow the discussion without being a member of twitter by going to search.twitter.com and following the #SocEntChat tag. Enter the discussion anytime by just tagging one of your tweets with #SocEntChat.

#SocEntChat takes place on the first Wednesday of each month from 4-6pm US Eastern Time. For more information on Ashoka's monthly #SocEntChat please go to www.squidoo.com/socentchat.

To register for the Green Innovation unconferences in Washington DC, Boston, San Francisco or Austin go to http://blogs.edf.org/innovation/2009/05/29/green-innovation-for-business-update/

Introductions 

The first part of #SocEntChat, before the questions.

kopigao:
Heading over to Twitterfall for #SocEntChat.
Wed, 03 Jun 2009 19:59:09 +0000

socialentrprnr:
search #socentchat now for conversation about social entrepreneurship and the environment! @ashokatweets
Wed, 03 Jun 2009 20:06:25 +0000

ellaleah:
Just got a twitter account to participate in Ashoka's #socentchat on environmental entrepreneurship
Wed, 03 Jun 2009 20:06:54 +0000

zschwarz:
RT @AshokaTweets: Final reminder, #SocEntChat discussion on environmental entrepreneurship starts in 10 mins - 4pm US EDT. join us.
Wed, 03 Jun 2009 20:07:55 +0000

socialedge:
@sproutecourse #SocEntChat occurs on Twitter. Follow here http://bit.ly/PF9UA and tag your comments #SocEntChat Starting Now!
Wed, 03 Jun 2009 20:09:53 +0000

Soteni:
Am joining Ashoka's #socentchat event 4-6pm today to learn about innovative social entrepreneurs and their projects around the world.
Wed, 03 Jun 2009 20:11:15 +0000

socialentrprnr:
It seems like Tom might have gotten stuck in the awesome TED@State event so why don't we start #SocEntChat with some intros!
Wed, 03 Jun 2009 20:15:27 +0000

socialedge:
Ashoka #SocEntChat on Twitter 4-6pm EST today NOW on environmental entrepreneurship http://bit.ly/1426Uq
Wed, 03 Jun 2009 20:16:06 +0000

socialentrprnr:
I'm Nathaniel, #socent blogger on Change.org and was given the chance by @ashokatweets to co-host these very cool conversations! #socentchat
Wed, 03 Jun 2009 20:17:21 +0000

mlefrandt:
Getting geared up for #SocEntChat this afternoon!
Wed, 03 Jun 2009 20:17:36 +0000

socialentrprnr:
Anyone else having Twitter Search problems? #socentchat
Wed, 03 Jun 2009 20:17:54 +0000

mindofandre:
I'm Andre, public health innovation blogger at pulseandsignal.com and enjoying learning abt ppl/orgs making a difference in hlth #socentchat
Wed, 03 Jun 2009 20:19:20 +0000

strelneck:
#SocEntChat comment: What do people think the role of entrepreneurs is in tackling environmental problems?
Wed, 03 Jun 2009 20:19:37 +0000

chloevdc:
can we do what we did last time? introduce yourself to everyone? #socentchat I'm Chloe, work @ Ashoka on health, & <3 green business space
Wed, 03 Jun 2009 20:19:49 +0000

chloevdc:
@socialentrprnr yes, i'm experiencing problems with search #socentchat
Wed, 03 Jun 2009 20:21:56 +0000

Soteni:
Am joining Ashoka's #socentchat event 4-6pm today to learn about innovative social entrepreneurs working on environmental issues.
Wed, 03 Jun 2009 20:22:03 +0000

renjie:
#socentchat Hi! My name is Renjie, currently work at SiG at UW http://bit.ly/WpOTo @socialentrprnr Im havng Twitter Search problems as well
Wed, 03 Jun 2009 20:22:06 +0000

sproutecourse:
#SocEntChat I'm Emily, program manager for Sprout e-course, love helping young people make their ideas a reality!
Wed, 03 Jun 2009 20:22:08 +0000

AshokaTweets:
Hi #SocEntChat - sorry I'm late! I was racing back from #TEDstate and hit terrible traffic. Let's get started. Who is here?
Wed, 03 Jun 2009 20:22:15 +0000

zschwarz:
#SocEntChat I'm Zak, writer for @alldaybuffet and nonprofit development consultant amongst other hats
Wed, 03 Jun 2009 20:23:29 +0000

CharlieHarding:
Charlie worked on education, health, and business development projects in Ghana, Ecuador, DR, now in Chicago with Assetmap #socentchat
Wed, 03 Jun 2009 20:23:40 +0000

AshokaTweets:
To anyone not participating in #SocEntChat my apologies for the upcoming volume of tweets. Go to http://bit.ly/YSVpr to follow the convo.
Wed, 03 Jun 2009 20:25:52 +0000

strelneck:
#SocEntChat comment: David Strelneck here, of Ashoka environmental initiatives
Wed, 03 Jun 2009 20:26:01 +0000

neddotcom:
I'm Mark, co-founder ned.com, NedSpace, Better World Media Network & Liquid Change, co-organizer Maker Faire Africa in Ghana #SocEntChat
Wed, 03 Jun 2009 20:26:02 +0000

wilkristin:
I work with @chloevdc, @strelneck, @ellaleah & @tomjd at Ashoka. I recommend using the home page over search.twitter.com for now #socentchat
Wed, 03 Jun 2009 20:26:07 +0000

chloevdc:
@strelneck #socentchat entrepreneurs tend to be visionaries. we need visionaries to tackle these problems, and continue to push the envelope
Wed, 03 Jun 2009 20:26:21 +0000

AshokaTweets:
#SocEntChat rules: 1) Send Qs to me w/o hashtag 2) intro urself when u join 3) stay on-topic 4) stay cool. Pls RT
Wed, 03 Jun 2009 20:27:51 +0000

mlefrandt:
#SocEntChat I'm a summer intern at Virgance (virgance.com) for 1 BOG (www.1bog.org) community solar buying group
Wed, 03 Jun 2009 20:27:51 +0000

nptca:
#socentchat Nick, here, from #FORGE. Late as usual.
Wed, 03 Jun 2009 20:28:47 +0000

nickwyman:
Present for and will be observing #SocEntChat tweetup for the next couple hours via twitterfall.
Wed, 03 Jun 2009 20:29:12 +0000

socialentrprnr:
rt @AshokaTweets: #SocEntChat rules: 1) Send Qs to me w/o hashtag 2) intro urself when u join 3) stay on-topic 4) stay cool. Pls RT
Wed, 03 Jun 2009 20:29:29 +0000

kdport14:
#socentchat Kate Davenport is with EcoVentures International and has worked on environmental entre in East Africa and the US
Wed, 03 Jun 2009 20:29:43 +0000

lend4health:
@engagejoe FYI #SocEntChat just started. It's about environmental entrepreneurship. You should be in discussion if not already.
Wed, 03 Jun 2009 20:30:04 +0000

renjie:
rt @AshokaTweets: #SocEntChat rules: 1) Send Qs to me w/o hashtag 2) intro urself when u join 3) stay on-topic 4) stay cool. Pls RT
Wed, 03 Jun 2009 20:30:08 +0000

tomjd:
Look out for unusual volume of tweets next couple of hours, #SocEntChat is on. Join in! Hi all, I'm social media guy at @ashokatweets.
Wed, 03 Jun 2009 20:30:24 +0000

socialentrprnr:
@mlefrandt awesome! Virgance is my most interesting organization out there right now :) #socentchat
Wed, 03 Jun 2009 20:30:31 +0000

sproutecourse:
#SocEntChat
Wed, 03 Jun 2009 20:30:54 +0000

writerpollock:
@AshokaTweets #SocEntChat Tristan here from @SocialEarth (and Ashoka)
Wed, 03 Jun 2009 20:31:12 +0000

tomjd:
Wow search.twitter.com is showing me #socentchat results from hours ago, not new posts which I see in my stream. Awkward w chat on.
Wed, 03 Jun 2009 20:31:31 +0000

EDF_InnovEx:
I'm Dave at EDF working on Business Innovation for the Environment #SocEntChat ^dw
Wed, 03 Jun 2009 20:32:07 +0000

tiagowright:
Tiago from Los Angeles joining #SocEntChat
Wed, 03 Jun 2009 20:32:22 +0000

mindofandre:
@ecoblips right now social entrepreneurship chat on environment is going on for next few hours. Search for #socentchat
Wed, 03 Jun 2009 20:32:41 +0000

writerpollock:
@SocialEarth @ecogeek @greennews @thegreeneconomy @GreenShield #SocEntChat on the environment is starting now! #green #environment
Wed, 03 Jun 2009 20:32:45 +0000

greenofficepro:
RT @EDF_InnovEx: I'm Dave at EDF working on Business Innovation for the Environment #SocEntChat ^dw
Wed, 03 Jun 2009 20:32:55 +0000

writerpollock:
@greenbubble #SocEntChat on the environment is starting now :)
Wed, 03 Jun 2009 20:33:31 +0000

AshokaTweets:
Esp exciting #SocEntChat this month as it's part of lead-in to series of unconferences, will help start the conversation http://bit.ly/mWjtH
Wed, 03 Jun 2009 20:34:29 +0000

chloevdc:
@tomjd @wilkristin suggests using twitter homepage for search for #socentchat. its working well
Wed, 03 Jun 2009 20:34:38 +0000

writerpollock:
@TreeHugger @1Thing4Green @bestgreenblogs #SocEntChat on the environment is starting now, come visit :) #green #environment
Wed, 03 Jun 2009 20:35:39 +0000

dwitzel:
On Ashoka's #SocEntChat twitter conference about environmental entrepreneurship, but twitter search is flakier-than-normal
Wed, 03 Jun 2009 20:35:56 +0000

sproutecourse:
uh oh, somehow go squeezed out. Let's try this again #SocEntChat
Wed, 03 Jun 2009 20:36:07 +0000

renjie:
Twitter search doesn't seem to be working for #socentchat, try using twitterfall.com
Wed, 03 Jun 2009 20:37:44 +0000

AshokaTweets:
#SocEntChat If you're having trouble w Twitter Search try using the search feature on twitter homepage, it's working fine for me.
Wed, 03 Jun 2009 20:37:49 +0000

writerpollock:
@AshokaTweets #SocEntChat If you're having trouble with Twitter Search try using the search feature on twitter homepage
Wed, 03 Jun 2009 20:38:36 +0000

neddotcom:
Also http://twitterfall.com/ is a nifty way to track a Twitter chat: #SocEntChat
Wed, 03 Jun 2009 20:39:30 +0000

AshokaTweets:
Thanks to everyone who is joining in #SocEntChat today. Esp @kopigao if he managed to stay up to 4am in SE Asia!
Wed, 03 Jun 2009 20:40:52 +0000

sproutecourse:
#SocEntChat hooray @kopigao. Now that's tenacity.
Wed, 03 Jun 2009 20:41:28 +0000

kopigao:
#SocEntChat Hi all, greetings from Singapore 4.40am. I have my coffee with me. :)
Wed, 03 Jun 2009 20:42:36 +0000

socialentrprnr:
#socentchat http://twitterfall.com is very cool - seems to be working better?
Wed, 03 Jun 2009 20:43:19 +0000

AshokaTweets:
If everyone has intro'd themselves let's get properly started. Topic today is Enviro Entrepreneurship and Innovation. #SocEntChat
Wed, 03 Jun 2009 20:43:23 +0000

AshokaTweets:
#SocEntChat is structured around series of questions. U can send Q suggestions anytime by using socentchat w/o the hashtag.
Wed, 03 Jun 2009 20:44:13 +0000

tomjd:
@kopigao Hooray, thanks for staying up! Nice cup of coffee in ur avatar, makes me feel more alert just looking at it. #socentchat
Wed, 03 Jun 2009 20:45:11 +0000

Question #1 

What is the role of entrepreneurs in tackling environmental problems?

AshokaTweets:
#SocEntChat Q 1: What is the role of entrepreneurs in tackling environmental problems?
Wed, 03 Jun 2009 20:45:46 +0000

socialedge:
Get green this summer with EDF/Ashoka series of environmental unconferences http://bit.ly/mWjtH #SocEntChat #SocEnt DC Boston Austin SValley
Wed, 03 Jun 2009 20:48:14 +0000

tiagowright:
#SocEntChat Q1: entrepreneurs will commercialize the inventions that will have the greatest impact in solving env problems
Wed, 03 Jun 2009 20:48:25 +0000

socialentrprnr:
#socentchat I think that entrepreneurs are at the forefront of combining economic incentives with environmental imperatives
Wed, 03 Jun 2009 20:48:44 +0000

nuance_intel:
hello #socentchat, introducing myself, and some recent thinking on money and currency: http://www/nuanceintelligence.com
Wed, 03 Jun 2009 20:49:01 +0000

tomjd:
@socialentrprnr Agreed. Ent's are great at taking solutions to scale. But I think only govt can create right environment 4 this. #socentchat
Wed, 03 Jun 2009 20:50:12 +0000

mindofandre:
Entrepreneurs are integral in redefining social norms that can help shape a new ideal for environmental development #socentchat
Wed, 03 Jun 2009 20:51:12 +0000

chloevdc:
@tomjd #socentchat, entrepreneurs can show gov's the possibilities and help design conducive environment
Wed, 03 Jun 2009 20:51:36 +0000

tomjd:
Tweetdeck just caught up on 55 #socentchat messages all at once. I guess bc it uses twitter search api it's skewiff too.
Wed, 03 Jun 2009 20:51:44 +0000

tomjd:
@mindofandre What do you mean by redefining social norms? #socentchat
Wed, 03 Jun 2009 20:52:26 +0000

neddotcom:
Sustainable socially innovative commercial answers to envoi problems scale up nicely (gov, npo, ngo...not so much) #SocEntChat
Wed, 03 Jun 2009 20:52:31 +0000

socialentrprnr:
#socentchat i think this is one arena in which different roles are clear. Ent's like Virgance.com though are pushing things
Wed, 03 Jun 2009 20:52:39 +0000

mindofandre:
@tomjd is it because government are able to set regulations and laws to implement the new solutions? #socentchat
Wed, 03 Jun 2009 20:53:39 +0000

tomjd:
@chloevdc Totally agree. Govts have role in designing econ incentives, like carbon tax instead of payroll #socentchat.
Wed, 03 Jun 2009 20:53:54 +0000

tomjd:
@chloevdc Totally agree. Govts have role in designing econ incentives, like carbon tax instead of payroll #socentchat.
Wed, 03 Jun 2009 20:53:54 +0000

strelneck:
#SocEntChat: Ents surface innovations at level of implementation, not concept; grab and evolve best ideas; thus set trends others follow
Wed, 03 Jun 2009 20:54:22 +0000

wilkristin:
Like @chloevdc I think solutions will come from visionary people but they'll also be practical in the face of green dreams #socentchat Q1
Wed, 03 Jun 2009 20:55:24 +0000

zschwarz:
#SocEntChat SocEnts role is innovate & collaborate to bring new solutions to market & scale, also help in persuasion + message
Wed, 03 Jun 2009 20:55:53 +0000

chloevdc:
@strelneck #socentchat agreed, do you think people trust entrepreneurs more than govs in these matters? I do.
Wed, 03 Jun 2009 20:56:01 +0000

socialedge:
Agreed: @socialentrprnr #socentchat http://twitterfall.com is very cool - seems to be working better?
Wed, 03 Jun 2009 20:56:41 +0000

mindofandre:
@tomjd With creative ideas and solutions, its possible to change ppls thinking on e.g. recycling, energy usage, etc. #socentchat
Wed, 03 Jun 2009 20:56:54 +0000

zschwarz:
#SocEntChat gov't role is incentivize innovation and consumers but do not pick new solution winners and losers,
Wed, 03 Jun 2009 20:57:07 +0000

tomjd:
@mindofandre Yes, that's exactly what I meant. Currently coal subsidized and cost of carbon externalized. #socentchat
Wed, 03 Jun 2009 20:57:23 +0000

mindofandre:
@tomjd also more importantly improving the masses' knowledge base on things such as using energy saving light bulbs rather #socentchat
Wed, 03 Jun 2009 20:58:47 +0000

tomjd:
RT @strelneck: #SocEntChat: Ents surface innovations at lvl of implementation, not concept; grab and evolve best ideas; thus set trends
Wed, 03 Jun 2009 20:58:58 +0000

CharlieHarding:
Trust & entrepreneurs a sticky issue. Word is embedded in a history of both innovation and exploitation. dom / int differences? #socentchat
Wed, 03 Jun 2009 21:00:00 +0000

strelneck:
#socentchat distinguish 3 roles of government (1) setting context via regulation/taxes/laws; (2) enforcement; (3) delivering services
Wed, 03 Jun 2009 21:02:19 +0000

neddotcom:
Trust @CharlieHarding maybe entrepreneurially speaking a result of actions, measurement, collaboration, followthru, transparency #SocEntChat
Wed, 03 Jun 2009 21:03:14 +0000

strelneck:
#SocEntChat the role of entrepreneurs with governments varies depending on which government role you're considering
Wed, 03 Jun 2009 21:03:18 +0000

AshokaTweets:
@strelneck Based on your contact w enviro Soc Ent's around the world do you think trust issue varies much? #socentchat
Wed, 03 Jun 2009 21:04:20 +0000

ellaleah:
Govt plays a powerful role in setting the incentive systems and enabling environments for for env entrepreneurs to flourish #socentchat
Wed, 03 Jun 2009 21:05:03 +0000

tomjd:
@neddotcom Good point re transparency. Points 2 @strelneck 's role 2 for govt - enforce transparency standards. Market can also #socentchat
Wed, 03 Jun 2009 21:05:54 +0000

ellaleah:
We need the right incentives/market env in place so ents can think long term #socentchat
Wed, 03 Jun 2009 21:07:19 +0000

strelneck:
#socentchat @ashokatweets many SocEnts align incentives so people act without trust being relevant, it is just transactions
Wed, 03 Jun 2009 21:07:35 +0000

CharlieHarding:
@strelneck, weber would not let security slip through the roles of gov't #socentchat
Wed, 03 Jun 2009 21:08:02 +0000

tomjd:
#socentchat Paul Gilding wrote a letter called "Scream Crash Boom" in 05 which I think is still relevant to this. http://bit.ly/X2fOX
Wed, 03 Jun 2009 21:09:19 +0000

tomjd:
I think his fundamental point - that we will act late, but not too late, and when we must we will act quickly, is prob right. #socentchat
Wed, 03 Jun 2009 21:10:54 +0000

neddotcom:
WRT transparency one can CLAIM results or a trusted third party can SHOW results (ala Kiva) http://www.kiva.org/lender/neddotcom #SocEntChat
Wed, 03 Jun 2009 21:11:15 +0000

tomjd:
And that to turn things around that quickly it will take everyone, and ent's will be at the forefront of that change. #socentchat
Wed, 03 Jun 2009 21:11:25 +0000

strelneck:
#socentchat @charlieharding right on Weber/security; was thinking more of 3 govt roles that enviro entrepreneurs tend to interface with
Wed, 03 Jun 2009 21:11:29 +0000

tomjd:
Paul himself left Greenpeace to start a 4profit 4 enviro change co. It went bankrupt couple of years ago tho. #socentchat
Wed, 03 Jun 2009 21:13:02 +0000

CharlieHarding:
#socentchat @strelneck definitely, but env ent also should be thinking about security. env, energy and security are at a strong intersection
Wed, 03 Jun 2009 21:14:48 +0000

socialentrprnr:
#socentchat @neddotcom @charlieharding think you're right and followthru is key trust issue
Wed, 03 Jun 2009 21:15:30 +0000

chloevdc:
@TomRaftery @mrcleantech if you are interested in environmental entrepreneurship you should follow #socentchat right now.
Wed, 03 Jun 2009 21:16:41 +0000

AshokaTweets:
Remember to send suggestions for #SocEntChat questions to me w/o the hashtag. New ppl pls feel free to join in and intro urself anytime.
Wed, 03 Jun 2009 21:18:16 +0000

Question #2 

What incentives do environmental entrepreneurs need to succeed?

AshokaTweets:
#SocEntChat Questions 2, a follow-on: What incentives do environmental entrepreneurs need to succeed?
Wed, 03 Jun 2009 21:22:48 +0000

ellaleah:
Incentives in which env ents can think long term for investment & large scale growth/change #socentchat
Wed, 03 Jun 2009 21:25:27 +0000

socialentrprnr:
#socentchat re: incentives - real financial motivation + actually caring about the environment - gotta have both -they only work together
Wed, 03 Jun 2009 21:26:52 +0000

extraordinaries:
Enviro. entreps. need backing of govs to ensure stable and supported marketplace for their innovations. #SocEntChat
Wed, 03 Jun 2009 21:27:10 +0000

chloevdc:
knowing that folks in gov understand and appreciate the actual science and technology driving entre initiatives is an incentive #socentchat
Wed, 03 Jun 2009 21:27:57 +0000

cfrew:
Join Environment Themed #SocEntChat on Twitter Now!: The third monthly Social Entrepreneurs Chat is currently ha.. http://tinyurl.com/ppoh7a
Wed, 03 Jun 2009 21:28:25 +0000

Soteni:
entreps need support services to bring projects to fruition, like all the law services at Ashoka. #socentchat
Wed, 03 Jun 2009 21:28:49 +0000

tomjd:
@extraordinaries Hello! Thanks for jumping in, great to see you, good point. #socentchat
Wed, 03 Jun 2009 21:28:59 +0000

socialentrprnr:
@mlefrandt #socentchat virgance is all about aligning the financial and environmental incentives, yes? Could you speak to that?
Wed, 03 Jun 2009 21:29:08 +0000

neddotcom:
Incentives: finanical uspide, trustworthy result/feedback mechanism #SocEntChat
Wed, 03 Jun 2009 21:29:31 +0000

ellaleah:
Ents themselves create incentives for all parts of supply chain: Markets Initiative and paper industry http://tinyurl.com/plnd2o #socentchat
Wed, 03 Jun 2009 21:32:46 +0000

AshokaTweets:
See http://bit.ly/O7rC0 RT @Soteni: entreps need support services 2 bring projects 2 fruition, like the law services at Ashoka. #socentchat
Wed, 03 Jun 2009 21:33:38 +0000

Question #3 

What is the role of companies and is greenwashing a danger when we look to companies for environmental leadership?

AshokaTweets:
#SocEntChat Question 3: What is the role of companies and is greenwashing a danger when we look to companies for environmental leadership?
Wed, 03 Jun 2009 21:37:09 +0000

ellaleah:
Ashok Khosla emphasizes technology, 'technicity' and accessibility as keys to sustainable development and largescale ent'ship #socentchat
Wed, 03 Jun 2009 21:37:55 +0000

AshokaTweets:
Put differently: Is there a risk that the public gets sick of "green branding" before the real solutions are even available? #SocEntChat
Wed, 03 Jun 2009 21:37:59 +0000

renjie:
@ideagiant We should talk some more, reading http://bit.ly/dtKf4 you should join #socentchat & ask ur q re: environ entrprnship and profit
Wed, 03 Jun 2009 21:38:16 +0000

tomjd:
RT @AshokaTweets: Is there a risk that the public gets sick of "green branding" before the real solutions are even available? #SocEntChat
Wed, 03 Jun 2009 21:39:09 +0000

neddotcom:
If good enough (Terra Cycle) green companies quality and financials are competitive enough to outsell traditional companies #SocEntChat
Wed, 03 Jun 2009 21:43:14 +0000

strelneck:
#socentchat @Ashokatweets some green biz solutions rely on consumers. others cut costs/increase margin in other ways so branding not imprtnt
Wed, 03 Jun 2009 21:44:26 +0000

tomjd:
#SocEntChat I think at some level it might not matter what the public gets "sick" off, that's all marketing. Many innovations will compete.
Wed, 03 Jun 2009 21:44:31 +0000

socialentrprnr:
#socentchat I think maybe, but also building the expectation that you're "supposed" to be green could be good
Wed, 03 Jun 2009 21:44:57 +0000

extraordinaries:
#SocEntChat -BRANDING- I think there's a bigger risk of corps falsely advert. green to promote brands. Now need wtchdgs to ensure honesty.
Wed, 03 Jun 2009 21:45:19 +0000

tomjd:
I agree @neddotcom. But for many this might only b once we fix capitalism and ensure all externalities are priced-in. #socentchat
Wed, 03 Jun 2009 21:45:42 +0000

wilkristin:
#socentchat Diverse array of work being done in env calls for unique positioning. "Green biz" is like being told you're "nice" after date.
Wed, 03 Jun 2009 21:46:20 +0000

changefeed:
->@socialentrprnr: Join Environment Themed #SocEntChat on Twitter Now! http://tinyurl.com/ppoh7a
Wed, 03 Jun 2009 21:46:26 +0000

ellaleah:
I wonder how much current current green adv's increase complacency or bring corp/public to change behavior #socentchat
Wed, 03 Jun 2009 21:47:23 +0000

live1excellence:
#SocEntChat important to integrate evvironmental awareness in alll of our work, not just focus on effciency, scale, etc...
Wed, 03 Jun 2009 21:49:02 +0000

ellaleah:
@wilkristin - nice, but building coalitions among likeminded individuals, small businesses, corps is key after major innovations #socentchat
Wed, 03 Jun 2009 21:49:05 +0000

ChristineLA:
great eg power of Internet RT @extraordinaries #SocEntChat risk of corps falsely advert green to promote brands. need wtchdgs2ensurehonesty.
Wed, 03 Jun 2009 21:49:13 +0000

tomjd:
@ellaleah That's my concern also, that it's easy 4 ppl to believe we're doing much more, changing much more, than we are. #socentchat
Wed, 03 Jun 2009 21:49:18 +0000

tomjd:
@Nedra Strongly said, are you following #socentchat? Would love 2 hear your thoughts.
Wed, 03 Jun 2009 21:50:30 +0000

neddotcom:
>all externalities priced-in< which is what I think TerraCycle has done turn waste into competitive products w/ "up-cycling" #SocEntChat
Wed, 03 Jun 2009 21:50:35 +0000

tomjd:
@socialentrprnr That would b the ultimate social change; if we can move beyond just being consumers to being more aware of earth #socentchat
Wed, 03 Jun 2009 21:51:39 +0000

ellaleah:
@tomjd Showing momentum is an incredibly powerful tool (was for me!) for action, how to do that without building complacency #socentchat
Wed, 03 Jun 2009 21:51:44 +0000

strelneck:
#socentchat need some env ents outside biz to create + and - incentives that motivate biz, e.g. watchdogs, endorsements, etc.
Wed, 03 Jun 2009 21:52:06 +0000

tomjd:
RT @live1excellence: #SocEntChat important to integrate evvironmental awareness in all of our work, not just focus on effciency, scale, etc
Wed, 03 Jun 2009 21:52:28 +0000

renjie:
#socentchat in terms of keeping companies honest, there is BCorp http://bit.ly/h7Aas or a more local eg. http://bit.ly/q8R7b
Wed, 03 Jun 2009 21:52:42 +0000

strelneck:
#socentchat then need others internal within biz to innovate new solutiosn that respond to those those external incentives
Wed, 03 Jun 2009 21:52:47 +0000

ellaleah:
Yes, and gathering these solutions and folks actually innovating/driving them within biz will accelerate spread #socentchat
Wed, 03 Jun 2009 21:55:44 +0000

tomjd:
@neddotcom TerraCycle look awesome, thanks for alerting me to them http://www.terracycle.net/revolution.htm #socentchat
Wed, 03 Jun 2009 21:56:08 +0000

tomjd:
@strelneck So the most important thing an enviro socent could do right now is develop incentives rather than direct solutions? #socentchat
Wed, 03 Jun 2009 21:57:13 +0000

Nedra:
@tomjd Danger of "sky is falling" green initiatives is consumer backlash/denial. Overload=>screen it all out. #socentchat
Wed, 03 Jun 2009 22:00:33 +0000

ellaleah:
@Nedra Agreed - which is why momentum is such a powerful concept/force to bring folks to action #socentchat
Wed, 03 Jun 2009 22:01:51 +0000

Wikichoice:
@strelneck I like the two pronged approach. Outsiders and insiders working together. Great thought! #SocEntChat
Wed, 03 Jun 2009 22:02:18 +0000

Nedra:
@tomjd Sorry I can't participate in #socentchat - have to get off Twitter for now.
Wed, 03 Jun 2009 22:02:47 +0000

AshokaTweets:
As this chat is connected to the Green Innovation Unconferences starting next week, what do u think needs 2b covered there? #socentchat
Wed, 03 Jun 2009 22:03:24 +0000

strelneck:
#socentchat @tomjd "most important" is tough. there's lots of green+profit opps to be exploited, perhaps publicizing them is a missing key
Wed, 03 Jun 2009 22:03:30 +0000

ellaleah:
Incentives are part of the solution to change behavior throughout supply chain, yet tech/business/community solutions improve. #socentchat
Wed, 03 Jun 2009 22:04:44 +0000

wilkristin:
@strelneck @ellaleah Good point. Changemaking within businesses & groups addresses a problem/need rather than jumping ship #socentchat
Wed, 03 Jun 2009 22:04:50 +0000

AshokaTweets:
For more information on the Green Innovators Unconferences in DC, Boston, SF and Austin go here http://bit.ly/mWjtH #socentchat
Wed, 03 Jun 2009 22:05:41 +0000

NZN:
#socentchat everyone likes to talk "green"... but innovating green is hard... investing green is harder...living green is a full commitment.
Wed, 03 Jun 2009 22:07:14 +0000

ellaleah:
How to dramatically accelerate the pace of sustainable innovation/practice/spread within biz...#socentchat
Wed, 03 Jun 2009 22:07:15 +0000

Damian510:
@ashokatweets thanks for hosting #socentchat will read it asap!
Wed, 03 Jun 2009 22:08:42 +0000

ellaleah:
@NZN Absolutely - and how can we help individuals and businesses move along the spectrum from inspiration to practice? #socentchat
Wed, 03 Jun 2009 22:08:46 +0000

tomjd:
@NZN If the first two problems are solved (maybe 2 then 1) the 3rd problem will largely disappear imho. But I hope we change. #socentchat
Wed, 03 Jun 2009 22:09:29 +0000

ellaleah:
@ellaleah - i forgot to add --> to profit #socentchat
Wed, 03 Jun 2009 22:09:55 +0000

Wikichoice:
@NZN sometimes the mouth leads the feet. #SocEntChat
Wed, 03 Jun 2009 22:09:57 +0000

Wikichoice:
@NZN meaning that this is a holistic movement and hopefully the talk can also lead to action. #SocEntChat
Wed, 03 Jun 2009 22:11:12 +0000

AshokaTweets:
Thanks for participating or listening in today everyone. Next #SocEntChat is July 1 on the topic of Mobile Innovation. Pls join us.
Wed, 03 Jun 2009 22:11:43 +0000

AshokaTweets:
(I feel a bit like a news anchor signing off writing that). Feel free to continue chatting of course. #SocEntChat
Wed, 03 Jun 2009 22:13:06 +0000

ellaleah:
Delighted to see some powerful examples of green innovation within the Ashoka Fellowship! Thanks for joining #socentchat
Wed, 03 Jun 2009 22:14:04 +0000

renjie:
@AshokaTweets It was great to follow the conversation on #socentchat, thnx for hosting
Wed, 03 Jun 2009 22:15:51 +0000

wilkristin:
Nice seeing your ideas #socentchat. Looking fwrd to refreshing new ones unconference-style from DC, Boston, SF + Austin http://bit.ly/mWjtH
Wed, 03 Jun 2009 22:16:50 +0000

AshokaTweets:
The #SocEntChat transcript will be up at http://bit.ly/N4RTG in a few hours thanks to @writterpollock - thanks!
Wed, 03 Jun 2009 22:16:53 +0000

NZN:
#socentchat @ellaleah I think forgetting the profit is the irony of the movement... too much social cause, not enough value and focus
Wed, 03 Jun 2009 22:20:38 +0000

sinatraj:
RT @wilkristin: Nice seeing ur ideas #socentchat. Looking fwrd 2 more unconference-style from DC, Boston, SF + Austin http://bit.ly/mWjtH
Wed, 03 Jun 2009 22:32:55 +0000

xlnation:
Join Environment Themed #SocEntChat on Twitter Now!: The third monthly Social Entrepreneurs Chat is currently ha.. http://tinyurl.com/ppoh7a
Wed, 03 Jun 2009 22:48:42 +0000

digitalforgood:
->@socialentrprnr: Join Environment Themed #SocEntChat on Twitter Now! http://tinyurl.com/ppoh7a http://ow.ly/aYxB
Thu, 04 Jun 2009 02:10:22 +0000

hannahsuarez:
@digitalforgood something for #SocEntChat - @greenfest this weekend, DIA have June event bout greenstar-bluestar www.design.org.au/dialogues
Thu, 04 Jun 2009 02:13:34 +0000

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